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07/30/2019 03 Downtown Master Plan * BUSINESS OF THE CITY COUNCIL YAKIMA, WASHINGTON AGENDA STATEMENT Item No. 3. For Meeting of: July 30, 2019 ITEM TITLE: Downtown Master Plan Study Session SUBMITTED BY: Colleda Monick, Community Development Specialist Joan Davenport, Community Development Director SUMMARY EXPLANATION: The City Council requested an opportunity to discuss the next steps for the Downtown Master Plan. Background documents are enclosed.A brief summary of the Master Plan will be presented. ITEM BUDGETED: NA STRATEGIC PRIORITY: Economic Development APPROVED FOR SUBMITTAL: 1 City Manager STAFF RECOMMENDATION: BOARD/COMMITTEE RECOMMENDATION: ATTACHMENTS: Description Upload Date Type 0 a. Presentation to Council 07302019 7/24/2019 Backup Material D b. DT plan 7/25/2019 Cover Memo O c. Retail Plan 7/24/2019 Backup Material D d. Carl Walker Parking Study 7/24/2019 Backup Material O e.Yakima Ave Traffic Flow Report 7/24/2019 Backup Material O f. Economic De\elopment Plan 7/24/2019 Backup Material • WO .. • •• xpF sWK i"i . gg@@ �g Downtown . 11are Yakima 1 Y Master Plan 1,2 • SEPTEMBER 2013 • • • • *5�••S��rKAt 4T..a¢µt jl -,v5:irmva�.- . .......... ANDALL ARAM BU LA Revitalizing America's Cities Thomas Consultants Inc Fehr & Peers City of Yakima Economic Development Team City Council Planning Commission CRANDALL ARAM BU LA Historic Preservation Rim* Consn3tan#, #are merit Urban Design. Commission Mating Fiseikstiem,Matt Pion Pniporstion Do rntcwn Yakima SID Georspe CraniaiR Downtown Yakima Parking Project Director Lead Facilitator Commission Don Aratabort Committee for# c rntoon Project Manager, Lead Uri rCCompete Street Designer Yakima Jason Graf Yakima Arts Commission Project Coordinator.PlannerdDeeigner Brenda Payne Business Corers Graphic Production Property Goners Developers Neighborhood Groups Fehr &Pehrs Thomas Residents T Parked CIsEtJ. Consultants Inc. slTtte n Retail Consultant Analysis Jeff Greig Kendra Breiland Director of Projects Transportation Ian Thomas MannarFounder Downtown Yakima Master Plan Committee Members Technical Advisory Committee Members Property Owner/Real Estate Trolley Group Pete Hobbs,Utility Services Joe Morrier(JEM Development) Bob Desgrosellier Glenn Denman, Supervising Building Inspector-Code Administration Joe Mann Jeff Peters Royale Schneider,Code Administration Larry Hull (Megalodon LLC) Karl Pasten Dana Kallevig,Engineering Division Roger Wilson (Wilson Properties) Ken Johnson Mark Soptich,Fire Department,Deputy Chief Elizabeth McGree(JEM Development) Paul Edmondson Ken Mehin,Transit Division Manager Moriet Mekita (Prudential Almon Realty) Joe Mann Kevin Futrell, Transit Division Planner Ed Neel Kenneth Wilkinson,Parks Division Manager Restaurant/Winery James Scott, Refuse Division Supervisor Katherine Goodson(Kana Winery) Downtown Hotels Joseph Rosenlund,Streets and Traffic Division Manager Laura Rankin (Gilbert Cellars) Lisa Vallejo(Hilton Garden Inn) Jay Seely, Police Department Sgt. Tony Harrelson(Antolin Cellars) Wanda Rheil (Holiday Inn) Steve Osguthorpe,Community and Economic Development Director Ivone Petzinger(Lookout Colete Keeton(Howard Johnsons) Bruce Benson, Senior Planner Steve Pinza (Second Street Grill) Jim Steelman (Red Lion) Jeff Schneider, Police Department Capt. Jar Aarcand(Santiagos) Luis Guitterez(Holiday Inn Express) Brad Masset(5 North) John Cooper(VCB) Steering Committee Members Travis Heitman (Sportscenter) Jessica Viveros(Hilton Garden Inn) Joe Morrier—Property Owner(JEM Development Company) Jessica Moskwa (Gilbert Cellars) Brittany Udelhofen (Holiday Inn) Joe Mann—Property Owner(Ron's Coin and Book),Business Owner and DYBID Representative Kathi Bonlender(Sub Shop) Roger Peterson (Red Lion) Steve Pinza—Property Owner and Restaurant Owner(Second Street Grill) Andrew Hoffman (Howard Johnsons) Brad Christianson—Business Owner(Ace Hardware),DYBID Advisory Board Chair and Westside North Front Street Association/Westside Group Nancy Rayner—Property Owners and N. Front Street Association Nancy Rayner(Opera House) Arts Groups John Baule—Property Owner and Yakima Valley Museum George Pechtel(NYFD) Stephanie Clevenger Patti Schneider—Downtown Property Owner Corday Trick(Lund Building) Mary Place Anita Monoian—Yakima Neighborhood Health David Tompkins(Northtown Coffee) Elizabeth Miller Luz Gutierrez—Hispanic Chamber of Commerce Patti Schneider(1st and Yak) Noel Moxley Verlynn Best—Yakima Chamber President Brad Christianson (Ace Hardware) John Gasperetti Dave McFadden—New Vision President Julie Brown(Little Soapmaker) Jan Lowell John Cooper—Visitor and Convention Bureau President Dan Craig(Precision Optical) Andy Grannito Mike Broadhead—Central Valley Bank and Downtown Property Owner Tony Sadoval(A-1 Jumpers) George Pechtel Jessica Moskwa—Gilbert Cellars Winery Jim Fitch Laura Rankin—Gilbert Cellars Winery Entertainment/Theatre/Festival Dave Hansen—Sunrise Outreach-Homeless Services Kathi Mercy(Orion Theatre) Manuel Luquin—First Baptist Church Steve Mercy(Orion Theatre) Dave Dion—Downtown Rotary Steve Caffrey(Capitol Theatre) Doug Rich—Prestige Realty Gay Parker(Capitol Theatre) Pat Stroshal(The Seasons) Yakima City Council Members Ellie Stroshal (The Seasons) Bill Lover David Rogers(new symphony director) Sara Bristol Navid Eliot(musician) Kathy Coffey Don Eastridge(Farmer's Market) Rich Austin (Sports Commission) Downtown Yakima Master Plan — A Community Driven Process ii ....................... : ai ». �, q' xyxv:.:fe .::p :. �ya,xC x'#����' 'o-� .• wt .'R''' .. 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Identified by Stakeholder Meetings and Public Workshops CIRCULATION ■ Enhance the Downtown Pedestrian Experience 37 ■ Make Yakima Avenue a Destination 20 ■ Create Bike-Friendly Streets 15 ■ Locate a Downtown Trolley 11 LAND USE ■ Downtown is a Shopping & Entertainment Destination (Retail) 47 ■ Create a Central Gathering Space (Plaza) 33 ■ Embrace Yakima's Cultural Diversity &Heritage (Mercado) 27 ■ Encourage Downtown Investment 43 ■ Ensure Adequate & Convenient Parking 15 ■ Cultivate Local Retail & Business Development 15 ■ Improve Downtown Safety 21 ■ Establish Development Guidelines & Standards 21 ■ Preserve/Enhance Historic Buildings 10 ■ Increase Downtown Housing Options 14 ■ Create a Family-Friendly Downtown 8 Downtown Yakima Master Plan — City Center Concept City Center x 'y^` "444, +r+ .. mo+ yr ♦r i I • rr rr rr ♦♦i ir f♦ ,,,,, ♦C i „mg.::::4::::::.:.: I I I I • . ♦ x I I ♦ � r � a \x r it x \x / : x 1 :: e.. 1 \ 1 i tI. ...... . ,;.A. 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' , _ , / \ 9*+ YAKIMA DOWNTOWN MASTER PLAN September 2013 xr: - Ty1 00 . =rth . 5. r t.. . r. r 0t ry 5#ry #.tu 5 t 5t5 .. . ....::.:. .. ¥ t5 .0 N: l ~ - r. 11 Arambula,da u PC Fehr & Peers I������|^�� ��o^^_��n x .� Steedno� Committee mestaurant/vvine,y City Council JoeMorher John Cooper KathehneGoodson Stevepin/a Micah Cawley, Mayor Joe Mann Mike Broadhead Laura Rankin Jessica Moskma MaureenAdkimo Steve pinza Jessica wo,kwa Tony Harrelson xaLh/ eo"|undm Sara wxsrz| Brad Christianson Laura Rankin Ivnnepetzinge/ KickEnsev Nancy Rayner DaveHan,en Kathy Coffey Jnhn a*u|e Manuel Luquin Worth Front Stne'tAaodatinn/ DaveEn| Pau vvestside GroupiSc�neide/ Da Bill |over Nancy Rayner David Tompkins Anitamono.an Doug Rich Gevrgepechte| Patti Schneider Lu, Gutierrez Bill Lover Corday Trick Brad Chx,tiao,vn City of Yakima Verlyon Best Sara Bristol Tony O'Rvvrl<e,City Manager Dave McFadden xathvCoffey *^wntvwn Hotels Joan oxvenpnrt hsava||ejn John Cooper 5evnHawW", Technical *4visoryCommittee wm«uaR.e| JeoicaV."em, S,e"eOsSu'horPe Glenn Denman James Scott Jim Steelman Brittany Udelhofen 9oya|eSrhncider JosephRcsenlund /uisCluiue,ez «ngerpaze,son Consultants Dana KaUevig Jay Seely Crandall Arannbv|a PC Ma/k5opdch 5taveOs5u/horpe Arts Groups Ce:rgeC/a"ciaU. Principal <en Mehin Bruce 8enson Mary Place Jan Lowell DnnAremhu|a. Principal Kevin Futrell JeRSchneider Elizabeth Miller An6yG,vn"ho Jason Graf, Project Manager xen"ethvvUl<inuon Nne| Mox|e' Geo,SePech/e| Brenda Payne JnhnGa,peretti Jim Fitch Stakeholders Stephanie Clevenger Fehr Z Peen* Transportation P,operty *wnmfl Estate Kenura8^ei|and JorMo,,.e, Hi'a6ethwcGree Entertainment/Theater/Festival Arie| oavis Joe Mann M:hetK4il<eta KarhiMeoy B|ieStrosah| Larry Hull Jerry Mellen SteveCaf[er David Rogers Roger Wilson Gay pa'l<er Don [a,ridSe Par,Stm,ah| Rich Austin Trolley Group Bolo DesgrnsrUier xen]oh,snn Jeff Peter, Ed Neel Ka,lpauten pau| Edr-nondsoo � ' ....Ls TS Introduction. _,.„ , 6 Fundamental Concept City Center Land Use. , _12 Circulation. 14 • T Game-Changer 8<Essential Projects ..... 'Retail Main Street'&Public Market__________22 Downtown Parking Strategy 26 Diversion Study Policy Zoning Ordinance Updates 30 Design Guidelines ..„ 33 Downtown Street Standards 36 I. Introduction_ 42 Schedule. .44 Action Yakima Plaza Retail Main Street Public Market Yakima Avenue Downtown Parking Strategy Diversion Study Policy Updates Zoning Ordinance Update Design Guidelines Downtown Street Standards (c) YAKIMA DOWNTOWN MASTER PLAN 3 20 INTRODUCTION I he Yakima Downtown Master Plan Project Summary identifies 2013 the essential concepts, land use, transportation and implementation Pro-ect Work Sco se mar I Orr I Moy I Jun July I Aug I sep framework elements for the core commercial area of the Central Business l Starting ••• •• .•••• • , ••• ••. ..• ••• Distract along Yakima Avenue and the surrounding vicinity. I Analyze Existing Conditions and Prepare Base Map - • Kick-Off Meeting with City Staff;Committee and Stakeholder Meetings;Public Workshop ••. •Summary of Project Goals and Meeting Findings ..• ..• The Downtown Master Plan: ..•• •. ..••• •. .Retail Market Periormance Research 1.11111111' ••* Bui ds upon the recertq implemented streetscape improvements Retail Supply and Demand Review •..• along Yakima Avenue which includes new sidewalks, street lighting, 0) Designing • ••• ••. • ..• •••. . and other a—enities; The Plan suggests relinernents and addit;onal AL, Develop Alternatives that Respond to Project Gook I •••• •City Stott Meeting;Committee Meetings; ••mprovements for Yakima Avenue and other areas Public Workshop Ident it y Preferred Alternative in ..••• ..•..••• Perform Technical Traffic/Transportation Review of •• ..• •* Provides an implementation road map -or creating a successful Prnletred Allernofixe ..••• • ..• • ••..••• . ••. . . ..•transformation of Downtown Yakima to a vibrant destination Retail Development Opportunity . • • • ..• •••••• . . •••• ••••••••••••••11...................11.....14:11M'''.4 1111111111111611...111 11.........................................................................................' rt.} !' • Provides the basis for the creation of a Downtown Subarea plan and 2 Implementing ..• : : ailiiiliP completion of a SEPA (State Environmental Policy Act) checklist by v Prepare Projecl Summary Document ••..• •City Stott Meeting;Final Committee Meetings; ••City staff foilcwing the conclusion of-this planning effort Public Meeting ••• • • •••• ..• •••. • Retail Recruitment and Retention Strategy ..• Mil . ••••. .. . • !. . .. . . . . • • . A prime objective of:he panning effort was to provide a 'retail strategy' for Downtown. To achieve this objective the City hired a consultant to prepare a Downtown Yakima Retail Market Study for the study area.This Project Goals Identified by Stakeholder Meetings and Public Workshop#7 Plan supports and incorporates the findings in the retail market study. CIRCULATION The Yakima Downtown Master Plan project was Initiated in March of • Enhance the Downtown Pedestrian Experience • Make Yakima Avenue a Destination 2013 and completed in September of 2013. The Plan addresses issues • Create Bike-Friendly Streets and supports the goals identified by the citizens of Yakima, including • Locate 0 Downtown Trolley Downtown st.akeholders, City staff, elected ofFicials and the general LAND USE public, • Downtown is a Shopping&Entertainment Destination(Retail) • Create a Central Gathering Space(Plaza) • Embrace Yakima's Cultural Diversity&Heritage (Mercado) • Encourage Downtown Investment • Ensure Adequate&Convenient Parking • Cultivate Local Retail 8 Business Development • Improve Downtown Safety • Establish Development Guidelines 8 Standards • Preserve/Enhance Historic Buildings • Increase Downtown Housing Options • Create a Family-Friendly Downtown iv 6 i PLAN ELEMENTS __________ STUDY AREA&STUDY INFLUENCE AREAS 72 14 1-11 VAW r if �_J E.- Ell Si F IT HER 01. ft ION H Sam, Ti 77 all vum FIX, q rk..It 4,g May a. Pp a Z.1 .-T —P. all io YxmM AoOwmr0vvmmxsTsn =-A N i 7 �0U�����������U ���k�x���� FUNDAMENTAL CONCEPT The Plan provides an integrated land use and transportation framework ~ Envisions Yakima Avenue asa 'complete street' where the needs incorporating complementary and supportive plan elements.The Master of the pedestrians, cyclists, motorists, and transit requirements are Plan: addressed equally.Two distinct street features for Yakima Avenue � Divides the study area into distinctive 'oentem'that support and support and strengthen adjacent land uses, To calm traffic and strengthen existing assets—historic buildings, development establish Yakima Avenue asa destination rather than aconduit patterns, and existing atrractoo for thoovShtraffic, a reduction of travel lanes from four to two is envisioned.The street is also envisioned as a 'Signature Street' incorporating o significant amount o(additional greenery u` enhance the pedestrian environment and reduce the scale of the roadway. CITY CENTER BOULEVARD DISTRICT CENTER R4RKVVA/ it .14 Heart pf the Downtown Yakima Avenue asaDestination Nodes nfActivity Yakima Avenue^s a Green Street " Private investment/sfocused = Yakima Avenue/senhanced ~ Hubs ofretail activity are Parkways have a greater emphasis around a mu|ti'purposepuh|ic to prioritize the pedestrian established outside the City on'mo6i|ity'--movement plaza that will provide alocation from Front zomaches;Special Center at key intersections where through the dist,ic/rather than for year-round civic gatherings consideration and emphasis is pedestrian-and street-oriented an emphasis on creating a ° Focus vf Retail opportunities are given tn intersection crosswalks development patterns exist destination concentrated along Chestnut to ensure that areas north and " Cnmae are envisioned on include ° Along these street segments, Front and Second serving the south"f Yakima are seamlessly specialty uses,'/ncuhato,'o, the median is omitted to center ofstreet-oriented retail integrated similar uses that support but du accommodate a continuous left activity not only for the study area " Additional greenery/o added u` not compete with the City Center turn lane for essential mid-block but all of the City ofYakima 'human/ze'the street;Amed/an access»u existing auto-oriented • Existing uses such as the Yakima and curbside landscaping are uses;Curbside landscaping is ma|| government featured enhanced . � theaters are integrated and strengthened orre-purposed 8 PLAN ELEMENTS FUNDAMENTAL CONCEPT ...— i — ,,,,. 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YAKIMA DOWNTOWN MASTER PLAN 9 CITY��U7�� ���������� nr��������� ��u�um . u_,v CONCEPT RETAIL POSITIONING FRAMEWORK(Downtown Yakima xeta//Market Study) The City Center reestablishes the historic core mf Downtown as the heart � ui the City, The City Center Concept includes: ° Yakima Plaza-Establishes a central gathering space for activities — Ane*Umwntown living mom'w)U6e created.The plaza will bm ° Well designed no accommodate numerous year-round activities and ' provide an18 houractivo vibrant The --` --` - -- --- —�� ��' 1����� - . � ��'' .� . ~ | wiUstrengthen and build upon e�stingaoatssuch as the e�sting �� . �'�!,���.� ~..w ' ' '` �! Millennium Plaza art instaUment [ap]o|T��a��on� Fe�era) Bui|6ing ` � " v� ,' w New Par�ngOpt�ns-Ensu�s adequate and ppnven�ntpark�g . ` ~ - '� ' -� ��� � Apa�nmmhip must be developed between the City and the �� ~ ` business community no ensure parking in close proximity to retail is reserved forcusm �mw and |ong� �long-term Biesfwr � � L� �� and employee parking inc.u6e opening up new parking west nfthe plaza 6y refurbishing 8,eDragon |nnPaJdnQGaroge,openinBupoow m0111111111.1 High Priority RM Medium Priority Low Priority on-street parking 6y converting some parallel to angled,entering into � 'Chestnut Main Stnaem'-Reestablishes the Downtown asthe agreements with downtown banks for evening and night time parking, community's destination for retail shopping and entertainment refurbishing �� The focus of retail activity will 6e concentrated along o new'Chestnut and new parking policies to ensure the best spots in Downtown are for Main Street'.The street will provide location for the retail mix customers while moving employees uz perimeter locations.Additionally, identified in the Downtown Yakima Retail Market Study This initial the City should examine opening a ramp off of3n6street tn the former phaseof downtown retail deve|opmentwill consist of over 13000O maUparkingga,agcfnremp|oyre.specia| eventan6ove�|ow,etai| ' sqvarefeet ofgmvn6~Mou�srme�o'ieme6 pedestrian-friendly retail pa,king.Audnman68rowsmve�ime'anewrrtai| pa/kin8gaagecou|6 ' storefronts along Chestnut and parcels fronting the planned plaza and bm constructed ata location west of the plaza. Parking for the public public market.An additional 190OOO,quoncf�otoftai| oppo�unities ma,�tis envisioned au on-street diagonal parking along Fmnt Street ' � are envisioned a|ongFront T�ir6an6YakimaAv�nv and within a new lot at theinte� c Fr ont 'Second, � ° Public Market-Embraces Yakin,a's unique history,cultural diversity and heritage A new regional retail 'anchor''the public market, i,located along the western edge of Front Street between Chestnut and Yakima Avenue. The site can accommodate a4.8OU square-foot market building and a4'80U square-foot covered vendor structure that may 6e used year round.Additional uses may include a Museum and Cultural Center. cri 10 } PLAN ELEMENTS ............................... CITY CENTER CONCEPT 1 iti 1 1 lu :1 2. 