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Home My WebLink About10/21/2013 03 Distributed - Yakima Downtown Master PlanYakima Downtown Master Plan Council Work . = Session October 21, 2013 cafe melange ! „►r .t. _ CRANDALL ARAMBULA Revitalizing America's Cities Thomas Consultants Inc Fehr & Peers rforman. Park Public Retail Parking Mall Redevelopment New Parking Entrance Public Market Parking A • A Street Yakima Avenue • Chestnut Avenue City Center Concept Projects GAME CHANGER PROJECT • Yakima Plaza las `— mum um-------- .x` r --N-- Mir IIRE =I NMI =IMN / ti Lincoln Avenue IMI_NAH=EMMMIIIII=IiMM4=MMMM=1=1MMMI=111•11MO -L \`\./'�/MLKJr. Boulevard 4p/IM — EN I — — — — — t NE urn, !r \ 1 \ A St 1 1� 1� • C r a , r.re: t,e7 -7i 1 rt A Sixth Avenue Gam Fifth Avenue Fourth Avenue Third Avenue Second Avenue; First Avenue Front Street First Street 0 Third Street u. Chestnut Avenue Walnut Street • J I I Yakima Plaza Pine Street Eighth Street z Game Changer Yakima__Avenue Capitol Theater & Federal Building Yakima Plaza Site Yakima Plaza Orion Theater Federal Building Yakima Plaza Projects GAME CHANGER PROJECT • Yakima Plaza ESSENTIAL PROJECT ■ Replacement Parking ■ Public Market ■ Retail Main Street ■ Yakima Avenue ■ Diversion Study ■ Policy Updates ■ Zoning Ordinance Update ■ Design Guideline Creation ■ Downtown Street Standards Creation Projects GAME CHANGER PROJECT • Yakima Plaza ESSENTIAL PROJECT ■ Replacement Parking ■ Public Market ■ Retail Main Street ■ Yakima Avenue ■ Diversion Study ■ Policy Updates ■ Zoning Ordinance Update ■ Design Guideline Creation ■ Downtown Street Standards Creation 80 Spaces Night & Weekend Yakima Avenue 220 Spaces City Parking Lot ji Chestnut Avenue 100 Spaces Dragon Inn Walnut Avenue Third Street 1 1 60 Spaces On -Street 60 Spaces City Parking Lot Downtown Parking Strategy — Short Term Retail Parking Structure 400 Spaces Walnut Avenue r7,T rPlt-- 11 Downtown Parking Strategy — Long Term New Access Ramp Downtown Parking Strategy- Mall Parking min ass M=.�Ls --- r - - -sri __ r= =2- -=— _rte—.s=L--'z mimmlnimi mu 3i.�- ==- _ammEN• um �Y—'41=1 Immi mO_L-3C� mmImmini =mom Ulm mimmi1n1 EmMENNINI4111Emmi flIamm•IMIN=1•4nnmiminomm 11m nimmemmmisimmimil. .= aminipw.nimmix•Muninlimamini MN. --lillmom----——---- --—— MEIMI -------_---- ---------------- ----------------- ---------- MINIIMMOilmm1•111•MIININNimal1•1 1/11414=1 N—M—N--N— -- - ---------------- ------------- _ N---------- ------------ --------------- ---------------- IMEN --------------- ---------------- ——------------ ---------------- --------------- —— mffilMINENIMMINNOMI l-. ill 4' .4 0 11 1, 4 ,,....„..) 4411. .......... 4044,:,<-4.-4 .. 0 „,,, _,,c,. ,„ „AN: . _., fts 114 O EXIT ONLY Q • �• .�. .� : fib, 44. 4 ENTRANCE 4 r,w,, •• ! • • ■ „diw a 1 4 Mall Parking- Third Street Entry Ramp Projects GAME CHANGER PROJECT • Yakima Plaza ESSENTIAL PROJECT ■ Replacement Parking ■ Public Market ■ Retail Main Street ■ Yakima Avenue ■ Diversion Study ■ Policy Updates ■ Zoning Ordinance Update ■ Design Guideline Creation ■ Downtown Street Standards Creation r _ • YAKIMA AVENUE - F- 1 w w w ce; 1 Z • i `'i gLL 1 I w w ce H Sll H ce :a 44'*i'. LL Public Market & Retail Main Street Public Market & Retail Main Street r Projects GAME CHANGER PROJECT • Yakima Plaza ESSENTIAL PROJECT ■ Replacement Parking ■ Public Market ■ Retail Main Street ■ Yakima Avenue ■ Diversion Study ■ Policy Updates ■ Zoning Ordinance Update ■ Design Guideline Creation ■ Downtown Street Standards Creation r' r `Boulevard' c o r 0, � t a) t r,` 29 � f __. a) s z Yakima Avenue Green Median Yakima Avenue 'Boulevard' Projects GAME CHANGER PROJECT • Yakima Plaza ESSENTIAL PROJECT ■ Replacement Parking ■ Public Market ■ Retail Main Street ■ Yakima Avenue ■ Diversion Study ■ Policy Updates ■ Zoning Ordinance Update ■ Design Guideline Creation ■ Downtown Street Standards Creation Projects GAME CHANGER PROJECT • Yakima Plaza ESSENTIAL PROJECT ■ Replacement Parking ■ Public Market ■ Retail Main Street ■ Yakima Avenue ■ Diversion Study ■ Policy Updates ■ Zoning Ordinance Update ■ Design Guideline Creation ■ Downtown Street Standards Creation CO\AS\SItNGIsL "11.41t rATTIT 0$1tC.