1 . . r. , • z , . .11. a.m. 1..., „...2' tIIII/I/X. r- : ' i 04 II lb; 0 • .U1 '' ...'.'6,.. 1-114, .. „.r. 2. F. .. .. . . - •,,,L. .. ,., . 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New Development ()Yakima Plaza (24, Public Market i".in.iii,a Parking (7:00 New Parking Options (4,:t) 'Chestnut Main Street` iv a) i (Long term) YAKIMA DOWNTOWN \ilAS-ER PLAN i' 11 .. .......„.. ....... LAND USE The land use framework provides a retail/commercial strategy for grouping complementary uses into two districts within the study corridor. The framework respects historic development patterns, and reflects community desires, real estate market trends, and projected growth capacity Existing healthy or desirable uses are strengtnened and sites for infill and redevelopment are maximized.Within the framework there is an emphas's on establishing distinctive and viorant ground-floor uses A rnix of use is promoted for upper floors of existing and new buildings CITY CENTER MIXED USE DISTRICT CENTER MIXED USE : ,.... •Nanonma.m.ft,p,•- -,10" ,,,,,g,- .•. .., ..... ,........ .................... .. .. .. .... . —• ••••••••••• • •• • -............ • • . N44.161:111.,„„ :Aari,i'll::'' .igpi...,ilEgi OMR JAW, • . .. • •• • I:. .. . . . ..• . . • T • • s- - . ..!... .--- rz i'll . . . .- , . . • -4! . .-. . .. it , - i !. . ._ . . 1 i 1 [ • • - ......„.„.— •:.:••a:f...' •4.------ I • . -• iti•IIIR . - • e. ..-iii•t•-7-•:•-i'7;i:MZ-Z:it-•-•'''''-- :. •• ii•.....• •-----iiii............ .41 i — :77.' ' '"n.:%11:,, •• .:• • - -••••-•• • — •••••- Heart of the Downtown Nodes of Activity Currently the core is characterized by commercial,c"ice,n.storic street-oriented Currently the area is characterized by auto-oriented commercial,visitor-oriented retail, regional entertainment, and City and County government uses The lodging,the Yakima Convention Center and other service uses. The framework framework envisions: envisions: • An expansion of and requirement for, edge-to-edce ground-floor retail, • Retail development at key intersections where street-oriented retail (the sale of goods, entertainment, eating and drinking establishments storefronts exist or where possib e redevelopment parcels are located; exclusively)along identifieo street frontaces Retail ground-floor uses will These'nodes'are intended to complement City Center retail and offer surround, activate, and animate the future plaza opportunity sites for entrepreneLriai tenants that benefit from proximity to * Promotion of new mixed use development on vacant or underutilized the City Center mixed-use district parcels Where viable, upper floor residential apartments,condominiums or • Healthy existing or new commercial uses beyond tnese nodes that may be office uses would he encouraged either pedestrian-oriented or auto-oriented • A strong pedestrian bias and a highly-active street environment • Strengtnonec visitor-oriented uses;Additional Convention, Center- supportive uses that complement the existing hole, and dinning offerings * A prohibition of new auto-oriented uses;existing uses are de-emphasizec would be promoted • Retention and strengthening of all government uses • Repurposing the Yakima Mali; Uses would include retail along Yakima Avenue and Third Redevelopment would consicer government, museum, art gallery, and residential uses that will complement existing core uses • De-emphasis on long-term surface parking and an emphasis on N.) development of a strategically located retail parking structure --ki 12 1 "LAN ELEMENTS LAND USE . ._ ,...,.. _ .......m.4 . ........ ........ . ........ , Yakima Avenue ,C11-11.II. rmillim sumummt Chestnut Avenue L I 4. . .. . 2 . ... . . . . . .. ... : . .. : ' ... ]: +. ... .. - . . +.0: 0 . . :. . . . .. .. : . 0 U . ' a . . .-- inill: City Center Mixed Use ,-'-'- District Center Mixed Use Public Spaces iv MEN Required Ground-Floor Retail co YAKIMA DOWNTOWN MASTER PLAN 1 13 CIRCULATION �U����U Kk J�7�U���� ��xx^�����m-xu ���x� The prime o6jechvemf the circulation framework is «o re-establish all TheYakimaA,e^ueoo,ridor6nmSeventhAvenucto Ninth Street isover Downtown roadway corridors asa'complete stneets'whorw the needs cf one and a quarter miles in length,which is beyond a comfortable walking all travel modes-motor vehicles, transit, bicycles, and pedestrians are distance. To increase accessibility to corridor 6rstinod"ns, bicycle and provided for ina balanced manner trolley'pedostrian`acce|e,ator' infrastructure are envisioned. Yakima Avenue is envisioned *z become a 'signature street' that would attract new private investment and strengthen existing uses.The street would: • Build upon the otraetscape improvements that have recently been completed = Include additional landscaping to improve the appearance of the downtown and create a more inviting atmosphere PEDESTRIAN AUTO BICYCLE TROLLEY gi n ' A�-~ �=�.� r�~�~�� -�� - - -~���'� :+ ~ Prioritized over all travel modes Traffic Calmed Yakima Avenue Reduce Vehicle Miles Traveled tor ~ Yakima Avenue/sdesigneo A reduction m roadway capacity Anerworkofnn-andoff- " The existing historic Yakima Valley (especially at crosswalks)for the from four tv two travel lanes iu street bicycle routes provides Trolley service/s extended along most vulnerable—children,the proposed The'roadd/et'wiU connections between the Yakima Avenue;A future extension elderly and those with disabilities free-up space for constructing neighborhoods west ofSeventh u`the Mill District redevelopment " Additional street furniture such bicycle and pedestrian Avenue to the City, District and site i,proposed an pedestrian-scaled lighting, infrastructure and landscaping Convention Centers, Alternative alignments crossing benches and bicycle racks are = The road would accommodate ° A Protected Bikeway along Yaxima the existing freight rail corridor included essential daily service vehicles Avenue provides acomfortable a,*ideruhed 4Yak/ma (eg~pedsxor UPS delivery dedicated route—separated from Avenue at-grade crossing trucks)and emergency vehicles vehicle traffic bva raised curb,for of the existing freight tracks riders nf all ages and abilities. i,preferred.xnalternative Walnut Street underpass route would be constructed if an (o at-grade crossing cannot 6e accommodated 14 | PLAN ELEMENTS CIRCULATION I Ir r rrrlrr r.r' r l=<.;. kkkkk.k krf krrkk'k°i"kktk"""""""""" "'rr"""'r""'xM"' °'°°'--M''',I LarycawAviiniie-J*wiII'sCITifiIY��j' ■ �rr .41 411.1 kK.k �: :. .......::::„:�MM :�:::::::::::IIIIIIIIIII. . :KK:K: .:KK.:K�:.KK KKKK KK�K.KKKK..K E. .a eeK,..K.KK KKK..� >..>.K Nf.Jrs a c�Lvars �� 1 ��104! :v�r aw:,��:::_ :..�0::::„::-.�...���:�::::......: �: �::.:.. �� ���.:�� nn:n� :..KK;0 K :.s K � � 4Nf «: 4. 1 g Ks K c _ : .. .>. , ' �, t.. t KK KK { r 41 :. � ,.:.:......, .:. ICCO... .:.,,.xx:;:;�.�.:;:;::::OMIC.e'' .., .. . ..F...00C s:'""':"":=s:,,,,,:,......."CICI:�IAM— .. ....:..':. .........,..:.:...,. ....:.:::::.:.:.".:.:.:.,,:w BirFU ' XrG@ xza------.---.�: �5��M*x'"�'j.''s�'... ��xs��s:,:,:,�.....:.:B:.�C �"..PPMEN=. u.�*":.,�"�::�..............w.......... � .�..' xxsx '�:�...:;.;.;�...�... :.'x,. �.�"�,�.. xx,.=� -.�.. .. ■ : * €€ 1 * Z S I. m c to) tin u 4 0 I ct s x vx u -: .. l.K. • im...,,,,,..40 i V 4P ge MEM Yakima Complete Street mum Protected Bikeway, Proposed Cmccc. Arterial Parallel Routes mum Bike Lanes, Existing ,: Trolley Route, Existing mom Bike Routes, Existing mum Trolley Line, Proposed airs Bike Routes, Planned o YAKIMA DOWNTOWN MASTER PLAN 15 31 Establishing implementation momentum early is essential for the long term success of the Yakima Downtown Plan. Symbolically, initiation of these projects provides evidence to the general public, downtown stakeholders,and investorsthat the City of Yakima is financially committee, to Downtown revitalization. The Yakima Plaza is 'game-changing' in that it fundamentally changes the Downtown investment environment. Strategically,the Plaza is phased to Det the table'for later projects Essential projects represent a 'menu' of implementation projects that would be initiated and substantially completed withW five years of plan adoption The game-changing and essential projects are identified and brief descriptions of key actions are described on the following pages, The order of projects does not imply priority or importance. At the passage of the five-year timeframe, the implementation strategy should be assessed and updated.Additionally, consideration should be given to updating the Plan. tvw 1 z PROjECTS .. .. GAME-CHANGER& ESSENTIAL PROJECTS Alt Atts itar, Lincoln Avenue 'imam ems mat tam am ___ma mm um ISM am ma um immdpiii isuip atm tam mem ala am am SMS MX.4 am Lam am we Nat tam NA ars MI MSS SSM MOS litu. 1 .. J.- MLK Jr.Boulevard NI WI EOM 0/11 SRN MIS On WS SSE WS SO SIS Mlle MS Mr WIILAIIIrlfi, •or•-• lemo rims ori we xim ma so Oft Mgt leat awl grit emo soillt. I w=r!.. o 1 .......... it 1. . .i. n 17.,!,..,..,..,ii 14... .. :... .. . ::. ••: ANC .. ... . .... .. .. .. .... ..:: ...;,4.:. . „ .., „.,,,,,„, ,, ,,.::„„ 1 4' ' .. . 41%:;!......., ..... !..!.!,.. . i .:oia .. , .:!........4 oil.. ,!1.?.. :.• .. fijiNiii,E,. — ..:. ;.. .. ,..,,. 117 , ,,, to! ......, ;; . _in' ..R., - ,,,,,N, ....MI tt • ''''A iiiik, r.: -.I 2 I".. i,• ,..... i.:77 • ' i ",'• .,.;'•,- "IF a ,i'' ,,,p4;-. . Illir,: Ili roil..!!!! !!!!! !IIIM Intim!!!! !!!!. ii - ,..••-,.. .... :4•,...:, .,:. 0,... r !!!! li:. .i ...„ rr.- r. ,H; .... tr. ... . ;•. L. .. ,... •-• .:: tstr,.. ,... •.... . ...• ••••u .:10., ,, ,.....,:, t.„. t • ..„., , ,.., . i • • it n:'ell rr r„.....r.., ..-t. ,...„„ir L „„.. ... „:„..„. . , 0 i ..4 .. . . . . . : .: •....• . . p i I .0 . ,:.46„ I.111!r.,,,,,.1., ... Walnut Street iil me gam mm emelat mem ema am um teme an INK um sae saminiart iimeima may am ma mat amt ::••• : ., ame am an mem aei nem ame mem mu fam)am st - 1 CI , . ., . .. .. ..... _ . „ . . ... . -"-"---- "---"- . . . ,, . .. .. „ .. ._ , ._ .. ,.... .. _ . ... „ .... fa Game-Changer Project Essential Projects 1 Yakima Plaza 2 Retail Main Street(Front&Chestnut Streets) 5 Downtown Parking Strategy 8 Zoning Ordinance Update 3 Public Market 6 Diversion Study 9 Design Guidelines 4 Yakima Avenue 7 Policy Updates 10 Downtown Street Standards co co YAKIMA DOWNTOWN MASTER PLAN 1 19 ����U��� � o��x�xxvur� PLAZA Intent Esta6|imin8a public assembly space isun essential first step inrevita|iziog Downtown Yakima. It is a 'game-changer' The most notable benefits include: • Creating amv|d'p"rpose, dedicated space for year-round civic activities ° Providing a focus for new g,o"n64loo, retail and upper-floor housing or employment 6mve|opmerc PROPOSED pnOJECr-- LOOKING mOpT*vveST pnOpOSsm pmOJsCT--LOOKING SOUTHWEST on on Cinemas WOV WK Orion Olive Cinemas 74� Ail Capitol Garden Theater 20 pnoJscrs :...... . . _. ... ..........,..r.,:,, „ .. . 1 _..,„ . ,.„. .L.,:..„ .,,i1.0.„ „..........., ,. EXISTING CONDITIONS ........ATT.., ,.. .,•,_.....k..:1.ri:.,:.•-,:.;....4„................. ,.., .:......r,„:.:kg. ".:..:: PROPOSED PROJECT -invl ,.... i i. .. iiitaii.f. -. 444-' ...:.r.11....t. .fitiiif, •.- ,,,... :?J'i ., . ,.4. ,':', . „,.„.; ..,„,.m..eie. ,,,,.,.-,. ....4:;.T,-,,,,,,,'*,*!'"':;;;;r..:,,.41:::'•:,• i:•• ,:.......Li.,,,,,,,. . 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' • . -* ''''''''' •.......... .......... ........,,,,,,,.................... . .,.. ,.. ..,„,..........,...•• ••••• -...-• r• . .. -,•-• ....• • •.... ... . -.v.- 1-1-4 - • .... i 1.. .... . - . .. i. ,. 11111 r000.• •„NIL • 7311k.,,,k, • • I&. ..... woo mow,. 1.-. ... .. At it.• . .:,. ., it t.,Ittletirtt .:2-0 ... .;.;!EitIS 111161111$110 '•-•litl IrrEREs.-frpOtIVEtsitit.,• • mationnorto-irt , i • CHESTNUT AVENUE """: 0.•0' : •''000.°:'. itit ..... • • " sStss.f'0"":. 0401. . ... . .4!'°'°"1°°'.4"4 i°°°''' °°° l'614-1.;':;;;°;;;;444 U•11401i,.0 U..L.0u0 itithergr u svu j'ar :0 . • . . ,... .. . .0000: "° • ;0 040 0 0 0.0.1.1 Tf"'°'"''''''''7 7 i •- a i if. 1 i . J fit i iii filifili J il ii, • Ofiffiii iiiiiiii•i•iiiiiiiiiiiiiiimiiiiiif i,.i. . Cinemas Project elements include: Site Area: 195,000 SF(4.5 AC) . Preservation and integration of the existing Millennium Plaza art elements Existing Use: City Owned Parking Lot .., A family-oriented fountain and lawn 'Fun Zone Public Right-of-Way' * An 'orchard of ornamental f owering trees with areas=or sitting and relaxing surrounding the Millennium Plaza and Family Fountain Fun Zone .., Paved multi-purpose area(140'by 200' minimum dimensions)that includes electric and water utility facilities suitable for a variety of events • Retail pavilion and public restrooms * Special gateway streetscapes at the intersections of Second and Third Streets and Yakima Avenue co • Redesign and reconstruction of Third,Chestnut and Second Streets cri surrounding the. Plaza- to be traffc calmed, curbless,and spec'ally paved as an extension of the multi-purpose Plaza area YAKIMA DOWNTOWN MASTER PLAN 'I 21 «�����UU ���U�� ������' �� �KK�UU�� ��������� u^�� o��"u_ n°u��ox� �� m u^�_�� u �� PUBLIC uvm��uvu�m� x xVEmATCnEsPUBUC MARKET EXAMPLE Intent Front Avenue and Chestnut Avenue right-of-way improvements are intended to support now pedestrian-friendly, street-oriented storefronts. Retail Main Street i At minimum,the steet cap� design ~ � = Reduce travel lane widths uo accommodate wider sidewalks and | reduce pedestrian street crossing distances • Eliminate/prohibit turn-lane pockets • Provide curbside parking adjacent to existing or future retail development • Biminate/prohi6itparking lot access driveways on Chestnut; -- Minimize alley driveway impacts on the pedestrian environment • Provide for canopy street trees and incorporate existing healthy nw, street trees into the landscape plan wherever possible m Include pedestrian-scaled ornamental street/walkway lighting Public Market • Incorporate special shade structures such as arbors along Chestnut The development of Public Market will provide an 'anchor' retail use for the Chestnut 'Main Street' retail framework. The proposed Public � Provide at |custoneon-s�re�t6icyc|e parking corral along Chestnut �Wa,kmtand supportive parking lot sites should 6e assembled 6y the City w |nc|u�e6enc�esan� �u6|icart for Public Market development. • Incorporate landscaped curb extensions at all intersections where on-street parking exists o,isplanned • Feature specially paved crosswalks atall intersections m Feature specially paved sidewalks similar in material and design to the Plaza and Public Market paving • Include tabled intersections ur depressed curbs at the Chestnut& First and Chestnut& Front intersections • Tighten intersection radii (25' max) Front Street improvements in particular would: � • Not preclude a future trolley trackway and potential station platform • Be designed to accommodate Public Market functions; Consider Temporary barriers (bollards)to limit traffic access for special events 22 pnoJscTs PROPOSED PROJECT EXISTING CONDITIONS ....... .. . .,., • '1111 YAK t! !!!!!'!''!'.! !!'!*!!! 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'"•.-------' ' The Retail Main Street improvements would include the reconstruction of Retail Main Street Area: 108,857 SF(2 5 AC) all surfaces, including burying of any above grade e•ectrical power lines Existing Use: Yakima Street Right-of-Way or cable wires. The design of the Public Market would include similar Public Market Site Area: .63 AC(27,442 SF) materials and finished as the Retail Vain Street and Plaza improvements. Existing Use: BNSF Lot The character of the Public Market would reflect the culture, history and setting of Yakima and be compatible with the existing train depot Public Market Parking Site Area: 31,178 SF(72 AC) structures north of Yakima Avenue. Existing Use: Retail Hardware Parking Wholesale co Service Repair --.1 YAKIMA DOWNTOWN MASTER PLAN 23 ........................ ��K�U���� �����UK� u��u~^no�u�� ��� ��um���_ Intent Signature Street elements: Righpof way improvements to Yakima Avenue will create a more vibrant Boulevard business climate and improved Downtown |i'a6i|i/y, Two different w 4 wide landscape median treatments- 'Boulevard' and 'Parkway' are envisioned in response to ° Left-turn lanes at key intersections the corridor length and adjacent land uses. The Bou|evard will support Curbside landscaping street-oriented neta1 development bycomat'nga more pedestrian-scaled green stmetscopewithin the City Center.The Parkway will create more Parkway green pedestrian-friendly environment yet accommodate existing auto- w A continuous turn lane oriented commercial development outside the City Center.Improvements a Curbside landscaping to Yakima Avenue are only envisioned within the existing cu,b-to- cur6 and will preserve and strengthen recently comp�ete6sidewalk enhancements. TYPICAL BOULEVARD SECTION ^\ � ..//.....��,�-__`� �u- n , ' ''`�.�� -- '"'^- / -' |' : ........ m ' ^ ''n^"^"'"" . :_ |' .'..-.�— � !! tq : ni '��n!!��^ || . N , ||U |�/ | ~ ' "'||�/|U/U | | Cl) q:'' U|U'U _ / `//.'�]|�UUUUU - -' ' ��' ^'|. Complete Street elements include: • |raf6cca|m|ng design Reduced nvo`6crnf-,rove| !anes from four/o - Enhanced key nte,soctions--Lan6scapedci'6 extensions, special two crosswalk treatments, depressed corner curbs will 6oprovided • Pmtecx,66ikeways On-street bike parking cor'asa/ key oca,ions = A6 us�e6sigoo|izat'on /o reduce roadway speed " Pmv'sions for future Trolley Streetscape design -hat will incl^6o a Removal of all pedestrian activu-,c6 crosswalk buttons 6ou6l:-tracks located in shared auto travo� lanes; Station platforms = Prohibition of new driveway access—Existingdriveways will be wou'd generally be located two blocks apart chroighout the new maintained if desired 6y current pmpacy owners orbusinessos corridor TYPICAL PARKWAY SECTION NN 'Protected oi^ewav(s') -� /��� B��Door Zone 8') ' . `�� Padking Lane Tree WoUo -`��/ . Ore Travel Lane (uou|eva,d: '2' Pa-kwar: `4') -�' pn�enra Trolley LoesioTahc (D Boulevard: Median/Turn La,e(10') ~ Pa/^wz :Tumboe(14') YAK mAoovvmTowm wAs-snpLAw 1 25 DOWNTOWN ����U�UK��� �-�������`� ����v� u � u ���� u � PARKING STRATEGY �-�� u LONG-TERM STRATEGY To address current and future parking 6aman6, o phased stmtogywi.