°1 ............. - Yakima Urban Area Comprehensive Plan 2025 MOM December 2006 Final Adopted Version Policy Updates J Required Ground -Floor Retail c Front Street First Street Second Street Yakima Plaza r 1 Yakima Avenue 1 1 Chestnut Avenue Zoning Ordinance Updates Site Design Standards BUILD -TO -LINES \1 ACTIVE EDGES dtcioark47"5 4111,1c411Millie rere'ss /414: Wi/7p0P.fJ'd! 11 'DIShed oor MINN vl 0 Zoning Ordinance Updates PEDESTP A\ EMPHASIS LIGHTING ACHITECTUE SIGN Create Design Guidelines Design Details SIDEWALK AND ROADWAY DETAILS • d. Landscaped Planting Bed Scored Concrete Concrete Band (Typ.) Accent Pavers Medium Broom Finish Direction Shown (Typ.) 3' BZ 6' 1' 4' 1' 5' • 4' 1 FLZ 26' 7' EMI Expansion or Construction Joint (Typ ) Concrete Protected Bikeway Concrete Banding (Typ ) Scored Concrete Medium Broom Finish Direction Shown (Typ.) Concrete Curb Tree Well with Grate 2' 2' 5' PBZ DZ r J • ro to STREET FURNITURE ELEMENTS EXAMPLE Sidewalk Lightin • Manufacturer ting • Model—He, Inc inaire, 10 -ft. pole Design Specifications Create Downtown Street Standards Yakima Downtown er Plan cafe melange irJir 4; OW 1 7 tr .411 .11 CRANDALL A RAMBULA Revitalizing America's Cities Thomas Consultants Inc Fehr & Peers Time Sensitive Actions Consultant Led: ■ Plaza Design Study ■ Public Market Feasibility Study ■ Design Guidelines Staff Led: ■ SEPA Review of Downtown Plan ■ Comprehensive Plan Amendment ■ Zoning Amendments Council Direction The following issues needing direction include: 1) Plaza Location: Does Council support the Plaza project at proposed location, including adjoining street modifications and related elements as a high priority project? 2) Replacement Parking: Replacement strategies for parking spaces that will be displaced by the plaza. (short term replacement for existing lot and long term strategy). 3) Public Market: Does Council support a feasibility study for the Public Market in the vicinity of Front Street and Chestnut? 4) Yakima Avenue: Do you support the addition of a green median with other improvements to be studied and if appropriate, added later? 5) Implementation Committee: An Implementation Committee is recommended to include Council members, property owners, civic clubs, retail representatives, bankers/ realtors, other stake -holders (Possibly, 3 Council members and 9 citizens). 6) Retail Task Force: Retail Plan recommends a Retail Task force for promotion and facilitating retail growth downtown. Should this be a separate committee from the Implementation Committee? Council Direction The following issues needing direction include: 1) Plaza Location: Does Council support the Plaza project at proposed location, including adjoining street modifications and related elements as a high priority project? CITY CENTER CONCEPT F YA KI MA PLAZA: rforman Park 0 e LL Public Retail Parking king nce Mall Redevelopment Park Lnsit enter Public Market Parking ■ A Street ■ I Yakima Avenue 1 Chestnut Avenue ■ r_ r City Center Concept Council Direction The following issues needing direction include: 1) Plaza Location: Does Council support the Plaza project at proposed location, including adjoining street modifications and related elements as a high priority project? 2) Replacement Parking: Replacement strategies for parking spaces that will be displaced by the plaza. (short term replacement for existing lot and long term strategy). 80 Spaces Night & Weekend 100 Spaces Dragon Inn Yakima Avenue 220 Spaces City Parking Lot ji Chestnut Avenue 1 Walnut Avenue Third Street 1 1 r 1 1 1 1 1 Supplemental Parking 60 Spaces On -Street 60 Spaces City Parking Lot Downtown Parking Strategy — Short Term Council Direction The following issues needing direction include: 1) Plaza Location: Does Council support the Plaza project at proposed location, including adjoining street modifications and related elements as a high priority project? 2) Replacement Parking: Replacement strategies for parking spaces that will be displaced by the plaza. (short term replacement for existing lot and long term strategy). 3) Public Market: Does Council support a feasibility study for the Public Market in the vicinity of Front Street and Chestnut? YAKIMA AVENUE CHESTNU1' AVENUE Public Market Retail Main Street Public Market & Retail Main Street Council Direction The following issues needing direction include: 1) Plaza Location: Does Council support the Plaza project at proposed location, including adjoining street modifications and related elements as a high priority project? 