| require a: New Parking Supplemental Short-Term St,atwgy--[he temporary s�mtegyfor replacing the 220 parking spaces displaced by Yakima Plaza will Include: � Examining the Dragon Inn parking garage as possible retail' and emp|nyeeparkinB-nctBuio 100spaces HIII �*P� |������ — - - -- . Etc' muuu . • Re,u�ad^g and improving City lot a- 3r6 and Va|nu�for employee *W— parking net gain b5spaces• Entering into agreements with nearby bank �o��ions6o, usage of -���"«-=,�--.�� their parking lots onni@h-.s and weekends for plaza, restaurant, and N. ' theatre usacle -net gain 80 spacesRetail Parking & � V. • Expand on-street pork'ng options onZnd Street, J/6 Street and A Structure Street net ga/n 56-60 spaces ~ --- - The temporary strategy adds n total of3OO spaces for retail and employee � / par�ing. ::: = ~ To supp|e ment additional re-ail customer parking, spaces would be 0 - leased by the City in the Yakima Mail parking structu,o for syai ' special �r ° "'~ `^� z ' | ' own I event an6downtown emp|nyeeparkhg Tofac1i�ons better uti|iution of th.sstmctune, a new auto entry ramp and pecle,tr an vertical circulation (elevators and stairways) access should 6econstruce6, The location for � �---~ �| || !q|! the new entry would b*along Third [tnrct Long-Term Strategy—The inida� Inng--wnns'auegywmu|66e^oaoqL,ire ` and usscmo|e the parce|ssouth o[theexisting aUoy6mindodbySecon6 Street, First Strecc and Chestnut Avenue and construc,a new municipa| _ pa,king |n-,(1bO spaces appmxinata|y)at this location.As retail demand grows, the parking lot would be replaced with a 400-space municipal parkmc stricture lhe parking szucLum would include g,mund-[oo/ retail space lining Chestnut Avenue. Aseparate mixed-use building with gm:no-ioo/ ,eta|| o//enmJ �otke Plaza and 5econo St/eeuwou|J h constructed, econ m , � 26 | pnoJscrs SHORT-TERM STRATEGY EXISTING CONDITIONS . ...-. .. . . ..., . • ... , .'.. • tt..tit.':$?.:. i-•.;:..)-.*: F!' t '.....-..;..-;t4.. - • - .• - •. -t-tt. - ..1 • .-- -.-'••,7*' •- liqiiiiii [i•' ..* .4...t: 'L'' ...,•'..z• ";iT: [ . ', k ..--*.. •sil il Supplemental ...i'' ' 1. 'i„,.i.,,j . i.:40...,.4....,,,, ........ .'..-.:i. - ''. ' • ''- •''• '''''"'"'-''''.14 - •,.... - .• .' Parking • A STREET -. •- •------ -i iii iiii • iiii„7 7P-77'•i• • i iiiii.:: tii,.• •"ASTRPET • " i - i...... . . . -.. .iiii 04'1111.1--WISP, . . ... . . .. .,A -- .4. .d...,,ei.g.:!..•'.".-0 ilitiiill: i : : ••'''''.7i;t ....,.:.....„,r•f :.17:''.4•'• •*:ftf.0 - '...; -.' A ''' . •• .... • ii.iiilast iii' iiiiiiii:11.11110tir4ri iiiiiii„.49limii • i- L I A.: i • -iliii iiiii -ii:iiiiiiiiiiii . .. 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' ; 4-...---.r..:1 :•,t.....„--.44!!::4,•••,..„ . a • 7.4.4. •• : ,..jiii.. ,' •,,,: • .!,• :fi,,,i.:••••-.-,...i4T,...: it!,,,' .. k . 1 .*': • ' •'•.. .6'''''''''''" '!'1- 1q44'f:4:'"**** • '" .**m Iiiii*au V •......, illur: :Mlf,:".1226.11,10,350 • **":-.+0:::--", ...0.:".... ..gat,...:„.. • • •-'"" •• - .• YAKIMA AVENUE • i:. - 4 'it.• • .'"i'" • i ••'7AforiA.A.VENUE • 'ta. -. a - .... •• ....,, , ..t. .t.4', 80 Spaces p. .* 4* - ---. :'!1 . . - ..., Night&Weekend ii iti t'iiir:it ...- ... :- lir. 11 c4„*i.i.,, ' •i ;x„,,... 5 : , ,, •:„...„,„„,„,,, , ...... •„,... • :, •,p,,H,,.,.,, „,. . , , ,, „,„„..-...N , , ! i..i ?c,;'''•;...., ' ''i -i.1;::. ;14: WI r• ..... ../",,.....,,,,...,.,--,,,,,„„„,... ...1: . •••••,;1,-!••--------%.t.:, •-., ....,„.,.,..: .. ;i:,[, .•'''''.'''':• ItIcti I. ,,,!-.-.. ,.•• •f•• --------... :4.;;Z..„,..--i,..;:,-,::•-"7- '' ,,...,;::- -., +.. 1....: Tr"'7... ".M." ' • ' :lt El' .1.4.101.• •". 1 1 !!!.. al. li..„ •11:1,„„.„.„.„.„,,,1 .-Ili! 7,,,,,,, ; .l'',.i- ft lila\. !.,:.„,.,.„.,......„ „,,„!1 Uf„ au .. "te ...0111.., 1.,.. ' .• 'il:icti MA, • •C''''' .k4-..Vi •CiTy. tit„ it.A latt-" •_tt•tat an .. a .5.«Lt ttt titaatt it- --4'.q.14,,e:'.''',..''.'\N:,t 6)40.. '.*' 60 Spaces ],./.01"" „ii•I , •1 Hy.„ ubt.I.PAEIONG 't';';,iii1` ‘n,, Ai i iiii. ....". • 1.1.T. . ...,.1 Z LOT .„ ' ..irg 'ii,'. . - i'i•- i.i7,- l''•iii*ii ...itittii:: it` t it i ...2%.. iri : .ii, ,,ii i.i 0 City Parking Lot i t-`.. * ''' . .a' re..4 •0 I..'"' ' •'s. • • Z: •AllKil '.1, E I.,... • .12 . - ?- •;••-....;.;;;;; . ....... ......, rir.;-%,:?.':;:::.-.;;;; 'Ts f • •#- ••• u ' F'', r. • " „..i . ....i.-i,.i.,.:Ili.]w. .0'PA! •,ff il*Ii ' ' '. . 44*W' '4'Itl.'" .1;:'.:Iw'4.11P1 t.: *** *** ' • • t• • CHESTNUT AVENUE••'•• .. CHESTNUT AVENUE 4.1- -•iiiiii..- ' . r,•;., .....!",.• s. ., ',A.,.. 'Ill':` ```--;-:".--'1:1,01. . • •;::,11;1.1'it.L:;1`,!:';!:.”:..'51,• :ft:,' ',Iit 0, • 1 *11 1 ..1., Pit''' *I • f.':- 1,72111111."Pe' (.f,!.lit!l'...ii5.11!!0 0...-'i'... : it. r'414.11:1,...1.:144'm..4'...li.1)4'' '''',$.44 - ,f:.•:.......'.' '....744-1r li:.':Ihil•1!;rti i':1 11.1'4:1'.1 ilf;!ilfl.' 1.1.*:: Ii:::':'. IN itit--' i:..:1..:fr'..- 'Ili 0 . 4 ** ,:'' . .11 .!;:.:bi!-.1..I.•'i!;.5i!!!...r.'.'1:....li:3• it•• tpj :.,1.,.,f ,..,...f!,,. ...". 1 it •4.4.1: vm.,1 14 11..t .. ;.' •4.1;.•..: F"'"# ..67,:;:r."•:•'`'''.0 i'.?.01Ib•••' •It' r i ir.411. ` 9, . :....rt ,r."7:,o,:t••- 4. mr.,.. . „-• -.,-. ,1:,...0.1......p...rjii: iii! :. !'' it •ii !:::;;;;;.....:;,..- .......t.„. -"..-.--•; -,... - •- - ,...1,,,,,,,-1.41,. • - .. •-„, t,:::1 -...::.„. , -; -, i•,....!rt ,gt t I I I 1•:.c..1. ff;- t....- •-•'AO ilis.. ":-....---.!::1 • .- '.• ;;:;; .r 7?„13E ; •-• 1!..: ; :g mom.11;__.4.....,..,:t •T :••••:•••••••• il...-• :'--• 1••• i...._ A 1 4 iir•‘ iiil • ••: '..: -,..:••,.:.:••.44 .:,..- „.., ,••••--....--•-••-; 14; ••- I; l• • L'ivi 4. i 'WI 1. • t •liktift";"•'•11:::: vl•.: 4..- ' . it . i .....-1 1111 L 111M.i.,, if:. 01: 1.f.7....,,,.. • ...1,... ,...; • :,. 60 Spaces lie, i•E IL - ate t .. al ,.ft tatattat 'a ttl• : .. ..!4 • t ' 100 Spaces 1.. t-.....„ -..„ • • • •"' City Parking Lot ,ii: *I .... -.....i.dripti iiii .i., . ...im ..ii. ii i ,i.i. a 44444; 4 4 14 ... Dragon Inn •iitit ' :it:4 .i. :i.i.:iii..•. iii.i .• ,A, 4..u.,1,0 WALNUT AVENUE. . WALNUT AVENUE • -* . ' • • • i . •-r-ii 11,..,••:• :i.,,,,,. . , . ...... - - - ....----i, •••----- •,....14:1,,,i -....... g -,,,....i...t.,,!.. ,•;,. I.I ,i!'- .!. •:, 4. i .. i- 4 I : .... . ..,..• .,.. ..;,.,-,..• - ....!. $. to-.4.ii!no 4 4 ' 1.• - : 34 ...:4 ...1. .:•'.1.!: , - . rii,•.,T1 4 - ..., ,........, .1q.4•.. 44' • * ii 1 ' '.:1 1.:- ''':1•T' .. .. H... • ••• 1, -74war' ''''' i,,..r.,.1.:.111 -FL --- '1'7; 5:! .:Itt ' 'i -T' •:: • 11 .1.:111•1:1:r•w• :t at a. .. Itt. II,..at ..at tat .a . .1: tt....t t 11 ' att IA i f f ft •'ff 1N 4•t:: '1. .' 4'. La i a,' • Lis:OM-.11 ili ilia 1 • ""Iff.f. ' l't ;1•• At•4 al..1:1 , it""*„ a..11:•• I• ' i i ! •3,.....2.!4•.6.•••k ,. • l•!...;',3 •. . -'• I" ''''''''•• • " '•••".:' -"".•:"'"'f.•••'':..;.1414 1 ini-.,71.11: 1..i ','*"' 'D., •••• Existing City Parking Lot Area: 220 Spaces -i.Existing Use: Parking Lot(City Owned) _. YAKIMA DOWNTOWN MASiliFR PLAN .' 27 ��U��K����U���� «���UU���� �~u � m�ov~vo��"� STUDY ���� " Intent TRAFFIC CONCEPT Preliminary traffic assessment of Yakima east-west artmria|s-4akima' Walnut, MLK.and Linco|n Avenues indicates that there is excess roadway capacity to meet travel demand today and in the future 2035 planning ' horizon. To reduce the current Yakima Avenue roadway capacity from four travel lanes to two will require transferring 25% of the vehicles that ' use the street for trips through Downtown to an a|temativm mute(s). To ALI identify what 'by-pass' route(s) is most appropriate and effective will require additional traffic analysis and land use planning to assess the impac-,y arid benefits.The Diversion Study should identify met6o6sano locations where diversion would occur. ~ � � Aft ~~ Potential diversion elements may include: • VVayfin6ing • Physical diverterssicha, munda6ouus, chsnne|ioed right turn lanes or trap lanes ^ its PRELIMINARY TRANSPORTATION ASSESSMENT Wayfinding Roundabout) Signs aL lot MV 28 | pnoJscrs POLICY UPDATES Intent In compliance with the Washington Growth Management Act (RCW Yakima Urban Area 36.70A.080(2)), this Master Plan document will need to be adopted by the City Council as an amendment to the Yakima Urban Area Comprehensive Comprehensive Plan 2025 Plan,2025,This Master Plan will form the basis:or a City-initiated and staff- prepared Comprehensive Plan Amendment which may be characterized as a Sub Area Plan,and also include amendatory text to the Transportation Plan Element and Capital Facilities Plan Element to reflect proposed changes under this Plan.These actions are important to ensure that future projects described in the Yakima Downtown Master Plan Comprehensive Plan are consistent with the Comprehensive Plan, Compliance with the State Environmental Policy Act(SERA)is also required as part of the Comprehensive Plan process. The Yakima Urban Area ........ ..................... . Comprehensive Plan,2025 was adopted with an "Integrated SEPA/GMA Document" as provided in WAC 197-11-210 to -238. The SEPA review for this Comprehensive Plan Amendment will reflect this context. Transportation Plan Update Sections of the Yakima Urban Transportation Plan 2025 will need to be In addition, the Master Plan outlines some key follow-up studies, as updated to include consideration of the Master Plan,City Council should well as adjustments to the zoning regulations of the Central Business approve fundirc or the Diversion Study to more definitively determine District,proposed design guide ines and other implementation measures. These items may follow adoption of or be produced in concert with the necessary updates to the Transportation Plan. The study should: Comprehensive Plan Amendment and SEPA review. • Identify and incorporate the necessary routes and in'rastructure changes required to distribute traffic to parallel routes that aliow for Comprehensive Plan Update the conversion of Yakima Avenue from a 4-lane section to a 3-lane Necessary text changes to the Yakima Urban Area Comprehensive Pian section 2025 will need to be prepared for the Planning Commission and City a Include a iist cs) necessary capital projects and costs for roadway Council review. Planning staff will: capacity improvements, streetscape enhancements, bicycle and a Prepare comprehensive plan text amendments and necessary legislation pedestrian improvements and way finding as needed for each element of the Comprehensive Plan • Consider re-classifying Yakima Avenue's functional classification based • Complete a SEPA checklist on proposed cross-section changes YA<IMA DOWNTOWN MASTER "LAN 29 intent Key erdinance updates might include: The inrent of the zoning ordinance updates is to c:arify and strengthen * Adjustments to foster mixed-use development and increase essential permitted land use types,site design and improvement standards. Downtown vitality, existing reguations that limit or prohibit upper- Wherever possible unnecessary permitted uses and inappropriate s'te floor uses should be revised or amendec to maximize residential design and improvement standards shou ol be elimnated. density (cwcIling unifs per acre) andior intensity (flow rea ratie). No maximum densities or intensities should be applied. Instead, Yaki a ran onin. •r.inance . .ate maximum heights or other means of control ing compatibdity, The study area is pCmarily regulated under Central Business District(CBD) massing, and building form should be enacted as part of updates to zoning requ'rements, with a smad portion zoned Lghf Industrial (M-1): the Site Design and Improvement Standards, The Yakima Downtown Plan land use framework is, for the most part, Downtown Pusiness Parking requirements should he reassessed, consistent w existing zoning, However, in some 'nstances addrricna CurrenPy, Downtown businesses are largely wdhin the Parking regulation will he required to ensure that specific rases are recuircd and Exempt Boundary(Zoning Ordinance 2012-34 Figure 6-1). As part of current uses are prohibited within the Downtown to meet the Yakima an Employee Parking Study, the feasibility of requiring either on-site Downtown Master Plan vision, To align current code requirements with parking or in-lied-of fees to be assessed to provide off-site parking the Yakima Downtown Master Plan elements,two approaches to address should be assessed. inconsistencies might be to 1, Maintain current zoning and provide additional or revised permitted Throughout Downtown, existing permitted conforming uses (Class ') use tables. Additionally, provide new or revised site design and should be 'grandfathered to remain, be ;mproved upon, or sold and improvement development standards. operated 'as-is' until renovated as property owners deem necessary, Furthermore, existing private property shown for public uses (such as 2, Create a new 'Downtown Master Plan Deve.opment Over:ay' with all a park) would not he rezoned untd the parcels are acquired by a public uses subject to Type (2) and either Class (2) or Class (3) review using entity or transferred to public use by easement, dedication, or other the Downtown Master Plan as a regulatory review gu:de. means. 30 I -u. Specific Permitted Use Updates Them are two essential zoning ordinance permitted-use updates that must beaddressed: • Existing permitted-use tables for the[8D zmoo should be updated to prohibit, provide restrictions, o,set forth condibons'cf-u,e upon auto-oriented uses (drive-through windows of banks, restaurants, Yukiimv*venve and other similar businesses) within the entirety of the City Center � Mixed-use District and along the parcels fronting the length of Yakima Avenue. L ���� ~ Req"irennen` nf8,oun6-f|oor',e�ai|' 6�6nc6 �xc|vsive|yas,he � ����� �w��� w����m Chestnut Avenue ya|o of goods, ,estaura^tu, and entertainment street frontages of r Chestnut Avenue, Second Street fronting the plaza and Front Street parcels facing the public market(see graphic)should berequired. L Exceptions for residential or office lobbies should be allowed/ � reviewed aoa conditional use. Prohibition of service bays, entrances @� � to parking lots or service and loading bays should also be enacted. � w U � � � U U_ U. W1 Required O,ound-F|oor Retail/ Build-to-Lines City Center Mixed Use � ,An/MAoOvvmTovvm MASTER PLAN 1 31 Site Design and Improvement Standard Updates To ensure that the Retail Main Street framework is active and animated, requiring additional 'form-based building site design and facade design standards should be enacted: BUILD—TO—LINES ACTIVE EDGES . .... ................................................. ........................... ............ i . ;!,.y.,:x.,...!!!....2 !..,,r,qm:11.m....:11!):1;11.10111,moiiim.!.HwiiHmoillillullniffillimil . . . hi,..iiiiiiIIIIII.IIIIIIIIIIIIIIIIIIIIiiiiirc;:fforusiu.;11.i.iTig..I8,1!:!!!.TL.w.ffl:,...... t, - . ill 111 It -: l'iiiiiir!IIIHIRLIIIIINI1111101:11110111H.q,P:i'lliaili. to . . 171 if iggiii. ............................. V .11. 1111 '111.1 .111111.111110-'' itil,milli 1 111; :' iiirow ,.,,„1• 01.... .... .. ,.. .. . ..... plor. .•11•-1::. ..11.1.1! , ..mq i -, ..., . 1 ... 1pi Egh, lUEIN'MUCH ! 1 WI 1 . ., ............. ... .., . ,,,,,,.... ........., ... .. ................ ................... . . ... ........:.:................ ' 1.1 '''''1 likiiii i Allifirn.....: riii4'....i4..'%:-...—;.' E '1 "'''''''''. 191g4:ZM VII',•MV,'..- .....,„, . :.... .... ........,,,,,oe,.. 1 1,j101: l'1,.10111.1.1.17.7!0 Oil . 1 . ! ............................................ ' • ' '''''fig • 1,.ffrern TRIM ..ililiPiiiii.,'w'- -...., 1 '1 ''''''',1,,1 n RT'. .111.1.11111 .. . AA'Ainer),400 1.1.0.0 0. )111 ,'!1:,1...,..i... ..i Will.: .P1 ,' 1 1:''''''1 '''11.1.0 ti""4.11.,,k, 1.1 i'—:—.•:',..' ;.-..-:- .--: ',.......:. ihillitif !f..81 "!!frififrithun:1"...filifil ' : .a:, F a,al u,u,u(au, uw, .4._ 1 . ..,.:.(til• st , ::...,.„ :_..., ' ::" • ,-"""-!.'"''''''''.."'!, :::;::::. ,,,,„ Omit . '.."4.111!.111.ifil.i.;.'!'"1 --- •• /04.04, .....„ jitotd•noc.4. TT: ---- :, :::?.AN , . ....„. •• ..12t*rat -"e7..(;"-'%61..--,7_,,,,,:.f.. '''"'....•....., 'It:. ikkOtto , '4'14i**a ..................................................... ......... .4.......,. .... ...... , ...........,..........„........................................,.., -........„ ....................................... ........... ..................................................,„..........,...,.... Build-to-Lines require a continuous 'street wall' Active edges are building frontages with direct sidewalk entr'es and a high aegree of transparency,Active framing identifieo retail streets and the plaza edges increase visual and physical interaction between people inside and people outside of the builcings (minimum). A diagram that illustrates where and create a safe and vibrant pedestrian environment.Access to service/loading bays,and parking lot/garage ground floors of buildings must engage the entrances are orohibited()long designeteo acTille-edge frontages.A require°aclive edges diagram idemifies property line directly should be provided as only building frontages where active-edge treatments is essential for the City Center Mixed-Use District.The suggested. Exceptions to these 'zero-setback' foilowing active-edge criteria shoTIcT ne met fo,all ground floors throughout the City Center [U'Istrict: requirements might include— windows and a A in nit of 70 nercerit transoa•ern glass 'lor round-f our facades;frosted, tinted, reflective or walls recessed up to 18" from the property line other types of glass that diminish transparency should be pron bited to accommodate columns or other architectural a Primary ground.f100,LSES Mu St be c)ric-rrterd To The oubl'c right-of-way elements Conditional approval of ceeper setbacks shou'd be reviewed for: The following active edge criteria should be met for a I other land uses throughout the Downtown: * Dining enc entertainment uses that intend to •use the setback area for outdoor seating Primary entrances must be or ented toward the street a Interruptions Fo accommodat'on of a Windows should be provide o along facades; but no minimum percentage of transparency should be r passageways, building lobbies, or privae required courtyard entrances a An:vrmlls,-1-evver LooThs, nevassi.ands or other activadng Lses are E?pp'op ri',.1 le Cr,youc rl 0 a -i. a) 32 1 PROJEC'S �����|���y ��U�N��1 U����� ��x_.�'��, � ����w�=u��.nn �x_~" Intent 111I Gu|ieUne Content 'aWma Downtown Design Guide|ineswou|J aid designers and developers T6z guideline docvment,hov|dbe the primary toolfo'zhe design review in understanding the City', urban design expec/adon, by p,oviding process for any now project ha- occurs in the Yakima Oomnto"n P|an a framev%,ork for an orderly discretionary review process that would area. It shno|6 6e divided in»c four mcboou or '6ui6eU^e Llemsnts'' 5upp|emontan6,t/cngtheo6nwnmwnregu a'o/yco6es,The Bui6eUncs each ofwhichaJdrnoe, a particular set of design concerns that a�fect would ensure a degree of order, harmony and quahrywirlhio the bui|, the -jowntcwn envimnmcm~|hese guideline e emeot, woJ6 inc|u6e environment;they would fcstcr/hcJevelnpron,of buildings and pncJoc-L, the foUnwing: That are attractive indivi6onUy yet cunt/ibu,e,ca 6nwmo�vn/hatisonJjed and 6is,inchvcas awhn|e� ~ Pcdc5,/iao Emphasis " ~ Architecture III of 111Nesi,�n C3uiie|ines ~ Lighting There 5hovWalways �)e many ways ofmeetinga particular guideline.The ~ Signs gui6cUne,��ouQomp'esr,iheopoc�c�u�igns"�ud"n�. nor shvuWthey he /igid requiements wkhout0c`iLi|i"y For each of these guideline c|cmco's' there shno|u 6e an in,rcducm,y page describing the intent of that sec/ion o[ guidr|ioe, followed by The design guidelines should provide n descriptive template for ' soe��cguid�hn,=Eachsoeci8cguidehnsshou|6con/ainadescriptive nnain�a�n�nganJimpmving�heurban�hara���r���mwn�nwn'w�hvu� u+`emm�o{6eg"ide|inei�seKa,weUa,�`amp|e�o|,cc�mmrnde6and dictating o, prescribing a specific style or theme. The guidelines not recommended appUca�on� both U,ted in textfo,m and iUxmeied ��ou|d �o�e,e/[os�or,�ee*:|udoocf�owntomoYaWma [/on on auto' ' iopho�oexa�p|es r�evisu�| oxamp|e� s�no|6beiodude6ine°c� 6ominato6znapedet/iw~�icndlydownro�nwhem buildings,�ouWbc gui�e|inee|ementa,mode|�6ordc�igoand /cvicwpu,prsc� |�cywoo|d 6oiheJge/n'sdSe and engage puHicsidcwo|ks. Mnreo.c� the Do,ign provide Jc5igne,5' 6sve|rpen' and the Design [nmminion a meansto Guidelines should ensure that new development cioos not treat existing o|6er6ui|6ings as urban leftovers.- lost and unattached fra5mentsof U cecJvc �u6ge o 6ui|ding rclocivc to appprincc and inappropriate the past, Rather, new cnn5'mcdon and /cha6iU|ation shov|6 respectdc,ig» ch*�e'ia' m and build upon the /ew 'ernainioS unique qualities of,aWma', exis-ing historic dowot:wn. 4�- oovvwTovvm 1111114sTsn nAm � 33 Yakima Character The guidelines sh a uld address Yakima's unique'sense of place,'its special qua I ity and personality. People's image of Yakima is that of an All-American town which is hospi-able and family-oriented- They should address what gives Yakima this feeling, this 'character' as a unique collection of spaces and buildings, not simply a group of individual projects That could be anywhere. PEDESTRIAN EMPHASIS ARCHITECTURE LIGHTING SIGN rl , �=~��]�/� �|���]K `~ —_��. — .� � a'�� ' � " R B A 0.1 �'� p� E In Downtown Yawma, the pedestrian The Architecture Guidelines should Lighting sh |d not only provide Signs should make it easy to locate should be the 'priority.' These promote quality development while r/ghmme security,but also encourage and identify businesses as well as guidelines sh"v|J address the wars ,einfo,cing the in6mdva|ity and nighttime patronage of businesses providing other information relevant in which buildings and spaces may spir/t of Yakima The guidelines Lighting should create aoatmosphere »nseu/ng around and doing business be designed to create v convenient, shoo/d promote onhi»acm,a| types of festivity and activity, especially in Downtown. However, signs should cnmfortab|e, human-scaled indigenous to Yok'ma and/or the where special elements or places are never overwhelm either building o, environment whe/e people will want Northwest Buildings in Yakima should concerned Ututo,iao app|ica-ion |anoscapo- Moreover, signs should to be. seem to he 'at home'. ,eOecong its of s|aring, offensively-co|o,eo provide information ina highly graphic character and he,iege, suiting its lights should not be appropriate for format that is complementary to climate, |and,cape, and downtown Downtown downtown architecture. Tasteful urban setting |ogos, symbols and graphics are encouraged « soons pedest'�an orientation shou'd be encouraged for all sign,. 34 PROJECTS 00 0WesY!ln Mev|evv Process GUIDELINES 'CHECKL|SrEXAMPLE Projects shou|dba evaluated for consistency with the Yakima Downtown Master Plan, :he Yakima Zoning Ordinance and the proposed Design Guidelines,The Design Guidelines should he applied during City review APP NO LICT HIGH COMPLIES CONTEXT ANSI SITE Or, of development applications. City staff should review development proposals in the Downtown and determine the appropriate review procedures, Decisions Oecixionoto appnavo, approvowith conditions, or denying � a propose; should be made 6yotafror by an appointed 'Design and aoll Pfm - --- ` Landmarks Commission' Dove|opment projects should be reviewed to determine consiotencywith permitted uses and site design standards of an updated Zoning Ordinance, and substantial conoistencywith the `�3°����`��`°~`ha"t,' Downtown Design Guidelines, Where a projeci is nozfoun6 consistent with the Downtown Design Guido|ines'staff orthe Design and Landmarks PUBLIC LIFE PL1 Open SIP—Connectivity Commission may 'Impose conditions ofapprova| requiring the project � � ~ to be mocihc6' or|tcan be established that cesign 6etai|xur other site factors warrant#n6in8 'or approval oftke pno:ect without nncmti^g the particular design guidelines. For these applica-'ons that are substantially inconsistent with the guidelines, staff orthe Design and Landmarks Commission uhou|d also have the option to deny the development request, PI-4 Acti—Transportation All new development, additions, remodels, and renovations within the "~~-^�^� Downtown should be subject to design review for determination of DESIGN CONCEPT DC1 Project Uses and Acti,ities conaiatenoyvviththeDeaiBnGui6nUnea-TheprocesofnrdosiSn �viow *~~ V might 6e based onthaextentofworklampose6 and whether itfaUaunderDC2 Architectural Concept ~° � one of three categories as6aUows: 1 Exterior Maintenance and Repair(\dminiwuotive staff review only foraU work requiring o 6ui|cling permit) DC3 Open Space Concept 2, Minor Exterior K4odiMcationn (Administrative staff review) �---~---' -- ' v� 3. Major Exterior Modifications (Review before a new|yappointed DC4 Materials 'Design and Landmarks' Commission) To aid the design review process the guidelines should be summarized ' *^ IS into a single, one page 'uheokUot' (see examp|c). (0 v�m�4oOm/mnJvvmw��Tsxp��w | �� DOWNTOWN �~������~� ���������K�� �~��~=x� n ���� o� ~, uu^u_a_ u ~� x��o��~��uv��~� Intent GENERAL REQUIREMENTS EXAMPLE Implementation of Downtown Street Standards will ensure that a ' ' | complete-streets approach »m circulation design is built as envisioned in the Yakima Downtown K4astm, Plan. Additionally, the Standards would ensure that a unified, consistently applied design nf,treeyscapr improvements are constructed throughout Downtown. The City, other public agencies, private utility companies and private developers would / .<.' 6a required to adhere to the Standards when constructing all new street improvements and any major replacement orrepairs. The Standards document should include general requirements and design elements. ROADWAY General Requirements ' The General Requirements should classify and locate downtown 'street ] .......... * RIGHT-OF-WAY types', u escri6et�e,rqui,�6 ,eettypep|anandsechnn.anddimonsimn all essential design elements of each street type for all public rights-of- way, The General Requirements should generally describe the: • Roadway—measured from face-nf-cu,6toface-of-cur6 within the/ight- of+way;the,oa6wayinc|u6estrame| an6mm |anms' cu,6sidmparkioq and protected bikeways,bike lanes, bus,accommodation for potential future trolley infrastructure,landscaped medians,etc. • Sidewalk—measured from development property line toface-of-cur6 within the right-of-way; in some instances sidewalks may extend into development easements o,setbacks � 36 pnoJsCrs GENERAL REQUIREMENTS EXAMPLE STANDARD SECTION ELEMENTS Traffic: Two-way; Two 11-ft. Stagpere.d Continental Crosswalk ',;; 111111111 ILZ travel lanes, one 11-ft. Benches, Bike Racks, Litter Receptacles 1-AR i left-turn lane Lsroscaped Cure Extension i--0.,,,...'Ale' 'C't ' 11-j,rii Parking: 7-ft. 6-in parallel lane, with Accent Trees -L-F.*P7 --F. i. each side of street Irayel/Fern La nes .: .„., ... .......,:..,.. .. Sidewalk: 26 ft. wide, each side Parking Lane „„„ :1::F.F.'rt titglittl litiniLFT, .H'4 let 11l17;ifiliBir 'iiiirl of street Bicycle: 7-ft protected Canopy Trees bikeway, each side of Protected B'keway r 1l!!! IiiiilL4FE street ..., lift, ' i'lgili :11;;,1 ,t,rt. EA Intersections: Laid down corners, Sicinvvalk t ightting ------------------------1„:;':',421.411i tillillifiLTA staggered continental ........:'1111.1 iii,d crosswalks, bike boxes i.2-.. ii .ff. lifti .11r EL' Curbs: 1-ft, concrete --, :4:tt:.4 Scored C:oncrete Paving: Scored concrete, .s.1.,,,Irt:i;i tinted concrete, Accent Pavers ---------------r-r-r-rtv-R-Et. 4tlittte i'wg.ntr.: :.:. . - — accent pavers and 1111-.T.4, asphalt .:Hi .:....7 ... .'"- Trees: Canopy, accent Bike Box Landscape: Shrubs arid 2ai2 Roadway Lighting ------ groundcover in 4-ft. 'STET i 11 I 1 I tii.,;51' , x 6-ft. tree wells and =4,,,,,,,,,, ,,.. curb extensions .0.01.0. ' : ..............1 Lighting: Roadway and sidewalk 1, ' i? •111111 Ili'': "..''' Retail Furnishings: Benches, trash Street receptacles, bike racks c.ed iti ,,..,- Plan w"."."--" 14.%'-'7 • .------,r...I cri YAKIMA DOWNTOWN MASTER PLAN 1 37 Design Elements The design elements prescribe specific design arid specifications ofall roadways and sidewalks for each street type. The design elements are the following: x Sidewalk and Roadway Zones—identify the character and arrangement cd'{unchuna|zones'w"thin sidewalks and roadway lanes. Provide detailed dimensioned layouts(plans and sections)for all e!emonts within each sidewalk zone and roadway lane • Sidewalk and Roadway Qetai|s—pmvideconstruction design details for all key e|emenzs within the right-of-way • Street Furniture Elements—identify the type, location,and material speci�imtionu for|ighhng. benches,bicycle racks, landscape p|an�-ng ! '~~ |U0U���00� |ista'etc. a r 4' 7' 5' _, S|oEvw\LK AND ROADWAY ZONES EXAMPLE --- ---' ^ . '� ��� � M^ a �� �a � p� �| � �Z � � �m44':x Building Zone (BZ) Pedestrian Zone (PZ) Furnishings/Landscape Zone (FLZ) The area immediately adjacent tu the building An unobstructed area for pedestrian through- This is the location :f all elements supporting facade Tnis zone accommodates retail movement' free of cafe seati^g, san6wcc6 pe6estrian, ven: iu|ar and bicycle use of the displays, cafe tables/seating, and minor 6oar6s, signal po|es, utility poles, etc This right-of-way, including sign poles, lighting, building projections such o,downspouts.This zone should not be interrupted by driveways street furniture, landscape, rain gardens Cn zone is interrupted at 600rways, corners and on the Retail Street and bicycle parking facilities- This zone in driveways. interrupted at corners and driveways, 38 pnoJ*crs SIDEWALK AND ROADWAY DETAILS EXAMPLE STREET FURNITURE ELEMENTS EXAMPLE Expansion or | Construction Joint (rvpj ` — | C="e"" "v'uczo Bikeway � � Concrete Banding (Typ) . Scored Concrete Medium Broom pi^/sh Direction Shown (Typ) m vim Concrete Curb -- Tree Well with Grate / | / / � | --_° CL ;0 Landscaped P| h B d Planting Bed � | Scored Concrete � Concrete Band (Trp) --- | Accent Pavers Medium Broom nnish Direction Showr (Typ) ^ ---- ~-- Sidewalk Lighting W1anufacturer-1,<imLig|ting = N1o6c|-8ou^o= single |ominaiv; 1D'h pole height | 3Z PZ FLZ PBZ DZ � Finish-p|acnum Si|vc/ | � - '--_— 26' ' - _—. ...... � xvmmAoovvmrovvmmA6-snpLAN 1 39 54 0 55 : |NTNt**UCTl*N Yakima Downtown nx=s,u, Plan implementation requires the Thcimp|cmrma,iorst,ategyd=ai|sthe key steps the[hYwiU need*tzl<s identification of public actions that will produce a sustained and m*smhK5himmrdia-lemnmcnmm and mair-,sinofocuseJ /e,itaUzation widespread private market reaction. Revitalization of Downtown c��r�o,�/aM.e'yeauime�ame^B��,nuofd`e.mp�cmcm��ions/m�egy Yakima will require the expenditure cfCity financial arid staff resources i"c|ude: to 'prime the pump' for private development. Implementation *versiMht Tri* |mp|amentotmn S'roteSy i6enh1|es �3 roncisc |i-.t of manageable AppointinB an Imu|ereotatioo Oversight Committer p,nvi6eo the game'chsngincg and essential p,cjeu, zha/ he,- address the pnu'ccL neceoary ongoing advocacy for imp|cmen,ahono[the Master Plan,4n obicc`i"c, and in tu/n �%iU /esuk in ,iyni6ca"/ posiuvr cha:ge EnJ c)odine of6e comrnittect roles and respc^sibiU/ic5 are provided, sohuan,,�alprivv/ein,c,tmen/. Sc6eolu|e The imp|emeou,ion mcasu/es, primarily investments in phydca| The schedule oudinesths sequence|o/imp emendng the game'c6anger, infraszuciureimpmvcments(in c|udingaoncia/cdn|an^ing'pmgraroming. rs5un6a| pu4ccts wJ nucessa,y rcgu|azory updates wIthi` t�e hr,' 8"e des ign' engineering aod constmuicn) should hc initiated 5uh5zaotiaUy years. by the City ofYskima and in some instance, 'hn:ugh cnordina-ion �ith -he phva-edr,e�opme^i sec-,ora, public-private partnership,_ AkctUon Mans [he necessary actions needed /o implement the game'c6an�e/ and Ac6�innaU� to cn,um cond,tencywith the vaNma Do�ntown Master [he .andneccnsaryrecu|a,oryup6atesa.ciden,ifie6, Each P an propo,a|a, m8o|atinS poUrie,, plans, nr6inance5' S«ideknes and p�qzct o, rogoIa/o'y update inco�m/ate,-he necessaryx,eps equieJ �nandngstr�tcSiruwiUnccd/obccbhoup6a/e�o/ora'c6by�kcCi�y toin�ia/e the pn�ect and sx6,eque^/ ,tep, needed tocomp|e»vthe aodcon`o|en�,"xdop�icno[th,,e6ocumc"ts �iU h� ,cqviredof/�c oo1euwk6inSpec�ctimcUncs*n6w�hassigoc6reunnnsi6i|i/iesYyhee «a�ima City CovnciL o/ other ,egu�ahns bodie� app|icah c' probable cost orfee estimate, are pmvidec, All the projects identified will require coordination and leadership tetai| StrateMy by the City of Yakima. In some in,tanres pubUr-pri,atc partnco6ip, Recommended auio,s' o hme|ine' and ,e`pon,ihi|i�e,fo/nncov/agin8 wiU need to be estabUshe6 I- is ,ecnmme"6c6 that a single poin+n� remilevha|izado^andestabU��ning specfc conmct5taHposidonbec,eate6^zcnoxJi"a-nand managcthesepnojects o/ai| dcvclopmco- c:nmn,radons alvnH -�hc 'a�ima Avenueco,ri6o, `h,oughimple-rientF�ion. 4, an oversight body, itis ,eccmme"de6that in p,nvi6e6: The complete Downtown vakimv Retail Ma/l<a S,udy is the Yakir-iaDo",ntown Master Plan Steering [omniuce be ,epo/poe6 included in 'he Appendix. into an 'Implementation Oversight Commit-,ee� This committee wooId review plan imp|emwntahovp'ono,a|sa,dp/vvide/ccomnenda-ionsLo Finance �ho City Council for any vxpcnditu,eofPuh|ice,nuoesthmo9h»utthe Finan6ng implementation cJtheDnwn/ovvoMas-,er Plain wiU likely come Ufeoftheimp|epurlahonp|an, rcma variety ofscu,ceo,4Us-,vfFc6em|'State and Local fun6io�uouue` is 1Ccn11He6, ')1ncet1'e City Council er//vay a, an aSecmen/ on � Ohaimo|,mcmotivoproju't,./herccponsi6i|i.iec:.