2) Replacement Parking: Replacement strategies for parking spaces that will be displaced by the plaza. (short term replacement for existing lot and long term strategy). 3) Public Market: Does Council support a feasibility study for the Public Market in the vicinity of Front Street and Chestnut? 4) Yakima Avenue: Do you support the addition of a green median with other improvements to be studied and if appropriate, added later? Green Median Yakima Avenue 'Boulevard' Council Direction The following issues needing direction include: 1) Plaza Location: Does Council support the Plaza project at proposed location, including adjoining street modifications and related elements as a high priority project? 2) Replacement Parking: Replacement strategies for parking spaces that will be displaced by the plaza. (short term replacement for existing lot and long term strategy). 3) Public Market: Does Council support a feasibility study for the Public Market in the vicinity of Front Street and Chestnut? 4) Yakima Avenue: Do you support the addition of a green median with other improvements to be studied and if appropriate, added later? 5) Implementation Committee: An Implementation Committee is recommended to include Council members, property owners, civic clubs, retail representatives, bankers/ realtors, other stake -holders (Possibly, 3 Council members and 9 citizens). Implementation Committee Purpose ■ Meet Monthly ■ Keep the Master Plan `Alive and Breathing' ■ Tackle topics and components of Master Plan, sets goals, find community members to engage in goals, advocates for goals, and create committees to achieve goals ■ Recognize that City support is essential in getting this plan done Council Direction The following issues needing direction include: 1) Plaza Location: Does Council support the Plaza project at proposed location, including adjoining street modifications and related elements as a high priority project? 2) Replacement Parking: Replacement strategies for parking spaces that will be displaced by the plaza. (short term replacement for existing lot and long term strategy). 3) Public Market: Does Council support a feasibility study for the Public Market in the vicinity of Front Street and Chestnut? 4) Yakima Avenue: Do you support the addition of a green median with other improvements to be studied and if appropriate, added later? 5) Implementation Committee: An Implementation Committee is recommended to include Council members, property owners, civic clubs, retail representatives, bankers/ realtors, other stake -holders (Possibly, 3 Council members and 9 citizens). 6) Retail Task Force: Retail Plan recommends a Retail Task force for promotion and facilitating retail growth downtown. Should this be a separate committee from the Implementation Committee? The Retail Strategy for Downtown Yakima should be guided by a retail zoning framework that identifies three specific retail zones within the Downtown, each with different retail characteristics and priorities, as follows: ■ Zone 1—should be positioned as a lifestyle zone, and encourage activity generating uses and retail that fosters a vibrant atmosphere. Retail focus should be on food and beverage, local products/retail businesses, convenience and entertainment and leisure. ■ Zone 2— is intended for retail uses that support tourist retail needs, with a focus on food and beverage, convenience and comparison shopping, culture and arts. ■ Zone 3— is a less vibrant area intended for general retail needs that serve the Yakima population, such as housewares, interiors, furniture, lighting, electronics, DIY, grocery and other comparison goods. HIGH PRIORITY: 320,000 SF of Retail Zone 1 Zone 2 Zone 3 ACTION MONTHS TO COMPLETE PRIMARY RESPONSIBILITY 1) Set up a Retail Task Force 2) Draft retail related zoning and design guidelines 3 3 City & Council City Planning Department 3) Establish policies and criteria that provide a framework for retail incentives 3 City Planning Department 4) Establish short-term and discounted leases for vacant or underutilized municipal property to encourage retail growth in the Downtown. (City should lead by example and encourage private developers/landlords to do similar) Ongoing once policies are in place City & Council 5) Develop a marketing strategy 3 City 6) City officials attend retail