`chedu|es. enduoecNc Mnandngs-m(egiesyhou|6hrfinp|b:6, 42 � �mp��wswTAT/Om In an effort to shepherd Ihe Master Plan and implemental on projects o ittee Purpose through to completion an Implementation Overs:ght Committee made The Oversight Committee should meet regularlyto review implementation up of the Master Plan steering comm:a.Iee and supplemented with progress, and identify opportunities for advancing implementation additiona City department and agencies representatives is essential efforts. Tasks of the Oversight Committee shoulci nc ode for plan success f he Oversight Committee should: • Meea:ng Monthly * Pe formally appointed by C'ay Council • Keep op the Maser Plan 'Alive and Breathing' ▪ Receive support from C:ay staff regarding necessary data and • Tack,ing topics and components c).'the Master Plan, setting goals, information needs, scheduling of regular meetings and preparation find:rig communiay members to engage. in goals, advocating for o f annual report and bricfaig materials goals, and creating committees to achieve goals • Meet as regular:nterva s throughout the Ve of the Master Plan • See:ng this plan through implennen:ation to rev evy and prov.de recommendations to the Cry ▪ Recognizing that City support is essential for plan success and Council on :mplementation progress • Recognizing that accompl.shments cy"The Master Plan are the result • Prepare, an annual repo ra and briefing to City Council of a common;ty-wide effort 1 he following is an out ,ne of the three fundamental elements of an o ittee Annual "e.ort Oversight Comm tee he Dyers:9M Comm cc should prepare an annual repora. An annual o ittee embers report and briefing to City Council identifies 1,-plementatior progress The Oversight Commit:cc shouldinclude a diverse and representative and Provides a basis for establishing partnerships and prioritization 0,`Ciay group 0'downtown members including property and business owners, funds for implementation projects. The annual report should include: representatives of downtown business assoc ations and advocacy groups, • An update on accomplishments for the last year and City deparaments,agencies,and commissions.Oversight Committee • An updated list of Master Plan accomplishments since the start of members might be representatives of: the plan • Downtown Business Imp:-overnent D'strict • 1 he committee's immediate goals for the near future * Downtown Redevelopment Agency • Downtown Business Association • City Transportation, Planning and Public Works • Housing Authority and Parking Commission * Transit Agency * City Council and Planning Commission * Downtown Owner cri * Property Owner Y,4<IMA TAYA, MASTER PL'AN I 43 .................................. _ �n����K�0UU � �`�, u�m����� Implementation of all identified projects should be initiated within five years of Yakima Downtown Master Plan adoption. H. SP WOO: il YEAR 1 YEAR 2 YEAR 3 YEAR 4 YEAR 5 Yakima Plaza Start Retail Main Street' Start (41 Yakima Avenue Start Downtown Parking Strategy Start kZj Policy Updates (81 Zoning Ordinance Update 9 1 Design Guidelines UO Downtown Street Standards ~ The st,eetsca econceptsandpm|minaryconcep*ua|costesnmatesshou|d °° Following Plan adoption a Public Market Feasibility Study should be initiated be developed concurrently with the development o{the Plaza design and a Request for Qualifications should ue solicited br the City � 44 | |MpLsMswrArmw ACTION PLANS YAKI MA PLAZA The plaza is a Game-Changer. Retail revitalization starts with the plaza. iiiiiiihnilliirniiiirlitiriliT511111111111:1-TIVITI'lliiiiiiiiiiiiirlifilliMiliiiiiii11511:1:111111111111101:11111111111111101011111111E1111111111111111111111111101111111111s*Ailkwx01111111111111111111111MmomoSiwwriiiiinini111111111111112102121.1111211MPIV4W4AM.11111111,1,11'111111MTIR111111111t 1) INITIATE PROJECT 4 CITY Appoint Plaza Oversight Committee Finaiize Project Scope & Improvement Area Map Identify Plaza Management Structure Identify Operating Fund Requirements &Sources Prepare Construction Budget Estimate Plaza, SIB Mill. - 3 Blocks, $3 Mill. Identify& Secure Construction &Operating Funds 2)SELECT DESIGN TEAM 4 CITY Prepare Request for Qualifications (RF-0) Review Qualifications(Oversight Committee) Select Design Team 3)PREPARE CONTRACT DOCUMENTS 8 CONSULTANT Consultant Fees @10%-51.3 Mill. Prepare Design Alternatives Refine Preferred Alternative Prepare Contract Documents Bid Project 4)CONSTRUCT IMPROVEMENTS 18 CONTRACTOR Develop &Approve Construction Phasing Plan Construct Street Improvements Construct Plaza Improvements cn ',AK MA DOWN-OWN MA‘-ER PLNIAI 1 45 'RETAIL MAIN STREET• ' rhe'Retail•Main Street'is the centerpierseSor new retail development in the Dewntcrive SSIBBiliffigliSSOBBOBSIBBBIBBBIBBSWIBIBBilliliBIBBBIBBBIBB&BIBBIBIBBIBBABilirgiriBlii**Fitlirreilifirt 11,51rhlifillifilifiltHitiiii01111[1.11140111111111ittirill111140111111111014*Aalla 1)INITIATE PROJECT 4 CITY AmmoSheer OstIFS qtn tQmiss nes s nagre 4"nract Scope& somuse"orm, /Bea Mon Pressen Co s-,scncn&Acre" Ernmate 4 Sr ocks( S" Pa"B Oee zam is&Ornorre rorstroon ono ng 2)SELECT DESIGN TEAM 4 CITY Pr'pare r :Pea 'Pala' Praai Re`?evi Coa,r&goons SS'imh aPP Care Pr PPP' Serra'Des on'es— 3)PREPARE CONTRACT DOCUMENTS 8 CONSULTANT ConsuItant Fees 010%-$400/000 Brenana Des gn A I:e-^er.,Wel e 4,4"d“err rr at ,err Prepare Cararael Decromms o Pro get 4)CONSTRUCT IMPROVEMENTS IS CONTRACTOR Devr Aconose is riser os near Corso's&Street mpressmerrs 46 rmsn'or PUBLIC MARKET The public market will serve as a retail anchor and Downtown visitor destination. 1)INITIATE PROJECT 12 CITY Appoint Public Market Oversight Committee Secure Site To Be Developed 2) DETERMINE FEASIBILITY 12 CONSULT. Prepare Request for Qualifications (RFQ) Review Qualifications(Oversight Committee) Select Consultant to Prepare Feasibility Study Consultant Fees 0$75,000 Review Consultant Recommendations Identify&Secure Construction &Operating Funds 3)SELECT DESIGN TEAM 4 CITY Prepare Request for Qualifications (RFQ) Review Qualifications (Oversight Committee) Select Design Team 4) PREPARE CONTRACT DOCUMENTS 8 CONSULTANT To Be Developed Prepare Design Alternatives Refine Preferred Alternative Prepare Contract Documents for Roadway Improvements Bid Project 5) CONSTRUCT IMPROVEMENTS 18 CONTRACTOR Deve'op &Approve Construction Phasing Plan Construct Improvements YAPIMA DOWNt OWN MASTER PLAN 47 YAKIMA AVENUE Streetscape improvements, to calm traffic, will create a 'signature street'. 11111911111111!"!!!Antilliiiiiiii11111111!illinani11111111111111111111111111111111111111iiiiiiiiiiiiifilliiiiiiiiiii11111111111111MalliMMEERWMINK077711dninnainitiligitilialifillaiiiiiiiiiiiiiiiiiIIMMOWNWiti*VIENNin INATION1111:11910111111M1111111111111111111111)111111111110111111111111111011111111111111111111)11111•1111111111111111111111111111111111111111111111111111111Winia?. 4,w4w-mitNnitiniiinOM,,nw-mAm,t-Nior'n1411:01111111iiiiiiiiiiiiiiNiiiiiiiiriligielliplior.,,,,...1.)i.,z1-!,,,,N;H-,,)-1:1:1111101111111iNtillirligig 1411111131111111[1.11:12112Mililr:1111111212121MiliiiiiiingligilliiiinitiliallilleiffillISMAIERE01991111121161i!illiiMAMAIIII11111111111•1111MMONMEENNIIIIIERIMMIMMAIgilliAlitigt11151:1,1,11 1) INITIATE PROJECT 4 CITY Appoint Yakima Avenue Oversight Committee Finalize Project Scope & Improvement Area Map Prepare Construction Budget Estimate 16 Blocks @$700,000 Per B ock Identify& Secure Construction Funding 2)SELECT DESIGN TEAM 4 CITY Prepare Request RE ()calif(unions (Rno) Review Oualifications (Oversight Committee) Select Design Team 3) PREPARE CONTRACT DOCUMENTS 8 CONSULTANT Consultant Fees 010%-$1.1 Mill. Prepare Design Alternatives Refine Preferred Alternative Prepare Contract Documents Bid Project 4)CONSTRUCT IMPROVEMENTS 24 CONTRACTOR Develop & Approve Construction Phasing Plan Construct Street Improvements 48 uttiftFatimatratititd DOWNTOWN PARKING STRATEGY The strategy will address short-term and long-term retail parking needs. '41111111111?MillgainiiiMIIIIIIIMININEMilinillaililliiiiiiIiiilliiiiiiiiiiiiiii!itiiiiiiiiiM11111111111111111111111INIA1121111111111111111111111111311,1111651001611111111111111111111111151111111*MARVINI11112111111111111111;111111tbaiktill,11111111111:1 1) INITIATE PROJECT CITY Appoint Parking Oversight Committee Secure Replacement Parking Site West of Plaza 12 To Be Developed 2) DEVELOP SHORT-TERM RETAIL PARKING CITY Identify Locations for Increasing Parking Restripe and Make Improvements 12 3) INITIATE SUPPLEMENTAL PARKING STUDY CITY Select Consultant Investigate Feasibility of New Entrance to Ma!I Parking Consultant To Be Developed Investigate Potential for Leasing Employee Parking Consultant To Be Developed 4) DEVELOP LONG-TERM RETAIL PARKING 12 CITY To Be Developed Identify&Secure Construction & Operating Funds Select Design Team Prepare Contract Documents for Parking Structure Consultant Construct Retail Parking Structure Contractor (AK V 4S FLAN 49 DIVERSION STUDY A transportation and land use study will identify a strategy for diverting Yakima Avenue traffic to alternative by-pass routes. 1) INITIATE PROJECT 4 CITY Appoint Diversion Study Oversight Committee Finalize Feasibility Project Scope &Study Area Map 2) DETERMINE FEASIBILITY 12 CONSULT. Prepare Request for Qualifications (RFQ) Review Qualifications (Oversight Committee)) Select Consultant to Prepare Feasibility Study Consultant Fees ©$75,000 Review Consultant Recommendations Identify&Secure Construction Funding 3) SELECT DESIGN TEAM 4 CITY Prepare Request for Qualifications (RFQ) Review Oualifications (Oversight Committee) Select Design Team for Roadway Improvements 4) PREPARE CONTRACT DOCUMENTS 12 CONSULTANT Prepare Design Alternatives Refine Preferred Alternative Prepare Contract Documents for Roadway Improvements Bid Project 5) CONSTRUCT IMPROVEMENTS 12 CONTRACTOR Develop &Approve Construction Phasing Plan Construct Improvements 50 I M PLEivl E N TAT 1 N POLICY UPDATES The Downtown Plan will be incorporated into the Comprehensive Plan. ilAcTioN1.1.11;;;;;;;1111.1:;;ri;;;1110111;;;;;; 11,11 1)INITIATE PROJECT 2 CITY Develop Scope of Work 2)UPDATE POLICY 6 CITY Prepare Draft Update Review Update Finalize Update and Adopt YAK!MA DOWN[OWN MAPPER PLAN I 51 ZONING ORDINANCE UPDATE Regulating plans will be consistent with the Downtown Plan vision,. aft m MONTHS TO PRIMARY PRELIMINARY cosrose .0:44KETE RESPONSIINUTY ESTIMATE .1)INITIATE PROJECT 2 CITY Develop Scope of Work 2)UPDATE ZONING ORDINANCE 6 CITY Prepare Draft Update Review Update Finalize Update and Adopt 52 mr,Ar ( DESIGN GUIDELINES Discretionary design guidelines supporting zoning ordinances will ensure Downtown projects are constructed as envisioned. i'ini!i!lEi..11.illifiPiliNial)Tillilinri:Iiiii'qiiiiiiiiiii;iiiiiiigMilliiiiiiiiiiiiiitHINItititillitniiiiii;1110.1.811.1111111111111114.10111111111101111igilliniiiiiiiiaiiiiiiiiiiii5ISPIMMEnijiNellagRgMNRERMNEEmsoinimgRIMATgimar swim! 1)INITIATE PROJECT 2 CITY Develop Scope of Work 2)SELECT DESIGN GUIDELINE CONSULTANT 2 CITY Prepare Request for Qualifications (RFQ) Review Qualifications Select Consultant 3) PREPARE DESIGN GUIDELINES 6 CONSULTANT Consultant Fees 4' $75,000 Prepare Draft Design Guidelines Review Design Guidelines Finalize Design Guidelines YAKIMA DOWNTOWN MASTER PLAN I 53 DOWNTOWN STREET STANDARDS Requirements for all public right-of-way improvements will ensure that a high-quality public realm is constructed. 1) INITIATE PROJECT 2 CITY Develop Scope of Work 2)SELECT STANDARDS CONSULTANT 4 CITY Prepare Request for Qualifications (RE.0) Review Qualifications Select Consultant 3) PREPARE STREET STANDARDS 8 CONSULTANT Consultant Fees @$150,000 Prepare Draft Street Standards Review Draft Street Standards Finalize Street Standards co 54 I V1FN 11\HON - ME�����|| ������������ TAIL ~� m "n��/ �_�� ' The Retail Strategy*for Downrown Yakima is intended^o build ooYakima's existing assets, nasccn/ }oca| business initiatives and events' and provide a unique and enjoyable retail experience not otherwise available ir vakimv. Concerted eGo't `hc,cfv/e must be *n6c by the City in stakeholder engagement, marketing' and developing City policies that incendvize and direct retail g,owth to the Downtown, as well as to i6en/ifyfundio8 and/or sponsorship oppnnunides. The fvUowing are /ccormende6 actions to be taken immediately by the City to encourage retail revitalization in ,he Downtown: wIct upa Retail Task Force po support the Ci`y', efforts inpromoting ~ Facilitate the temporary vsc/lea,eo|underutilized parking and andfaciUn,ing retail growth in the Downtown. other vacant lots within The study area for expansion of existing retail ~ Fm6cd the Retail PoshivningFramewo/kide^,ifie6on the following operations (espF&5)/ha, ahutnvchlot.5° page into the Downtown zoning ordinance and design guidelines P Pub|id/eche Yakima Downtown k4a``e/ p|av and proactively engage to ensure distinctive retail eovimnrrem for the Dowvm*n can he in specific marka/iog urategie'� a/med at keyuakeho|de,s/,ea| estate realized, professionals/ Investors/ etai|e,,to p,cmote the Yakima Dnvin,owo w Establish policies and criteria that provide a framework{o' incentives K1a5tcr Plan- This should ioc|ud= nucn6svcc 6y City offic|a|s a, retail for The establishment and revitalization o| retail developments/ conferences v,trade shows such as the annual Retail Convention busi"eneswithin ,he Downtown. The City should seek/c obtain the (RE[ON) in Las Vegas. buyiriofsuch incentives from local banks ^n support incentives that Identify potential sponsors /5poosorshipopportunities tn ,upoort involve no-interest /uan`fo, eligible 6usine5ses, the imp|emnn,adon *fa key catalyst project, such as the expansion ~ Engage and encourage local landlords/real estate professionals rn o|Millennium P|a'aPark support retail incubation 'ideas through the o',fe,ioqvf short-term and/or discounted lease terms. Tlnis can bch,ciU/are6 through a Retail Task Force. � 'The complete Downtown Yakima Ne,ai| Market Study Report can 6e found ina separate Appendix tv this document. � v,:�mmAoOwmTovvm wAsTsPpLAm 55 The Retail StrateSyfo, DmwntownYakimauhnu/66egui6e66yaret i| Arts zoning framework that identifies three specific retail zones within the Downtown' each with different retail characteristics and priorities, as follows: � � Zone 1—should 6e positioned asa lifestyle zone,and encourage activbyQeneaginguses and�t i|thatfo�m�avi6ranuatmosphe,e. '— — i|focuss�ou�66eon6006andb�vera8� |mca| pm6uc�/�toi| ^�'��`'r�" �|° " " =~ Retail m~ ` businesses,convenimnoaan�eme�uinmentand|eisun� = Zone 2—ini�ende6 for mt i| u�sd,otsuppo�tou�t��i| neeJs with i . a focus on food and beverage,convenience and comparison shopping, cuuuoe and aus � � Zone 3—isa less vibrant area intended for Beoena| retail needs that seme-heYakimaPopu|axkzn.suchashousmwares interiors,furniture, OW Zone MM Zone Zones lighting, electronics, 0`(grocery and other comparison goods. 1)Set upa Retail Task Force 3 City&Council J1 Draft retail related zoning and design guidelines 3 City Planning Department 3)Establish policies and criteria that provide a framework for retail incentives 3 City Planning Department 4) Establish short-term and discounted leases for vacant o,underutilized Ongoing once policies are City&Council municipal property zo encourage retail growth in the Downtown. (City should in place lead by example and encourage private developers/land;ords to do similar) 5)Develop a marketing strategy 3 city 6) City officials a-tend retail conferences or trade shows such as the annual Ongoing City&Council Retail Convention (RE[ON) in Las Vegas 7)Identify potential sponsors/sponsorship opportunities for catalyst projects 6 city (eq. expansion 0 56 /mpLsmswrAr/om Intent The revitalization of Downtown is a multi-year tasL<, and success is enhanced by a mu yea commitment of funding and incentive programs. There are ,-,-any financing-;ools which v.all he available to downtown Yakima-`..e implement the projects identr'ec in the vakima Downto,Ain Master Plan The following are a 'is: of possible federal, state, and Inca 'binding sources: FEDERAL Community Development :lock Grants (C :G) vying Ahead for Progress in the 21st Century Act ( AP-21) Federa II y-fnded through the Department of Housing and Urban Mov:ng Ahead for Progress in the 21s:Century ACT(MAP-21) MAP-21 :s Dave opment, this grant program provides funding for hoJsing, a miles:one ror the U.S.economy and the Nation's surface transportation nfras:ructure improvements,and economic devo:opment and must serve program. By transform no the policy and programmatic framework for :he interests of low and moderate-income papa a:'ons. 'nvestments to guide the sys:ern's growth and deve'opment, MAP-71 c7eates a stream ined and performance-based surface transportation ew arket Tax Credit Program ( IC) program and builds en many of the highvvay,:ransit, bike,and pedestrian This federa program ,s ,ntended to attract private sector investment programs and policies established :n .1991. Into qualifying low-incerne cornrrunitie, to hold filfiariCC cormn development.projects,sz:mulate economic opportunity,andi create abs TI ER Grants The program offers federal tax credits for making private Investments in The Transportation Investment Generating Economic Recovery,or TIGER qualified Gornr-nunity Development Entities (CD Ps). D'scresionary Gram program, pros des a unique opportunity for:he U.S. Depar—urent of Transportation to nvest in road, rail, transit and port Federal 1ehabilitation Tax Credits for Certified Historic Structures projecla :hat prom;se to achieve or Ca national objectives. Congress This program gives tax cred'ts in which a portion of he renovation dedicated S1.5 billion for TIGER I,$600 mi' ion fo:TIGER $526.944 mi'lion investment in an historic building is credited back agdnst federal income for FY 20— and $500 mbon for the P" 2012 -Laurid of TIGER Grants to :axes, n exchange for certain federal(Department of Imerior)renovation fund orojecla that have a sigMficant pact the Na 6on, a region or a standards being to owed metropolitan area. Low-IncomeHousing Tax Credits (LIHTC) and Ha E Investment Economic Development Administration- LLS Department of Partnership Program Commerce (FDA) Th's federal tax credits program created :n 1986 under Secfon 47 of the The EDA provides funds for technical assistance, planning and The- IES code encourages The development of affordable multifamily rental development of projects that result'n the creation of new ernp oymem housing, Technical assistance grants usua,ly average about$75,000 and require sma I cash match. Capital grants and revolving loan funds are available on a 50/50 rnatch:ng basis and vary a-) size from hundreds of thousands o millions of do as 'AKIMA l'OWNTOWN IVANITEF FLAN I 57 STATE AND LOCAL Special Plistricts for business Improvement, Parking : •ther Real Estate Excise Tax 1 (REET 1)14 Infrastructure RCW 82.66,010 authorizes c'f es and counties to levy a quarter percent Neighborhood residents and downtown property owners can e ect to levy (0.25`)/c)excise tax on the sale price of real estate.Cities and counties with special taxes on themselves for special activities and capital improvements a population of 5,000 or more that are piann;ng under GMA may spend within an established special district, Business Improvement Districts, these funds only on capita projects hsted in the capita facilities plan for examp e, can fund downtown revitalization activities, promotions, element of their comprehensive plans. and events. Parking Districts can assist development efforts in locating parking facilities in a manner consistent with good community design Heal Estate Excise Tax 2 (REET 2)15 and respectful cf the historic streetscape. Cities and Counties may Cities and counties that are required to or choose to an under the also create special improvement districts to pay for projects with bond Growth Management Act may levy a second quarter percent (0.25%) reoeyrnent to he made by the ad:c:n,ng landowners receiving the benefit excise tax on the sale price of real estate. In 2004, the Yakima City of the improvement. Council authorized the second quarter Real Estate Excise Tax, The City uses these funds for to purchase cr1. Is for crack fillinc and chip General •bligation onds seal ng 'c.;.cal access streets.The revenues have also been used for street ne sale of general obligation bonds can be used t.o finance specific maintenance and repair purposes, as well as other projects 'sted on the public infrastructure and facilities 'mprovements, A G.0 bond sale, Capital Facilities Plan, subject to enter approval, can provide the ir'ancing initially required for major projects. Property Tax Property tax funds the day-to-day operations of the City's street and Road Improvement istricts traffic operations division.Programs may be mandated, provide for the RIDs can he used to finance a wide range of public improvements, such safety of the citizens, or are good stewardship programs that protect as upgrading substandard resiclenPa streets. RIDs involve the issuance of the $250 mi lion investment that the public has made to the existing special assessment bonds with a pledge of repayment by the benefited transportation system. property owners or developers.The County can partia'ly offset the cost cf by contributing a staff person to help organize and promote the Local . .ption Fees and Taxes RIDs and by paying some of The preiien'nary engineering design work for Establishment of the Local Option Vehicle License Fee for general determining the types and cost of improvements needed.RIDs are typically transportation purposes could generate additional revenue to be used not a funding source for genera transportation improvements, for targeted areas such as the focused public investment areas, safety projects, paving grave roads,&a ternative mode 'mprovements.A local Gas Tax option fuel tax is another potentia revenue source. A port.'on of gas tax rece'ots are allocated to cities and counties for street and road system maintenance and imorovemea:s. Congressional Direct Appropriations State appropriaf on bills may include funding for particular local or state transportation projects. 58 iMPLEvEN IA': N owntown evelopment Incentives Fund Grants Phil-,rEhropic support can provide a significant oncEhme grants or- runds Both Yakima County and the City of vakima actively seeks grant funds for over a sufficiently long period of time to capitalize financing for lorivute capital projects•_In the past,funding sources have included Transportation 'nvestment through such means as: Improvement Board, Washington Traffic Safety Con-missior, Hazard • Revolving loan fund offering interest rate write H Eliminatn Freight Mob'lEy, Congest'on Management and Air Quality, Surface Transportation Program, County Road Administration Hoard • Matching funds for contributions to dovvntovvn projects (CRAB),Urban Arterial Trust Account(UATA),Transportation Improvement • Direct incentives for targeted retailers -woL.Id provide a Account (TIA), Bridge Replacement (HR), County Arterial Preservation "negotiation fund" for target retailers or categories Program (CAPP), and Rural Arterial Program (RAP). Washington epartment of Transportation ( 5 T) Proportional Share Contributions The VV5DOT disthbutes a variety of federal funds and provides state Private developers have contributed funds toward capita projects based matching funds requ:rements for a variety of auto, pedestrian, bicycle on a pro-rata share of new, site-generated traf'c volumes as a share of and rail infrastructure projects. the total project cost and total future traffic toward projects contained 'n the Six-Year Transportation Plan list. Rates are based on a formula ther Fundin. Types that assesses a proportionate share of the total project cost relative to Another method that may be available to vakima for implementat:on the trip rate of projects is to structure a range of . ,Dublic and private incentives For downtown retal, business development, and affordable housing. These Miscellaneous Local evenue "indirect funding" mechanisms might typically include: The City of Yakima receives local revenues from miscellaneous sources. • Granting bonus densities under the zoning code in exchange for These include mitigation payments and transfers of funds from other provision of a public amenity or benefit jurisdictions for reimbursable work • Special permitting For uses such as sidewalk cafes to animate street life • Allowing sponsorships of public space programming to encourage pedestrian activity • Below-market-rate land sales or ground leases • Fast track approval processes for downtown housing development to lower developer costs while at the same time providing a benefit at 'ittle or no cost to the city • Below-markeErate public bond financing to recite the cost of co capitol for designated development projects • Property tax deferrals in exchange for provision of public amenities YAK'MA II)OVENTOVEN MASTER PLAN I 59 Crandall affambiala PC. poitiatemang --, 4,. C OWNTOWN YAI I MAAgt �4 ems,..... •.:: RETAIL MARKET STUDY • �x : D R A F T R E PORT Thomas Consultants August 2013 ........................................................................................................................... REPORT STRUCTURE I : LOCAL MARKET INDICATORS EXECUTIVE SUMMARY ..............................................................................................................................:.. ......................................................................................................................... .......................................................................................................................... .............................................................................................................................. PROJECT INTRODUCTION 1 .0 LOCAL MARKET INDICATORS 5 2.0 SITE ANALYSIS I 1 3.0 COMPETITIVE RETAIL REVIEW 19 3: COMPETITIVE RETAIL REVIEW 4.0 DEMAND ANALYSIS 29 ...................................................................................................................... .................................................................................................................. ......................................................................................................................... 5,0 PROJECT POSITIONING & DEVELOPMENT OPPORTUNITY 51 4: DEMAND ANALYSIS 6.0 RETAIL STRATEGY & IMPLEMENTATION 71 ..................................................................................................................... ..:. ............................................................................................................................. ....................................................................................................................... ...................................................................................................................... ............................................................................................................................ ..................................................................................................................... 5: PROJECT POSITIONING =':s APPENDIX & DEVELOPMENT OPPORTUNITY ............................................................................................................................. 6: RETAIL STRATEGY & IMPLEMENTATION ............................................................................................................... .. 2 77 ry;4:;cti;;Ti: 73:34. EXECUTIVE SUMMARY + Downtown Ya<ima is current y D aguec with a nign rate of retai vacancy, anc wni e new retai ceve opments anc tenants continue to come to Ya<ima, most of this new retai deve opment is escaping tne Downtown. + I ne current retal ancscaue in Yacima is cominatec Dy Dig DOX retai ers, power anc strip centers, anc one regiona serving enc osec ma , a o2 wiici offer no "experience" to tie consumer wiici is an important factor in attracting and retaining footfa + Downtown Yacima TdS gooc potentia to create a distinctive retai experience Mat capita izes on its Dui t ieritage, oca agri anc viticu ture, oca ta ent anc entreDreneursii-a, oca food and beverage, community faci ities anc events programming, a of whin are necessary ingredients anc demand drivers to simort a viab e and sustainao e Downtown retai environment. + t is un ice y tnat Ya<ima a , in its current form, wi ever contribute significant y to tie retai experience of a revita ized Downtown Ya<ima, and sic-.)u d ue repurposed for otner uses tnat cou d serve as accitiona denaanc cravens for cowntown retai . Sun uses cou c inc ude office, or otner commercia , civic or community uses. + Recent oca efforts to improve tie Downtown environment, ennancements to tie streetscapes, emp oyment of "downtown amoassadors", a number of successfu oca retai ers, as we as some sma accitions to tne residentia stoc<, incicate tnat renewed momentum anc interest in tne Downtown is emerging. + Retai demand in Ya<ima is expected to grow :ay approximate y 200,000sf / year, out in order for tie Downtown to capture some of that retai cemanc, a concerted and proactive approach must be tacen by tie City to direct some of tnat cemanc into the Downtown oy faci itating retai ceve onment tirougi po icy, zoning, incentives, anc marketing anc otner direct engagement of stacio cers anc interest groups. + A retai framewor< neecs to be emnecded into oca zoning orcinances and cesign guice ines to le P reinforce a cistinctive anc unique retai identity for tie Downtown Mat not on y serves tie oca community neecs, out a so creates a viDrant, attractive anc memoraD e retal experience for visitors. • nitia y, retai revita ization siou c De focused on a centra area in tne heart of Downtown Yacima, and perhaps arounc a catayst or "game clanging" Project sucn as expansion of Mi ennium Par< P aza, to create tie necessary critica mass or "Docy neat" o2 activity fiat wi he p to attract investment anc cata yze furtier retai growtn . The retai focus shou c, initia y, De on fooc and Deverage, oca products / retai businesses, convenience, and entertainment and eisure to ie o create a vibrant and oca identity. A cowntown grocer wou c De necessary to serve tie needs of tie oca resident DODD ation, especia y as tiffs grows. + Once an attractive anc vibrant retai environment in tie ieart of Downtown estaD ishes itse f, coup ed with growth in tie Downtown resident 000u ation, retai investment from regiona anc nationa retai ers can be exoectec anc ne p to furtier expand tie retai offer in tie Downtown. The focus can exoanc to more comparison retal siopping anc lard goocs at tnis time. 3 78 tit:iggig;33:. PROJECT INTRODUCTION „v;:,v,V•.e/ h + Inc subject site is ocated in Downtown Yacima running east west from 9:1 St and 7' Ave, and nortn soutn from A St to Cnestnut Ave, encompassing an area covering approximate y of approximate y 50 acres with a buffer zone of inf uence of 358 acres. + Wni e new retai deve opments and tenants continue to come to ocate in Ya<ima, most of tnis is new retai is escaping tie Downtown, wnicn is current y troup ed by nign vacancy rates inc ucing a 650,000 sf former ma tnat nas not served a retai function for more tnan 8 years. c., + Inc City of Yacima current y see< to revita ize tneir downtown core tnrougn a master D anning exercise, wnicn inc udes a marcet study to determine wnere gaps ie in tie marcet anc identify tie gossip e retai opportunity for tie Downtown. As sun, Tnomas Consu tants was retainec to examine tie oca and regiona retai marcetp ace to provide an objective anaysis on tie site's potentia deve opment opportunity witi respect to: • Supportap e new retai f oorspace (if an icab e); • --ketai deve opment format option(s); ; • o e and function of retai D ro ject, • Target customer segment(s); anc • Target tenant types and nrands. ...../ctl*,.."1....f,-1 t,. CITY OF ei-;... .-*-* -'.1-1*, . ...,, i , -.,to 40, 0 444' .:7'i *•41#1,1 it-. ts ?"7.1 Yakim. a * Fe HEART OF E-Mat,WO.SHINGTON :::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::3333333333333333333333333333333333333333333333333:333333333333333333333333333333:33333g33333333333333333333wwww: ggggg:g:;:;:;:;:ggggggggggggggggggggggggogggotwwswwwwzzzwwzzgwgwgwgwgwgogwo3333333o is,g .E.:::::g;;;•33::Oggigigi:::::iil3:::: ti: . gig:3;33333g 3333333333333: :3.33333333333:g INSOIOO*****wwwwswa":"Ogt": !Wo :WWWW Ogg; gigaggs gissisonsosig s isigi • ' """"; gggggggggggggggwggoggoggwwtgo4ggwwggggggggggggggggggggggggwggo . ,............................................ #111111•1111111,,,,,,,,,::::::::::vax***1: - __ „.,„„„„„.,...,,,, .,, SeEntantatEtzr.x.x.:::=err: .:. z;: .. ling ow Es.., 4 j • :::::t • tt. ..maw ticoat zi•x•xie... 10.; a: *Mt gentoswam. imam 0##########. ,######,,a,#A,pkw..,,,,,,,,,,,,,,,,_ . ,,,,,,,, ..... EEE7-E:Er-r- ..... - ----• :pi:744mM 48484 848484 ay,„, 4 .......... ............. , ##4 ,%. mos. • • : :: •: : :. ,.. ... .. • . .. .. ##########Zamr WM 44444 444444#1+&,,a# t 4:05 • " , t .. ... gogg33333groogg :goo wwww 1:3333333ww; "' . 4: • Sag OM 444* 4 , *4 . , • ######### MSS beg,. 4 . .. . ...... „ on: *MR########848 4444444a li at 44 4:•################444:#4 .• SOO is„?.?, Ii Iffiiiiii lial iiiiiiiii Iiiiili**W! , •OA . .m..., t v.• • •- . )•;i: • Viiiiiiiiiiiig iiii!iiiiiiiiiiiiiiiiiiii iiiiiiiiiii!i.±.,., siii :... v • !iimmed. t*svg tgazzx „4:4:4:4•2„, 4: ifornas 4 ........................................................................................................................... I : LOCAL MARKET 1 . 0 LOCAL MARKET INDICATORS INDICATORS 2: SITE ANALYSIS I . I REGIONAL CONTEXT 6 , a 1 .2 DEMOGRAPHIC TRENDS INYAKIMA 7 r 3: COMPETITIVE RETAIL 1 .3 DEVELOPMENT TRENDS INYAKIMA 8 REVIEW • 1 .4 TOURISM TRENDS INYAKIMA 9 1 1 .5 HISTORY OF RETAIL INYAKIMA 10 4: DEMAND ANALYSIS ♦ (5: PROJECT POSITIONING & DEVELOPMENT OPPORTUNITY F 6: RETAIL STRATEGY & IMPLEMENTATION 5 80 I 0 LOCAL MARKET INDICATORS „..015)..mt::.74.i:icz...:,...„..".317..k....i.;.,..........4...............;:::„..... 7..........;:.....::::::::::::: ..2.................: I . I Regional Context ••••••••••••isiiiiiiigiiiiii,"‘Esi,,,:iiiistz:,,... ./...?..iig,;•;_gr-•,-,,I, •••••.......................... • •••••••••.iiiiii:;•....:•. . ....::••••ii:i,i,?.;:::i.,4,•....34,!,....,,,Ii2,24,,,,i,•witimii •,•• f••-•••••••:".•: - ..?•••-• ••••••,••••••,,,,i,. ..................... •.........._ ......„.„„„„,...00,,,:::"...." •,••••••., .. • . .. ............ . - , ....k..... ............: + Locatec in soutaern Washington State, Yacima is He county seat or Yacima ,,,t2,-,,,E. , ••••:„..t,..47:••••••:„:„. •••• .••• ........e.::;4:;:::;::.:14.. c._,,,,_ ' ..1••••iie.;1;:i:KEEff..ii:::;:;::.. . .. .. . .• .,.*,.........9,Kazitica,', County and is ocated L2 mi es sottti east of Seatt e anc 85 mi es norti < wgie.s. . •\ . . •••....• .. • „klugtsab., Y, ,s I east of 'Dort anc. , , .1.6it•tIn."......:,e.:••• ....... , Aheolip.13" i..,::, , , 1 1 „1: .... .. ttigitiiiiff‘x., , Yd.'. : 41........- f ....."..*:.::. "...arri.:54.: ., *i•'''' • • • ;,.i + Yakima is tie 9.-"1 argest city in Wasnington State Dy DO DU ation. s,.-- 2 * Yakima • • iii • • •/„.. , ,,,,, + Ya<ima nas a growing tourism mars.et fee Dy visitors from Seatt e anc s. , ..... . Do rt and. railift6-14 ;± ....14" 1;41-'3-• 11111:CH.t. 1:ie.. "les:7L4011).11: .........m.... • . . • . .. • • , • • . . . + Ya<ima is a eading agricu tura center, D r a o_lc i n g arounc 80% of tie nation's lops, anc has a reputation for aDDe D ro c u c t i o n anc a fourisning wine ., IttgitttttilEttili',,ititt,:tgiiiiiiitfy.tilittE.E?E.;i: Scottie ailatillillastint!iii::jf„, Spokane orocuction incustry vlanufacturing, orimari y re ating to food Drocessing is :::::::: :02,,,,,,,,, .. 3.,,,sttactistationismiza,..anotaer auge incustry airing 0000 D cope anc generating sacs as $ .z • . • iss. u'y-e,,,,,,,,,,,,,,,,,,,,,ostszgstts,R,o,,,4,css,u$, . I t'ss$,Ftlttttgttgitsttsosusag bi ion. ...• . •;:..4"."... tellitilliallEritilia• • ••,i.g.tamtaist""""2i "tie:1r . .::i " •:". ; ' '" ... ''.2nll••Ia•••aa.„........ . • •t • .,••••""•••ats•••••••••&. . + A asca Air ines connects Ya<ima to Seatt e- acoma Internationa Airport """141•211.;.%:..7:::::::::::::::::::"A"' :1121211,„_. , ,... taree times dai y •-- .Kocsoss ;is- "fl'INES""11 . '' . ' ..- . 111,11•1111111111 '.'"..,...,,_ ... . ' . + ts position east of tie Cascaces creates a rain saacow, meaning teat Ya<ima . I ...::::411111,1::::::::::::. legillici nas arounc 300 cays of sunsnine a year; nowever, it ago D resents a a.., ...'s totoona,,,,,,syssaa . . cia enge to tourists navigating tie mountain D asses curing winter, imbecing . 'a "..,.. tttttsw goostouse Yakima . '. .--1' ..z......setizastawr.-' ax.:::.:421:11111,4117 . access to Ya<ima. Tri-Cities ....Ay._......, tiar"""%gaRE..., cog , lae matint.ti. qt11111111111" • JEBBIBEIBE • zgogoogy.gom; ' affittillarr .1%. enzttomogg..4 tiltattalk . .ir „... I, samilso . issmattang Walla Wal la lilt. .. .,"."-y..,„,.,....., :::dtsr „n4,..0.. ' .-..... eslia ..aaasima 3:a. Portland '.iftNEEBB.S.SR valtereig! - ''' Ilinintilamagt . :B. '.ltagro, 42.•.X.M4. ''',Viejte.0.....R.Sx.4.1:0... Illinliall •,..............c.x.x.x.x.121,23"="qt.20 ...v....12111, _ itillets• • •:::111116.1113,.142,•••••••••••,.• - ...: ..itstite •••••••••trane•••••:....!•••••••••••••=. . ""•••••••••••••••••••• ifortlas 6 . .f. 81 ..,1 .0 LOCAL MARKET INDICATORS ,7........;...;„::- I . 2 Demographic Trencs in Yakima + Yacima County's current. DO DU anon or 25 ,/-8 is expected La rise La 266,0 2 ... by 20 8. t• ....tett 555 5:55555056:5. • Nit. • .,....„:. *5................ .. t„. ay_ ... 55:5555,555:5.55: • 555-5 te.:55:5:5 .5 ttittt., - . + Yacima County nas a very nign -ispanic DO DU a L i o n estimated at. over 6-7% tea •• 4:55.5 _ ttitt.b.::Vit ......, ... ..........; 55•55••••tt4t tt, tykto ttt: tt;:•••••••••..t,tt:,•:.....tt, t . ti •t • 5•5•55. 5*********5. ..*: stitet..., -id :55 9/compared to a statewide average of .6 0. •••:•:••:•47. ••• *441:Ai•.•••%.• *••••,;:Z.44:..", •••47 i,4 •• a •••44.040,..., v. ..... *v.'v "„„, ,,••••. 4IN, 4. • tv.. v . v•• • •v . . ... ... . ..- . . . 44. •••• •. . . , . Vic, •••: . ., . . .v • ....v ., . . .,. ...- . . , + Median nousenod income eve is estimated at around 25% ess tnan state 5, • ::555* V v 1 "1 -' -•.1 a. .. ' • •••• •*••• 141.0f,i *v ...i average at $43,3 3. , .5:5:. beam. ....................