conferences or trade shows such as the annual Retail Convention (RECON) in Las Vegas Ongoing City & Council 7) Identify potential sponsors/sponsorship opportunities for catalyst projects (eg. expansion of Millennium Plaza park) 6 City Implement Retail Market Study Recommendations Yakima Downtown Master Plan Council Work . = Session October 21, 2013 cafe melange ! „►r .t. _ CRANDALL ARAMBULA Revitalizing America's Cities Thomas Consultants Inc Fehr & Peers Yakima Downtown er Plan cafe melange irJir 4; OW 1 7 tr .411 .11 CRANDALL A RAMBULA Revitalizing America's Cities Thomas Consultants Inc Fehr & Peers Time Sensitive Actions Consultant Led: ■ Plaza Design Study ■ Public Market Feasibility Study ■ Design Guidelines Staff Led: ■ SEPA Review of Downtown Plan ■ Comprehensive Plan Amendment ■ Zoning Amendments Council Direction The following issues needing direction include: 1) Plaza Location: Does Council support the Plaza project at proposed location, including adjoining street modifications and related elements as a high priority project? 2) Replacement Parking: Replacement strategies for parking spaces that will be displaced by the plaza. (short term replacement for existing lot and long term strategy). 3) Public Market: Does Council support a feasibility study for the Public Market in the vicinity of Front Street and Chestnut? 4) Yakima Avenue: Do you support the addition of a green median with other improvements to be studied and if appropriate, added later? 5) Implementation Committee: An Implementation Committee is recommended to include Council members, property owners, civic clubs, retail representatives, bankers/ realtors, other stake -holders (Possibly, 3 Council members and 9 citizens). 6) Retail Task Force: Retail Plan recommends a Retail Task force for promotion and facilitating retail growth downtown. Should this be a separate committee from the Implementation Committee? Council Direction The following issues needing direction include: 1) Plaza Location: Does Council support the Plaza project at proposed location, including adjoining street modifications and related elements as a high priority project? CITY CENTER CONCEPT F YA KI MA PLAZA: rforman Park 0 e LL Public Retail Parking king nce Mall Redevelopment Park Lnsit enter Public Market Parking ■ A Street ■ I Yakima Avenue 1 Chestnut Avenue ■ r_ r City Center Concept Council Direction The following issues needing direction include: 1) Plaza Location: Does Council support the Plaza project at proposed location, including adjoining street modifications and related elements as a high priority project? 2) Replacement Parking: Replacement strategies for parking spaces that will be displaced by the plaza. (short term replacement for existing lot and long term strategy). 80 Spaces Night & Weekend 100 Spaces Dragon Inn Yakima Avenue 220 Spaces City Parking Lot ji Chestnut Avenue 1 Walnut Avenue Third Street 1 1 r 1 1 1 1 1 Supplemental Parking 60 Spaces On -Street 60 Spaces City Parking Lot Downtown Parking Strategy — Short Term Council Direction The following issues needing direction include: 1) Plaza Location: Does Council support the Plaza project at proposed location, including adjoining street modifications and related elements as a high priority project? 2) Replacement Parking: Replacement strategies for parking spaces that will be displaced by the plaza. (short term replacement for existing lot and long term strategy). 3) Public Market: Does Council support a feasibility study for the Public Market in the vicinity of Front Street and Chestnut? YAKIMA AVENUE CHESTNU1' AVENUE Public Market Retail Main Street Public Market & Retail Main Street Council Direction The following issues needing direction include: 1) Plaza Location: Does Council support the Plaza project at proposed location, including adjoining street modifications and related elements as a high priority project? 2) Replacement Parking: Replacement strategies for parking spaces that will be displaced by the plaza. (short term replacement for existing lot and long term strategy). 3) Public Market: Does Council support a feasibility study for the Public Market in the vicinity of Front Street and Chestnut? 