••• - •itt. 5 ttttt;t1titt;51.1.11;5‘tt stittttstitt .555 N: 4P° 4 • ..41":* • ',.......:). ..4,„„N ii;Lekita•;:::: ••-.... - :. ........, '.....: Apr 4''..,,,, • ..... ....1 + 6.4% of Ya<ima residents nave a -3acne ors degree or nigner compared to • 5 .5555/ •..,.,.. . . ttattitittam iittyttettutttitetrt .,:„.. state average of 3 tz..% .,.,.,*' ttittittitititticittt 5555tittitint t tith.:••• ott5 •'• g."ix.:::.........:04;;;Y+ e . ......,........ ...,, zi }iX..Zff201.."- ,' Kons.. .• - '..... .v.v.v.v.v... '4' rz.x.x.x.x.x.x.xr. .. .,.. *...- i At" ., . + Ya<ima is nign y cependent on automata es witn 90% of residents commuting • • ••• tt5,155•••••••••555555555555.5- ...._ • •••• . .• itett ttttaev....bEapa5ag-... to won< py car. .. : 5- - ,,,,..„555-tturt„..•,..,:=552, . . „„.. ........ ........................... .......... ......... •••... _ t 35, t5ttcfMa• •• .. -• . • • tett-cot tit titt• •••••555.655t- -5 Kt." nit. .e. ••••••••'— .,... s . vtpe.t....„_555:55555„.„1....,55... ....c.--; •• -:-.". .55:5..51/4 ...55-Nt5557-- .tistii5.5. :1 n1/4. 5.55:•- • - 5555.-.55:5t --- • • a-by5e, t1/4-•••••1*...e. ti tr._ . .., __... . .. .... .54 b'tit-ht.• „ itt.t.tbritita .5 _ - 55. •.'".4. . .... ;; •O 1 .., „ ' • '• • : ..., .. . ., . -. .• • • • -S•• -*VV:444,...•••••*: •• • -•*••" • : •••:, "v.., '"' • , • . . : • ••••'•„4 -- **•1/2 9*;411110001.11Th• .., , • .0 •_ ., ::::::i••• •••,•”"' • • •I:\k. *** .... '2 "••• ,..-..... .. 0• i ., ..,, '::.- -.;., *"""°' . , •-. '1r%":*••:r•••a%,1:c4lairer,'L7.1:!,;'::" ***- ••;•••'-‘.. 4,41 ..t:-..... .....„•___..... • --.. . •- 2.•A-2-1. --•••• ..,,,,,,,,4i, .,, ,,,' ....—.4...,..„ •••;:::,. . ..„:„.r.:„.4„,:z,„....,... ...::::;„„,...... _ stkiv • ........,_ ... ,_. .• • . 7:: ........ T.' .„.„.„;.:.4.:::*,:;•. • .' g*MAO: .4 •* ' *.•:,..:4.1/ 51.•• t*t..A.:•••: -••••'• aleffelk.'. •*•:• "as . • ',... • • • . ..;••‘....,, *4:4•;•?;••••:•:".4;•••:.•••••.".3:1!(.44......:‘, .7.:::::"Z***".•1:::::::::$11110...".........4 ..‘:: '' „... ::.):•4;. 'ts• • liatk .... r t..;St•Ctiiralialt ".... •••*•%:** ... • ..„„..can,....„, ....a.:. . .................... . ,..‘ .....,l ',tag**, .. • "44 N .. . .„.... • . •. '••'''''• trts.....• • IK„ ...... .cyefilk. 9 4....- .. , ,•;:.,.. 9.14.1.-%*1:2.' ...„: 4.. ...t.7.. ....., ..-.....eirrEv.± .„, '...J..-.5....::.: N.. - .. .........fr- • -7%.•••• . - %.;....:. * ....,,..n:::;:yz?:•••::•:r: ± ' 4.4":::::-''' :.•; "iit 1"1. . 4• ' t.,....."2E.:?..,rit":"1.:'':::::;.:•,;;.„,, a* • .•"::......--...: . .. itb. ./.*..••':••••!Cri.:-17;.;;;;:i.........:*.t.".:.:. t • ..- _,...•• .0110°IitgiiiPirle% .....: •**•*' • ••••••*” .;•;*;••••°•"' •• f . .. .._. • .• . . ... *.......;.......-- 15::: : .. 4 ifortlas 7 82 — ' R I .0 LOCAL MARKET INDICATORS �' � . :r 1 . 3 Development Trencs in Ya < ima . : ` :�:�.,a : :::� _ q .'.,y ,, ,A L.•"M.'C./.:WG ey�w1 "•'^T ' :i4 �iR'.. ' ...-..few..: , " a •a... V •.. . ' , • ..y,.•.;.y..... • 1 Just over a mile north east of Downtown Yakima, Cascade gills is a 21 I acre ...:.: ..N '• ! ................................................ w •+:�` V y' - t �-•• - ••• .••• " JMi�.:�..r'.: ' . :.v:. . : 5.- ' •'xR�.:.a, u.,.7 �.^T '''�u i 0.w..� .. [.. . �Y brownfield site, once home to a lancfill as well as a sawmill anc plywooc .:: • :w . . ; . plant which is understood to be currently under consideration for w::a: r.;, "' ... ... .x .a. . i}i::..:Yr:.::_:..x" `:ii:i:•!..t.••. Yyyy.av: W-Aa.."Wa`. '" ^ - redevelopmenl. Should the site oe developed for retail usage it could hinder :>. ::;. : Is; M`. •h. 41- ••::,'x• .4, ;:.:: ; ..•.:.:.:.:::'1.!:..r. :; ' ah _ t revitalization attempts in Downtown Yal<ima; however, with complementary • x4401". s,• usages such as commercial office space and recreational facilities Cascade • ,. x Mills could act as a significant driver of passing trade for Downtown Yakima. '' tit. »:M••.. • • From our understandingthere are currentlyproposals to cemolish Track 29 ;.` ':A< ' P P 3 Mall, and "wild west" themec retail boardwalk, with the developer intencing • to create a parking lot. M:A . µ ; ' ' M. .w xj • • It is understood that the empty lot at SF corner of 2rd anc Yal<ima Ave, :.< `' • ' '.' Mom: currently used as open space, has been sought and will be developed as ati:• """ restaurant. n. ~~4 w�: .a �a�.� + Recent retail additions to Yakima, such as a new Walmart in the southwest of " '..,-:-:.-:... - =�...y... ..y.�-: the city, as well as Cabelas anc JC Penney in Union Gap indicate that there is -'- • 4 : ` stillpositive retail demand in Yakima. Aproactive approach bythe CityTM� .: . PP ---- hw ..-:. f: needs to De taken to try to capture some of this continued retail demand, int :cam :r-, vv:.w::=•ls . that is otherwise uy-passing the Downtown (although it should not try to u -�;:rv�� _~rv�;�m:�m;:ww.;�;�,�,n.,ry• � �. � ;:� = .,;. ,.��.,.�, �- �..,,, .$�mww.Yv.m.yr.,r:.w..:::-�:...:..:r.::•::..,. � : ... � ...........................: ili �,•. .-a. v ..v..a:vY.vv:va:.::..:.:.:::.::.:.:.:.:.::.:.::::.:.:::...a �.,�.,.: .. .: ,::::::::::::::::::::::::::::::::::::.::::..::. attract big-box retailers . �-� Y... g � ?ser :.,.• < .;:.: :�>N. : n.vv..aa.....a.......�...... . . �,.._... m r ,,;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;; tiff*. lib . A.": 'I i',.:.-i-1 II. .,,rii.;,-„Iiiiiiii:::. ...:* ...:,:. 41: • 110 ......,- a , . . ,....: , _.., ..„ : i. •, .•,,, . ......._ .. .,„;„ .,: f 2. ......: . ., a: • a.,n 7:N.;; .. ifomas 8 83 1 .0 LOCAL MARKET INDICATORS i I . 4 Tourism Trends n Yacma • •• .....:::::•• any : • -.. ---:*.4iffir*:11:: ... ,t•-•;‘,.... ... •*******24:::::••i...............................................,,,,............... :. •••,-.70"; tt• ;••;if..... ...****;;;;;;;•;;;;;;• • At- vozz.r7rixiiimaz,;;;:t ::. ••*";;;.;.:.::: ..".4:?..;,:gikt:••-••-•;;;;;;;;.;::•••••;%. .....; -,:1:••••,:;:gitiiiii'S. •it...,.._ 4511::::- .. ***S„„A„•;uw... W3...„.,. la -,m,i” ******** • ..** ..-.......::--.....,..---- •• •,',.... *• - • aso• '''' ± Statewice tourism is tie Fourth biggest industry accounting For $ 6./- Dijon ••2!...:........... ...., •••x."..aiii.... ig.::..,..... ..,..4144,01.. ........................................ .p.F.a: .....,..,::::.,;z:::‘,.....ste:4,01:::;.4.7:;...,....i........;............................................. spending in 20 . .. .. - • . .., ± $354.4 mi ion is spent annua y by visitors to Ya<ima county, supporting 3,580 oca jobs. • ea4r it 1 .. . • . . . . ... . .- ' - • • • • • • 1 i • .. . . .. + Wine production is a Key incustry with over 80 wineries in Ya<ima Val ey and I . . • • :6,000 acres of vineyarcs producing award winning wines. Wine Drocuction in Ya<ima is acting as a catayst for tourism witnin tie Yacima region. • • • .. . . i. . • • . . . ••• -.. ..,......„...._ . .. • • • • . . + Conferences are another important source of visitation, with over 25,000 . • • • . . . .. . . • Deop e lasted in 20 2. :, • Hi1, . ;.:. •••••••::::.:••••••'•!. ..••••, •••,...:••• • •Y: „ • i i * 1 •f. + Dai y rate room occupancy in Ya<ima averaged at 52% with an average stay of • If:. • • '. III 2.5 nigits. Il -.. .. ...,... ..... _ .T.: ;SA ..::i ' 7,..4f.r.,;31...it.q:' iifi . ......... sititaispo.7.,itg. - * -...:- ;SIDS _ 4.,*.till.:*14.*...:ii:*1:;:t,1. '' r, , - ....:, .J..:. ',:: •.'4,-.14,.......!±".:.5 - - - :44. l't....?..k5?.....4.:, ,.., .e.......w..4....:.................”- ..1. *""'..r...:Y,41 :'s*:;.•.1: - - . -... - . . . . . ., . .- ...- *0%.*; ***:..t:•:ty,f, ......4. ±:7- ' ••• ."' l'ij(01'.'t az;r 1 - ' r: _ _: 14‘: .4:7.'44:1;4.:t.41; •• '* ..:.::44•••4.:%•*:::1412mt=•:::::*4*.7 — ::** '14: II;4'•• i .: ' .....***;447 ....4. ::4• .4... **.•:CA .... . '„.... ...„./T.!:4:44,-.**474.14 C 14 4:4:4.. .4: .4.•r .••* ... • - 10.11.71.10:e4:?e.Q4*14;i4 ..4.:4* . . •...... ::. ... .....•4.4 .4' .:. iFr ?a: ****S.* *." ***•••....t. or:, ..-ina,. ****.....** •• .2 i("wit ..11-. .i.. ii..* i i • .4 NO•14:: : 4:7• ...7.7:..4 4.<-'44: 44.1 •::..,.‘,41.4 7 4$4" • ,....•. • 4•••••::.- .•-.. ',.. : •'. • !:4'44.: 4 **4 f, •••1, K? ;;F -;-,••••••:,...;;;.,;H4*rt.,'• •..,& i.-- -. t-;;:•."a - 7.:; -...4-:”.-....i. :: :: ".!:...,1. 4 ntivirr•‘: .- '....:;•••a; •• : -****---'... `1..i.i.:PI liiigo;t -- .....-3.........:1:11. . :-...4 . ..(+,.7,,, r.j•-•,,„-,..A-: .; •••••:::•:..... .....::.., . :,:i.,.--„,... .....: 4.itp: is li •:•4.t:r,:i*. 11..:: r ois,k*..•*...;i*i :.0.1•/** -• ••• •ift 'Cr ilir . ....... ' it ri .....:f-.rfe..: ...... :a, .2•:::- •• # .......* ••••••&?t r.• - r:........, --- .• •••••-• ••...r.r.:.,), • ........A..."..•.*:r:;::•,..-,z . l,•..-...•.••,al.,2•. 1".•:•*.•;i-I:"::•‘:. ;....‘......:11. la'aarM 4b‘..z4::..... . c 1..... • •••* 4. V . - "wa --• 4 ? a A..1 .•;$.4 :isigigazt•ler.. 4::•• ...,....1::::: c;;;;;;;i517:07:044,31 , 12. Nitiggita:;:::.-... ;-:::::::::„; , , . -: cetwi. • it'. a....„..;::: •7:9'••'' *•?•• s-.^,44. ..... :Er-aRr;•* fre.,0:44!*:4";;;i4fK14- '4 v.... 'err', .r"-.. 0,:i,Ici- .:' 24 • .. ge...;;.•;.*:!;;:iiiiiiiii -If..it, .'"::::.4'.....4...;;;..,..,;,................................,.....t.;:„.::,".....................:.::......:•:•,:ii; 6:, 't t. 4 im .iit* n • . *-•-:-..- ,.. . gn...i.*:7•••• ,• in• .„.1..esigniiiiietiikigget•••••.•••••••••inti! ;tit. ;244 iTiiiiiitall•••••R•aAlfrAlirnif **4 ..11.,. viiiiikiiiiiitgail;iiiiiiiiiiiitaNiiitigiiiiiiiiditzTniti.................. ....... .........., ,.b.,>.::::„;:,.,,,,.:„..p.,,,,.,•,.,:„.::.:•. . _... 4. ...,........ .....„„,,,,,,„:,,,..„„„„„,,„„„..,„,„„,...,,,,,„„..,....„.„:„:,:,:,:,:,::,..::........:• ..!...„:::. ,..t,., . .,„0„.:•,::,....,..,„,,......g.0„,..i.,„,...:. .i.;.:„. ...., .. .................................................................................................... ,,...i.:,....„.....„...:::„..:„..„,„ ty.. . .., ,.....„:„..,,„„,,,,,4,,,,,..„,„..„,„„„„„„„„,..„,„:„.,:,..„,:,....,!...,..???,,,,,.....„.................:............................:„........ •... • .:. ifa.;,..,-:70.;.t.::::5::,:;:o:c,!!...i.t. sii..-.4* . ..p.t.„ ",..!.!.?.?.?!..:!..?.?.r.333,,,,,„„,;„:„..,;„:„„„„„„:„„„.,„„„„„:,:„„,•,•,•,•:•.,•,•,•.,•.,•.,•.,•,•.;;;;;;.,•.,•.,•,•.,•:•••,•.•.•.••.•;••.•••••••••••„:„„).•:„...•..................„:„........:.::....„.:.::::.............„:„...........,...,,,....,..........................................;,....i.;,........„..:••• ifo9 rnas 84 .1'7 e... .... .. ,, I 0 LOCAL MARKET INDICATORS ..... . .. ..... - mem • ,..:. . . ... .... . .. •mmic.„,i• ii:en as,• rim:::ii messkyk.:.m.... s.........• • ••••.mm: ::as a , gi ...mg • ilk. it i ti g $ • .• I . 5 H istory of Retail in Downtown YaKima At: ' E 14 4 4 ii 0 14 4 4 i. t 4! --- ....... . .. Eti a - $ *. '! '4 *a•-.:4 v.*** •:'- °...1.t.t.:„..t.t.to ito r 77 .. .. . . ....... .. .. .. 7 .....44o.o4.4 ootton44414,0;1••••N;'SOW AO*Or****74°tot 7;7 717777 to ott 77 o.•-Oft At SOFFOC IVO- it: O. ;14 "4: 4:. ...;, .;;;;;; ;;;; .4.::.;;A iiiii0Sys .; .. .; •• 4. + 97 : Ya<ima Ma opens anciored by J.C. Benneys anc The Bon varcne s. 4040 0: 02 0, 5 - 0. 00...„0„,0• ., • •••••• ........ • 0000% :Fig p :pp. :, pr.. CO*.M Oft:.7....777 t t to • ••°.. : -•••••••••••••• ;;;; (now macy's) and by 974 38 stores were 3 resent witnin tne ma , +.0t. tt„..„0::::::00:00:00, 0 ....,t• •••• , • •::•••• . 0,0,00„,40,500,00:0•:.::..... 00;0 ••:• :. • 0„, .• 300:00020::: • •• 0.. ..... •.....•••:. . - :it 0,020-00.• .0 ...0...• .::.. • . iiiiiit 00 • :••••••:00:5. :0 .0. •,......: ••:•• 1 ••••00:.• •••••m .000b, ......; ::::•:. 0.-: 100...,.:„4:50:0500,0•0000 0::••••• ± 985: Ya<ima Ma renovated for first time wit1 new cei ings, wa. s, f oars, Rik 401•••• it t„..::•.:::0::::::000.104.01;:ii..itt . •. :01,0..., • st 3 encles anc ignting, .04:5 55505.° 5. •••• • - .1! eit. 4444 kii'.!.....5t.:::c,,:"'m:Mgr, ;;;;;;!; ;1. .....; • • ._.:. ;.........:*.e7:.i;;.:7-, ..........:4,;;;;;;,,;;;;;;;;.; ;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;:;e:;;;;;;;.;;;;;;;;;;;;;;;;;;;;.. ;;;;;2 li;;;;;24,24;;;;;;;;::::;:.:;;;;;;;.....::.4 .51.01. :4140. i.:3*.a 4 ..*'":II".../t •7...* : 7 •• rat...••••.........iff:33333::sitaiii:i'fi%i•Rifiiiiiit t.:::32:i••:. : frat?,:s4•••••••• :;LK, .4".• 1 ::::::, 'v ••••:•:*•••••. • :•;. •Is-t7,:f.r: .....a I • fill ::ititz; .. 4 ' • • • •• •. ....* a fe •!..,te...r :52....,*:. . • ,a,1..... .: a i IN;,:.;..40411 MCI N..... It tegily7Z; '1.211:;*:::! ;;:k i + 996: Yacma Ma renovated for seconc time wit-) tie adcition of a new food ir-ili °!.......t 5..0 to:.4%00 00 ; ..0.•* 5 .0,,,otti . ......! NA.1..".....7.; 04,.....10••• + let. ti ppk,i T pk 1p, kp otto7 Ott Or° •..777 "' • court anc western entrance. sr- . ".......:."O. .........:: II .. • ... - rir .-sirir, r ''... N . .....10,. ,. * awl .. ..F. ...„4: ,, f= : + 2000: I.C. Denney's announces cosure after 74 years in Downtown Ya<ima .• L :0 I •::::::::::: .. ••••00 - • due to fa ing saes, I it 11SUa • ..,„ ••••••••-08‹.00:?!...05000•00.05 • 5 • --- • .. „00:00,05t5.00000:•:.,,,, •••••• 0,00.0.0:tt0:0000,000, • + 200 : Nordstrom, ocated opposite Ya<ir-na Va ey Ma cases citing a 34% 00000.0 ' decrease in saes since 994 .0. 8 5 , 00100000-000,800,000000,04mare 100s00}0001100,000;0400,. 000.80.00,0000:t50,50:000:200.0 :-.00,0 . 08.880;000000:00„:0000.04,50-4-,5 . -H. 2002: Bon Marche fo ows suit, re ocating to Va. ey Ma . , ,., air :::::::00,- -000astrt0000-005,-....,..... . 0--- ..---5-8805008,00 :±08- 00...5..::::,••• !, : • + 2003: Ya<ima Ma find y cos-es wit-) tie majority of nationa comparison retai -- 0,000:00,00,00, 0; „,,,,,,,,,................50.... ,• 0 ams-4,!.,11.1 ;5:5...0 ... • ... k I • either re ocating to Union Gap or deDarting Ya<ima comp ete y •••••::::iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii , 0 , . eN ;; ....................... "*.443:aingfililin 4 i i 2:::****::.3.iiiiif.iiiitiiiiina 41 riArtlii IL: ' :...]. ....- a •VP:';1;.:; .1:::".44:'...**;::: HC°O.TM....El*"ERCi****41.1k i?:...........• .11111.• ••• ....1 .**** ... Since tie cosure of Y-a<ima Ma tnere nas been a sow 9 ut steacy gro\Artn of ......0.80:•-•..t.,„••••••!..4.11$12 E;,:.;;::::•:;;;;7:*;&:::AI..;;02;;;;'; •'• **'•*;41 7 4 . • 17 11 727 *;'' , • • • •• L.•;•••••••••O• ; ; ; 7 4.44.7O7O7OO.777777tot ^ .7a ; sma er indeDendent retaiers througnout Downtown Yaxima. 00..00:5".:•:::::0•00.0.,..5 0-,„„00,14-et sit ,. $:: • ig •t m.. •:mmames .......m. , :...::• 4.air,1 oh.;,.... i.)....;.,scizight•ic...4201-77, T.::A.' ,c,,,„sr.......... . is.,.,"r...-...! ..'AA• orata. *.,... .....,, .. .. ,.....1 :L;,.......tfin.:f.. :y 4"T-----• :'4$7::., . . ::.:,..,, .... ...::v..•.......::;:::::::::;:—:.id::::: ::.•...................................................................$ ..., 1 ir., . .1.: .'k ggr.. ‘5;t*tr:.%,t..*:, *„..,,-;* 4:":":::::**:***:- • Currenty Inc:re are no nationa com5arison retai ors operating in Downtown ••. .•••• :::::::::::::::::::::::::::::::::::::::::::::::::::::::::::: ,0, -00ti .8.• ..-t. pat. •, • 41,--00.5•1:480. .0 01, t * - ,..1!"- --- • 44 • !..- '..' Yaxima, witi tie majority now ocated n Union Gap, scut-) of the study area. t- - ,..„, . . ------ •.• •••• . .::::::::::::::::.; 000,000000,•::::::::::•:•:::„.0...:0,,......000;5.:.: •••••••••0 • •••:•0:00:000: .., 000000:000000::::::::::•::::::::::,:::::::„.:,::::::::::::::::......................... 0. ••. . •• .• • • 1 • ......0,000,,,,,,:::::042t0,..0 0t00:0000:3:;:t000.0•000,00-0.0.::::.0•••••:•.••• • •............................. I 0 ifornas r I : LOCAL MARKET 2 . 0 SITE ANALYSIS INDICATORS • .......................................................................................................................... 2. 1 SUB-REGIONAL CONTEXT 12 2.2 STUDY AREA CONTEXT 13 r 3: COMPETITIVE RETAIL 2.3 CORE AREA OVERVIEW 14 REVIEW • 2.4 EXISTING DOWNTOWN COMPARISON RETAIL I7 I 1 2.5 SWOT 18 4: DEMAND ANALYSIS ♦ 5: PROJECT POSITIONING & DEVELOPMENT OPPORTUNITY F 6: RETAIL STRATEGY & IMPLEMENTATION II 86 1'• "Zii;:t. A>i< 2.0 SITE ANALYSIS s 7L;L:LZ"-LL" . Y...:*. ""...• §. ".: : •,:::;:;:,iLL.;:*L•Li•*;.:::::4•7;;;;C:";".•-•:;172":1 ;C.":;;L::;:::;:::::•;;i":;*;";;;Ff4;;;•;;:tailk •••I azi:i; • ..‘01:1: ;:•:::•:•; .;:::.... ;;7 ..:.;.; •. ••*:•:•;•,4;•;•*". -1 i*••:;•::•`‘'**-::Sit :.**;; 2 . I S LI - Reglonal Context ,''..•;:•:•:i.;•' .!,.;'..•:::ii.:•::•....*••:•.s.'-ittif,• t:::•„..24:"•:i:...............;••:.:. :: ;••••I It i • - ...:...:\ •• - 40:), .1•••:.•4•:•:•.,•-,:p...t. :., .,:. •;•:t.,..5•,:* , .:2,,, f.,,,,Tht.: ••:.;,•,.,..._::.:-.:, - ••••• •••_, Location - 2-.., :::;r:- .- ..,.?".- ••,44f0t.100! ,,.. irt '...'::"....t.:..i..!..:**;. ....,21:: 7. . lill'• ,. • •••*.• • ...;;;• t•:;:::****..;;;;:;,::".., ::s •4:: + -The sLucy area is focuses a ono Ya<ima Ave, 9 etween 9---' St anc 7 Ave, anc 4i211-•...y).:?1('::::.:'. :Elt:•IF...;.'.."....: 1 • it. ;,.. ;.:„. ...,.,..,......:::.„:.;::;•..... ::„..„.57„.at .., ;_:..J.:14:ritt:::tit:;:i vic„...;::,....,ii:..iiiii;:...-....mi.. -:,1••••.,..,:?.....;:......),.....,.......,..,[. .:-:„..: .x:..„..„ :„..,, . • • , ,.• ..• ..................... • incuces tie areas pounded by A St to Chestnut Ave, to tie nortn and soutn, respective y • •• • ••,PT 1.k::::: ;.:..•::ana:•.i,......:::•!..s..;......:•,..1.-:.;;!!..1:.. .",411, Adjacencies ......:..:.., -:..ort-.-•'..44..;"4-•:,..',...,--.:,„....,,..?.:4-:::::•,...y.;.,;:•::".:a. ;kir.. . • ..• ,.... A • ti•::::. . ts:::::• + mnieciatey acjacent to tie stucy area ies tie 1-82 to tie east. !•'•.:' --: ' c •'•1"!::.:..::. ."5-z::...(:•-.±2:2''•: :••avt 11/4,4,;•.1 a )::- :: ....., •.::* ••••• I::: • • :•2•'::'... • ....‘a ••••••:-.;:;*;::,•:........"•c:. .. ..• . .... ....-1.' '...1*.,....:::: :.::'.4.s'.......,;'..:,.::::,..:.1/4.!-.••:i.,:10: !sr: A::*: •--:-., .a. ........... .: .. .. .:,.,.... :x..._; • ;.'. .... .:::::;• ...0.i.*:;:' .ii,x, ... '; •.. - ' . .. „ sc .;.,;. -.••i: Study .4;ii ••,;74,,,,:. i*.••-;•,••••••,i, .';*••:.•••;••••••;•;•-•••••., '..1••••::**** • ' ,-..".0MI:;•,:s. • ..i. . ; ••: •• • + ncustry tends to inc tie BS\ F freigit rai road tiat dissects Ya<ima norti-souti. : • ' -•-.:.:••:•.4i..• Area .. " ..ye-- .. • ... • .. .....,...,.. „Ar, i... :,_ , ••:•:,.. .,.:‘,..*:,..igr:L. itier site of tics incustria concentration is cetaciec ower income ow censity 3t....!••*.•:":.•••::.•.•:.i.i::.;:.:-:-•-•:.1-'1..v .:•. 