4) Yakima Avenue: Do you support the addition of a green median with other improvements to be studied and if appropriate, added later? Green Median Yakima Avenue 'Boulevard' Council Direction The following issues needing direction include: 1) Plaza Location: Does Council support the Plaza project at proposed location, including adjoining street modifications and related elements as a high priority project? 2) Replacement Parking: Replacement strategies for parking spaces that will be displaced by the plaza. (short term replacement for existing lot and long term strategy). 3) Public Market: Does Council support a feasibility study for the Public Market in the vicinity of Front Street and Chestnut? 4) Yakima Avenue: Do you support the addition of a green median with other improvements to be studied and if appropriate, added later? 5) Implementation Committee: An Implementation Committee is recommended to include Council members, property owners, civic clubs, retail representatives, bankers/ realtors, other stake -holders (Possibly, 3 Council members and 9 citizens). Implementation Committee Purpose ■ Meet Monthly ■ Keep the Master Plan `Alive and Breathing' ■ Tackle topics and components of Master Plan, sets goals, find community members to engage in goals, advocates for goals, and create committees to achieve goals ■ Recognize that City support is essential in getting this plan done Council Direction The following issues needing direction include: 1) Plaza Location: Does Council support the Plaza project at proposed location, including adjoining street modifications and related elements as a high priority project? 2) Replacement Parking: Replacement strategies for parking spaces that will be displaced by the plaza. (short term replacement for existing lot and long term strategy). 3) Public Market: Does Council support a feasibility study for the Public Market in the vicinity of Front Street and Chestnut? 4) Yakima Avenue: Do you support the addition of a green median with other improvements to be studied and if appropriate, added later? 5) Implementation Committee: An Implementation Committee is recommended to include Council members, property owners, civic clubs, retail representatives, bankers/ realtors, other stake -holders (Possibly, 3 Council members and 9 citizens). 6) Retail Task Force: Retail Plan recommends a Retail Task force for promotion and facilitating retail growth downtown. Should this be a separate committee from the Implementation Committee? The Retail Strategy for Downtown Yakima should be guided by a retail zoning framework that identifies three specific retail zones within the Downtown, each with different retail characteristics and priorities, as follows: ■ Zone 1—should be positioned as a lifestyle zone, and encourage activity generating uses and retail that fosters a vibrant atmosphere. Retail focus should be on food and beverage, local products/retail businesses, convenience and entertainment and leisure. ■ Zone 2— is intended for retail uses that support tourist retail needs, with a focus on food and beverage, convenience and comparison shopping, culture and arts. ■ Zone 3— is a less vibrant area intended for general retail needs that serve the Yakima population, such as housewares, interiors, furniture, lighting, electronics, DIY, grocery and other comparison goods. HIGH PRIORITY: 320,000 SF of Retail Zone 1 Zone 2 Zone 3 ACTION MONTHS TO COMPLETE PRIMARY RESPONSIBILITY 1) Set up a Retail Task Force 2) Draft retail related zoning and design guidelines 3 3 City & Council City Planning Department 3) Establish policies and criteria that provide a framework for retail incentives 3 City Planning Department 4) Establish short-term and discounted leases for vacant or underutilized municipal property to encourage retail growth in the Downtown. (City should lead by example and encourage private developers/landlords to do similar) Ongoing once policies are in place City & Council 5) Develop a marketing strategy 3 City 6) City officials attend retail conferences or trade shows such as the annual Retail Convention (RECON) in Las Vegas Ongoing City & Council 7) Identify potential sponsors/sponsorship opportunities for catalyst projects (eg. expansion of Millennium Plaza park) 6 City Implement Retail Market Study Recommendations Yakima Downtown Master Plan Council Work . = Session October 21, 2013 cafe melange ! „►r .t. _ CRANDALL ARAMBULA Revitalizing America's Cities Thomas Consultants Inc Fehr & Peers