4 4 '..4..• . . . . ,,.......:.:N..;.i.,:taii;.".:.....,.• • ' • • • • ir•'••••••!:- iit• ....,"...2::, Influence • •*•4. , • .40 -lousing. b,••••••sAtayia.W-•.:;:•'50. . . . Area + ---o tie west of Downtown Ya<ima is more ow censity -lousing witi comDarativey ! ::::?:::.,11,-.14•:•:*:,•‘...1....viet;:':;r...-.......#1,.....‘..;;:i..:....:1:41...,i: .. ::• A•\•.e.,Att,,,:*.Y.t'.;:••:..:1.*;::;•,...T .:•... :.**1:::. sitea**....Y.:-,..:!..•': i :101i1iri:•• <jtc,..::::••.,:;:c,..: '-t• - 'r..•••••'•-;‘,f4:**;;•:•i•i3;;L;*::•• •ti.: " r; •**"•;0••**;;C4:"•:•/;:••4: iiii; •:•;111--.Li .";•'•it." .C.L.S.*.L;;;;, :-:14;"*s..;s:•.:•;•:::;*" ;., s;L "*4S Viii:;.,:;.,,•****** "Ilgler income -lousing. --•• •.;-i; :'•:•••;•,--•••' *.•• g•••'•••:•*•••••*?•:-...*•--, 1:••iiiili- • .-,, siit***.; •• •:„.:••.47.•••9i:•;•,,,:••,•••:.......4-..--:::,„•;.,••••`•••4S'• ,,,...:.:•.cczt:•••,084:a;;;•,••1••••••": tp, Visibility & Exposure .r.,.:*i7..... 1,;1;ll.:•:t?e;••,,:74;:;li..l. ...i•A•**..7'...." .., 5114, **.;;.•%. **.4.• ...-4... • ••••*?•-•:,••••,:•••••;i-l•*!;;**2;.•••••••! .'-• ................... ';•`-*It' ,004....:•lll. •••'; + 6.000+ velic es sass daiy a ong he .2 mi es of Yacima Avenue Hat ie witninLhe . • • . .11 et Eq......:4iitia:aa....c.,-...aac***** *fr.:***jity:ta'..iii.**1:"* .::\"4:a i• • a a•••••4.14:7*(fil.ti. i *•1•":•f!"'*; : - ;;;11;;.e* fit- Eters! l"•:":;L;:.1 .4..L••!;;;;. ; *"."....":;* --:Li.•,"'LL*: -••.f.isS;;;;;;", 'l. Lk.; "'L.'L •:**•• • -•*•"*::: * ' ;; :1 s; - :4 " 4."-: 4-...• gE:Fkir.**;. .inzAkau study area anc atiougi tiis provides exce ent visipiity tiere is D re s e nt y rife •:• •:ai-.it Thlik. ._•••::...i.:-.-..:,..., .........:! • :' ..• .,..,.-..... ... ..•It:.et.%:. 4 .;:iit 1.."2;,-W.., :*: "..7;* •:;;-:4;1•.-... •• • '2:-;;;.:-:::;:::::::*•::::;.*:„J;:::•;:;;:::•:::.: incentive to stop; tierefore a owing Ya<ima Avenue to act as a higi speec 'runway' i::::::::::$3scootenisi,:,...a.......t.,....asstern-aauriaNifi:.;:,;:,;:iaisispi:i:::;;;;;ga„.a:geka.....a...:.:.:.:.::7--!..:....;,......•,rt..........................:;•"•:::::Selpa,,,Fte.i..a fjt.a. .;:::KE:i.isisitaa.4 petween west. Ya<ima anc Lne -82. 40,0000000:00:::::00uts0•;•,,„:00:200,,,,,04:000,000000-9;;;;;;;;••;•••.;,,,0%;••••••••••••••••••••••••••••;,:sp•-•;•00 ::: :.• . • • ..,,,,2.....f•-,r-44;•,..._•.,4•0 ,...:: :::::::::::::::::;0,,,•::::::f :::•:•,••::::•2;::llillirii:::!::::1...„:„:75"*:: ,#:,•••:::::::iiitaniiiii:i!i!i!ii0,004004110,0!:,40;R::::52:0iiiiiiiii000110400;s: - .. .04144‘,,,te..:4::. 4.....m:kartiliii*i.i.i:. *fi ; CaltA/* . .0.•?•::::::0,••:?..., •••••••::;:ii.i•l:l•i•••;,ut•:• *.••••:;•*.*••••.•:•:::;:::::::::;:;:;:0:0-47....-. ....;::::::::-=le- ' aitti:::..... •;:.:, 7ttl.:to4e;:wana.tst Accessibility :Jaz_..., l•••••••••••••••••0400 tur::::::::7500,•••7,4415 suptia,04„,=:, • . 4,- ....its - .1„0iti 10•••-•---3 0014••;,0,4044001l000.lie int...1111...x. ... ,.... .,..."4 .szt,:::::::::.:%;:it:: ..__ .1 + Downtown Yacima is easiy accessi 9 C Dy car witi lite congestion in tie stucy area. :tigi*:?•::: ::sgrari.:*.:.,..,aaa•••••• A .: ,..... . _ ir.:igtr:74!ii!;!;;;;;;;!.Pal;!i II ,: ,;.. . Recent studies icentified an apundance of poth on and off street D a r<i n g. .....„.• :;•::::::::• : •::.:.;•0:•••••:40,44-,:ii '; VI gig ...22:::::.1:11:.:.::::::::........ .....'...... 44):::::.:::., 7...„... :,•::. 4:,..•• ..., . ... •.., .. 1•5_,.4, i „.1 ,,,.. ,•,,i I. .4.............., ..‘ iil•;**: , , ••••••• ••;:..,,,;.,.............................................................. • ....:..,-,.44,,, . -••••-•-•••: .... --•:.: ,•!...,•44`4 Ll.....l'.4,4 .4. '',• Thuca •• •••Ifli— .7“••••• isr.... 4; . .......... — ....,..„ . ,. 'EL..,, ... ii .:;.... . + Wii st automopi e accessipi ity is gooc, pecestrian movements are nincerec py *it hosti e road crossings and constrained sidewa <s wiici he D contripute to an 4, • llrir:i•ttiteHsll:::•i:0 •.,*- y• t••• .--r -*sr * , ,,1 tili4 .4_4 4„, .„4:4444i4;44, 4 1 ;cossx.:6:iiiii: : :::".•!... ...1.± ,,--asf ••• r , • i--ft!'c.:Assiti 1.:*'.i....1g.:1 SS*"• : ' 4"" II .:i.iii:i!ifii. iii!;;,*411,11„/7.,. • l' ;=:: * ;;::44.....t.......................; 1;;;i!ltf, .,.......; .r..... uncesiraDe wa <ing environment. _. _ 4 0•••• :•l• ;.." .4; ::8:.:..;55:: . isio.. - •-i so omwi... • p. ..•:.i..:.:::".•••'• , .. . tamiogis W. --*...:*;'' • . ...10. as. ••• • •-• ".. .' ifo2i rnas „ 4. 11* • • nil(34 3 Tr**** •I*4-1 • ***I* II ok. I ye* : II*ISI . 000,t,AI , .:. t * 4 S* * ** u ‘*4 p • •:, *P # a, 4. **...# ***• , * 4*P,•.j•# ****,•4, *#.4 •Nta pp. , • re a • • 44 * t # 4,i`r 4„ • 44tS4*#4 •A• 4 • * **.4 • , . I * 4, 4 ,, • Alt.:* , .., . 2.0 SITE ANALYSIS 111 av•#.*.4* r A 4.4 P4* 4, , .... „ . ,. .r. 4.. 0. , 0. * 4 .. . ...., . ,4.4 *NS'4 4 • 4„i T* 0 1. a&AIM&A ••••••• • • N #. • illkw -, a • Va** • * 04 a 4,.• Ain * ii. ,, }* # .'*t ,s,. #• raw it. , a•• . a * •LV 4 t 4 1,44* **. * ' ts w 4 4w 4 I0,* •••4P. •.^ ..‘ 4 * * 2 . 2 Stucy Area it* - y . . . y ,” b.. .I. .. -- 4/41, 10" ok A*- . ,..40 ... „....„. r e • * • ,. + „ * *is so 44**" i* ***eater„iii "..f.,isrs, * t, w.4. Context .., ..,,.., k.... iiiis. 1 iiimy y t.„4-2:yy I ik., ........ „ , s y 4.$). .• .:.% . ..t, -.. 40. ., y . • 7-* .,%.„4„, , :NA ,, , • PA'A ••••* 111,g*Cgdt*a•••••***** ••:•##g° ! *4 •4 . ., a.•7 •• '4 •• 44 ., , . . i ' it.? WO. *4 a• •• g g ••• y •• •• 4 *v WC74. # a••• *•WW:**ArIP Wae. *W ** ‘4** w• *** •••• ******4****•lAti• •V ± — • . ne map to Inc [-Jolt icentifies tne b am 444,...,1* .* . . * ' %IP' ;II 1 **, ...PoOK. -It **••4*4**4 WriXtit*444:***** 44,AMIti,i,WK S. A.i?a44$ 4 , ,WW• iii 4440 1/2,0. 4.41,/, *: " fre 4, /LA.. • Ilvm , • it` . • ... „ 'Se**, , 4 existing rota witnin tie Downtown . 4 4 Si Man X A . r•„; .„„ • s" ,, .., . , eV 4 - „,„„:„„p a- liitAsspRis,i,iiii, „... ,* -•:::.:***H.** *::,iii 2i:iitililigfrii.. te 40114? .4144 : .4* . .*4.4441Vile4*‘ ,,, • ....4:*: tri ..,... .00- .. Ya<ima Study Area. Tne hign ignted , • ., • .. •• 4. ... ................... ..... .... „,.. '..,;#.0. „...,...ae, ..........t.„,„ , , ;., , ,.. 4. re ,,,* - .ii i. lit *4.4‘.4 ..„ • . **Oar* .4* ...4)fiiiiiiiii444E*4 4*4*** )4 ow • % area snows botn tne stucy area anc ci,i ‘,.. a ., ,ty.....,-... .... • - .. . , , • .4 . . .;,. „„,.....; :;•4:;;;;„„:;;;;;pkgro „Slim a. ..14;;;;;;taiiklio ........ . . „ .. 4. .; .....»».....a. •• +,*44. , , .- I • raw *: .,,•4401'10"* .4 *NO* 4 1, e.•'..* .....AeP .*..b. w„.y 1•*•.*1*LI*,y#W4*****,.*CC.°***, ****#•w#ag***gggg g# ig4*4t$:„, • ••••• *2*4••41•I.4,•I.'4I,*ItWIg.i.*n;IISmItmile*:o*z14s*„w**.e,*.,*.,**..*TpO......":.,‘"41 ."..,".,.a,•••0Itx: *4, o oh.d**O Dever a.g*Pe Concentration*0 441 44 ••*i•t••*•••i•1/4*•,•*:.••*•.„*.*3.•t•.•.)•..".{4 .... * • , • : ; , m hNP * 0**:k * I - ! * * tP b,t• .*„- . ert.4i.;r. Irk * *** **Ea*.Aggk twiiiiiiirr***,zr• -4± Stores and services are Di-many 1. .• , & A :Sat*:a a t 4 aaaaaa:4firlikA** *tallikaatat tat& * 1.t. i. .4* : 4. 10,4440 * * * Dm 14 % * , • .4 * 4 ocatec a ong Ya<ima Avenue, with • so::fft ...., . . , -Aiti 1 ' "n• a 1 ... .**:? **"*X.X.X1****ISA ?1,14 •• raint: 111* ** * "":;+,,•: al ** ' *".. **** • "1,Xygiate**.y*.X.,:,",,,x,x4;::::,:•:,,tr.. w ,,A*•.,,,,,,,x4maxitp.; • .4 •• *11# 4' 4*4 1p *4 *•••****NZ?'• *****au fith,elitc.ig„ likiii:t"" .ii,, • I* **ow- two areas wit-) s iont y 5 ;Toner b 4itix iratitiii4****,44#••„*„„,006 V w Iggegg*Silt ** ••0 jekr.... h Prww****•• 444VC4 * AC 4** Cliti arZ 41144•4***PPX• •:•::••PS ...CIA:: SAP * concentrations of retai lit WSW:, **1"ititiaiiiii I Antique/ I lomeware sx.. 44, nif ,kr•• ,,e,Iiiir „,::.:.•• a. it..? g v litteek...:041iSniiii4.:::':*iilr: 1 vti., ••,„„-• 4. .4 at. vsnyfir. *4• * 444 *we**** 14:4 te * ‘Concentration **** *?***********" " *****WI,•ii-hliiiiittlii stdiii„ - .0 ::,4******,,w,;,;: ex tisr:+x, titi„,- ti, • - si -...n.....-................ ..... " .. . AAP-. .:::e4a.- ---m --a • V Yeg*****# ***** *Mg* w#,WV*•:*#* ...... *X*****# 1 killthigg#4***4 ••*WPM"**:i 711*.‘e*gie *WAVY, ****WV 71:4* *****Ng•••1•••••g***WWW# ** WA WWW •••••g ••••• y •• w• •,r•.••• 141::::77.1?‘.;•,Y.,;4041,44,,*;+;,;•:;;;;;;i:;,:i*:**Iii:O*7 •;;,•.,p, ,.. A;;;;;;;;;;;•••• .. •••T:tr• .,.. . ;t:....,gat wear retail, crown nign ignted on --- ..." ;Ii• .....*:*.lica. .)- iii. a;;;;4%*„...„*„:04:91 ...". -.:;a4. • -; ;••••-1. -*:;;*;:. .•;;;•• ••a atak tat•••a :A a that a ilk tak A: t AS &a • a tne eft of tne map composed of ;;;;;P„-**,:m*******;4::::;;;;:::),i;;;• att. * -era ,••••:, NA:44*:.*Sita...44 ww .:*ww , „0„wwxbtww.**..4., v,c.wisisbcw. ...wow 3:. 3•:,,,,,,:‘,3 ..,e. 3,,r,L.30.it* **iiWw*****Aliii• * *awer*****MtAgarwr4•••••••ww****1,WipirtirA Wx*A•rw.iik *w w****,.„,„„www:„vs..*wa, .,• sox .• .„,www. 3 , vt. „es, • „„•••" , 4.4,1•1‘,,t,„, : - **•••:••v• -•••• ***** **Mt **a Mira h:WXY It• •••"1, }tr* VC*" ****$* " 41111Wki:..1:: „air.; 7,4*.5:. "ON" , * tta% *** tiiiii:g, „Atttrrgiipr • , li•ji * ion***A:::Ost I',,* :4. incepencent oca retaiers. - frik***1•*" ;• ; 4;;;;-;-:ifitt.:**.? il:fg*:"Ii. - *b- *:)11iit X v.iiiiiix4iii......:)&irev**"' a I"' ceeih:h.mt. 40.7. •• 4 •. X r 1*Si a aabattattgetata aaillik a X taata:t t aft': 4 A IS II kia* ".44,:w....,..," ,„ • , **. . ar. 4, 4.4it ella 4 w" • a , - A concentration of incependent a w Tr ..§L.Aitiv, ,.....;:?:,lia, ; ,r............ . st .4. „„„ . ,„..... ..L. st . . 0).::,44z ... .„ 1. , .0A 41000,te.e . ;401.V , •• A*,00.*** a & t *. reN m. nal.a Aatt h••• ••• tat.• al :XX&attattaba t t t „tyy& X X •.7#.#4* w• fooc and beveraGe snown on the a n , Nalliti4 *tattatta•at at:: A Mat a&tiaa Ay , • 4 . •••••• a *A a IA a Xlir A a 10: rignt of tne map. e. .... . tiii **t *O. * " ---;;;;;*;;;+‘ •••••••,•In; .•‘;;;;‘;.. ••:••••;;# • ..;;;;;;f ••• *fryihret,, 1**2:*.gt t a ....‘14„ # * I.:1*g 54:011:11FINglar*,;*Wygg******i A*****• •••yt #4:14•N•allg• OW ••*** V# w** ***4••• wir•w w* , ,.2,, ,,,*w 10 ar , ill ,... rigi , , ,,. 40.-•*. AA ..• , W ***V -.:02,„14.41 *54414i4tigk ...vedx...e4exttripter Pc* ,,,,,,, ., ,.. .:.4::*„..t Vor• ,„„ easoc, ,.. ,sb. 4,"• **4 * 4:. AIAA ::**40 * 44 *t***a. *4:A* *** :*:8,4 *:::::::4:::tr":1""littaaiiiiii•?••• •.. • „i,,••4;4• .• , a,. -* \.•*;s4i** 0, • aa•sa, a. • a.. - . . . a. „,• 4* At' 4: *4* 401414***48,1**4)4^4,ik stit •*4 +. St iiitL*40***;:, 111 4*******XXalt. w" * ***4X; XXX *. .,,e„,,. ....•**;* ,,,.•:# ‘,010********* X *. **X$ :;::wr,Na.. 0. ...... .... . **.1(i a v iii.., .1*Retail Category itrOgiiih,:******,/ —#1.*:iiiros*** • s. ., 0 * 1•*$ , • **s!a• 44.• liki tit1*., , w).• • vi ' .0 •A • w ww:Tow I * InoIftI 4I,•• ••••**i*iI 4* *4„es * ••• , ** ..44 s• *::: Mixed Use * 4'• '. •*. :••*-ehe*.i. w Is , ..” ,,„. 4* kW. Si .* A A X ' • *A 40 * • I* 401: , . , • * . 44+4;411:00, 'Is. 44, 4 4, i ::::::: Comparison * , *lois • *,,,,,t,, ,- ibio t* **1 A. ' *., 1••\ ** , •t N.• sa 1? ,a :i• ,,re 4.,, *.a * * I...1k" I.v Aim. ,,, ..... a,.....H.it)".... - .., likt.t. : it:sit . Comer-Hence,• •• * I, itri. %.. 4411010 ASS., • t 4„,* i 14.0.t IA V3/44A*t y 1 Oat & Beverage, * -*** " •• .1. Oa a 4 8.•• " % tif i::St* ...II. ,v, , * Iini Service, s . , * . * 4 ' * *Pi„ **Tank ...0. ...***-** * **. 4 * i ..... • . A' J• siNtis Ar 1,* 41, •-• •4• .** * ,* It* **, mu** 4% * * a t &a * * IS % It * A ***" • * if " 4 "et . . #.,....04 ,, . . . , Entertainmem ilk • ..? . * , •y • ..- . " 4* 71omas 1 3 88 • .................,...-- -- --. ............_ . ettlt4Lt4; . • 844:444;:mt:::: 04$448g8888888.1,10aw,74.?.......tte•Z.tits-stir":Sitatttp4 "'v.v....•• . 2.0 SITE ANALYSIS 7".;0":73, - ,,,, 1 :,,,,,,,...•,„,„„.„ .. s, „;,:a7VAL-,mat.„....„. ' : %"'"r17....tc>„„ lry 111 .•:,:g• 414 • 4t. . *ttii 7:4. !ittiftt.ttititititiaaiff:::::::1::titi,;.x.t*Oet•-".-- . _... ---,_::::- E.:4 '7"attottattz:::::- e I: - ii •*•**• 7'Q.t.:11477c 11"-"."; '' ,...:t **F* •-••;:aiiiik, Agaiiiik fijiiii7., . fiiiit?„, 4Iii-ciii. l'i: 1",.***,01 •:-...K.:11;074-. -77''-- ',, „., -- ;; ..,. „....a..:.]:, , ,?**-1,4,74 ;., • ii *11,,,...)„. ;.:-..,;F: 1 ...,,,,..,,i.:,-12 ,....., _ ,ct,„ „ z„ „ , ,,,, „ .., „.„.„,,-,,,) ;,....., si:E.: :,.....k.,,:,;2.fp.i. ,..i.15281 ,tif„:iff -:-.i....&01,0 •kt.i..)..1;;...f...m. a= • ,, ift„.6.,,,,......;-..?,......,,,,,,i> ,....,;,;: ,...fri• ...,t,at-..]: 1 ,77-: .•„I 2 . 3 Core Area • .... - : •iii - " i 7: 14 1"*L4 •1 14 It 4 " ••• .441111' "4•41a4444 •1.1."4*14 444”4t444 '44,4•••••••*4444 .444.16•343 kir 44444t4:444•11444:1Z1''14444414.412, 44: 4 14,4 1••t.• 24:44 414 1 144I p..yg i pti -..:TI -%was U .-1 I III; ; 71* r-affs." **7 .:4.,,* t,e Lir- i ii„,-,„4 :-I• - ,,,,-:„.„ . .. ................... Overview --- -----. iii ii 1-:""*.a.AmaIlleig; .."441de-C4. --'• 47444-4• 7;4 . ' 7 'at": t=i.2 .••••:"•vtlitt.....181818 ••••••7•'''.0 ire4_07••11-=•'a°. ... . • Wont-la" - •* t" - .• - • 2C7w.:••••iiiiii titititt: 4 it it at' it 0 4 4 • ..... ....744444X4;44.44444444.21:":44.41!;.44;;;;4•• • X':*.•4,..:**1"gaili 1527#r3••,• ,..t•7..,...111.,,brai-44kli. - .. . • .... A- Due to tie sneer size of tie study - ------ofo------------°-••otdtrl.l...a.LsW_....,, 4N11:44 :-.i i'mff.!„ 0 Yakima Train Depot •.:;:;.:i(go ....s... ..,tr. {....:2:, :..... ... .---- -...-..... '..5.feorvr.....t,:.....................„„„,: .... area it is important to find an area to . . • • - concentrate growti and deveobment :too. :•••••,••o.„• •••••„..::::::::::::o.„.40.,:: ooffff.....-.• .. .....,. .........,••••-c• •:::::::,, •:::::.• --, . ......„.-..•„,'" .. • •• ...........* off.,:::::::..1,............24. .. ' .;4: •4•1•••4;00•••••••••• .. HA„-- •.".•.q.:::.:-:gtk:•:•' - •••H.E77]:' " r•••••• .... •••.. ICt•it4......*.•:.,•••••• .....ttittgititt::$........:::..... 4..14 bi-t2_2444:::47:,:4” i! citt t ti.••••••••... ..4 ... *•••.:8!:::::......t•iti•i•iit. •••:.:t• tt,'"‘„nttot .•' '-* • ..:".- it••':••:•:•••• 47tt'•.:771";tt:t.'" t,'7'7":- --: --i".p‘,..".4 Nit•:\ ?x, 7.74.2ii-v•-i....Lii, in orcer to D rov i d e a tric< e down •• •••.0. 0.1, ft -.... . . kok::::::::::::!:::7., ...z„•:.••• • •• • 'A 7: • ...' i effect to D e ri p h e ra Da rt.s or Lie ::::::::sofff:•:•••••••:::•••* As 4o. • 1: ... ... ... •. .4.rimi.4••• iv, • • . .. v. . ••••••- Downtown. •••• •• • .•• ... • •,,,A,A.:::::::,:m. . •• , • ...- •". ..... . • t.,o . i,• .......,,, "" • “* ii: . 4. •liSt •••• *:40..:1...,,O Iff,„ • 0:. oic • ...•••14 ofo...2..... • :• : .... ...: 0.00.74.1.00... c 41*••• ••• ,••••••wo attn.:AA•*.•11......41 14.771„, 111; - 1-- •P:11.fir's G:...... .......4....:(47.e •• %,„. • ."„ ..*,•..„ :•?......: -11„:7' .77'i... ..' : TO.:***•'.......r.•...... .:-.;,...;;;;41 '... 4.01r$Y"-4;1 • • ilirlif ....t.„ tv.2....-:v, . .......E‘ , .„.. „ ,,,, •••••,-,3r. •.7ISII;Fm-_,„ .....: ....,.....$ .,,‘„, .... V-- •... ...... :: . „ ......i.... lire. •• 4., •-,.:,:.,.......%:..4,...„,:: ,,,,_ ,.,, ± The area identifiec as tie core of ----1 Not 1.12.......„,•.:, 1.• ...A. ... .: .....47. • „.„................6.:••••- . , ..4„:•••••••A • • ..lik • • -.err : • • • • ., . *ea' , Downtown Ya<ima can be seen on tie oo .- •„,...),* ..„ . 0 ...:..,....., •,..„1000 ,.. • *. , „v. .... . .. ....,,../...........„,.. .v...0. ..• .b. ..„),....,.,0 . .„...,".. .:„„,; „ .. 4 ,......„„ . ..:„. .at.. , . ....„. ..„}„,.,., ,...., ...s. , .. - map to the rigit and ias been •-• •.. :, ' 44 .*•'",.A4 .... 20‘••/ •••••.... 41.11.1% ••• 7•• '.''•:' •• .• ••44:41 '''. 'L • .4s 7 ' ' 'I. 48•4:::::: • t • ... t AS: 4 •••4 • ,:•:"*" •• ••••••:t '''•• •••••••••••55::::::::8•::ifitiWtr t. icentified as tie most vprant area of .. . t t • • 1), ••••• . •tie Downtown for a variety of ...of •••••‘• 0 v... ...r...7s.k.5„ . 14 : ....11.e. ..4.10.' ii....i, ria,0? . •• Si ....,...„.... reasons; itsoramot ofoo: ..,‘,,,,,A, ..• ••••••.„ • . . .f. • ..... .Aso . .. .::::::::::::::::::::::::::::&,:::::::„ •,,,,.,.. ..... • ft.....-7 $ . • , ,....• 7, ...... - . . -o: •••• • .,‘ „.: ..7‘..t.- •••••,••. --• •-•::•.„ ••• T' .. ::, 41,8 e ' 1 ' ..t*Cit., ....."•*:. .4.'****, 1....* .....ar *...It'::•:::;;;;;• \%u.-. •ar„... 7 ............. • - It i S a center of empoyment of tie 011,.„11: - l.„,.....„,„..-:•:::.:••••••••,.-foto ..- :••••••••••••••:••••• . „v. • . ••••••••••::::A.,,,, - „A• , 4 ' , Downtown- Tie City, Department Afrofff:. ..„....:- -.....,..:.„,aro - • -.....„•••••• ••A ivo. . f... . „fee-a:- •••••,... --- • •I• lc,- Aii•44. :;•••••;;;••;0•,40%** • .. .iipskils ::•• • :•. 1:: . •- ....• . , of Lcoogy and a variety of office . •:,• • •„„.• -• ,...r. , ao.fiffifff.......• o • .„ ,10:::::::::::.......co"...„„,•.....„,„,„ . .: „..... . or_ •• •• ••••••••• 1.• •••:••::: • * . . ...* ,,,o2-, **11-.. • ••• ..541• • v.. • • ;:ti-/o••••„ **••••••••••••• •••,,, ,, • o:::.:4:tx.N.„-•••••,...?„,,,f... .. -....„....‘„ „...„,.. . ... ,..„4: . :.. • P.g..•. ..ita • . • oig: :oz.:- „.•space. avi10-.7 . '....•••ik •• ••:. •..• .. 1. , ::::::::. . :•• 41 ."iii 4„,„,,•••441 . 44 4 .1., 1.4 444,401,„ . ,414, „.14...7„,"4.4'14'4 • . . - Concentration of ieritage i ou cinos b ..4;*** ***', '., ••. *4.•:•:•:•..`4. *.T., * •ut. • .W. •ig ,ID ......: 11.;:. 4 '. 2:•::t.t•t•'041* •t* st ..S.........4,1:ttrurtr.*:, • :"3/4:0•7 4. eketY5 ' ' e.s. ,, ' .... „ e'.1 . ..4 -"PA"100" ... " •:' .. 2..... ....ta:•.•*"......... ‘!ss ... • •• " ...,. ' it, it, ••tt• .... •it.....;•t..:.444.04/iii m deabitt"lit • %Oil. ..., . ,tic:Ai:Pi' . ••:444.!tfi::.1/4:1-*":4ct.:44::........ "" • "•*". • t tiat give tie town its distinct A t *t.:t0•1' •** ... otot••••. •• • 7 • ....2;"tt,_ ciaracter can be found iere suci Eggieffeffooffs,::::::::46:41.1.f.f.f.f.f.f.:101,,i.iiiiii:Iiiii:::::::::::000romosooto6„, offaaassaaffs.,:::::::::R.:::::::::::::::::::::::::::::::::„.• ., Rogifof Ar•••:„.*:tpoot‘ffofosli -o-000000sout000..... •••••••••••••••••••••••••••••••••••••••••••••••••••••A---Affoomalay as Lie Larson Bui ding. '..c.g..... f.o.,„......„/„„ - ----------- - - ....•••• igrootoo/oo of 4. (..: .• ,• . . ,...:::::::::::::::::::::::::::::::::::::::::. ---roo........T.." :„........„...„„ ..„:„.........-„„„:„...‘„, ,:::::::::::::::::::::•t:. .„, ...• ..„ :4.: ..., .. .. .•, moo Aska :A ..41., 1,••• - •+, r..: ••••• t • • »)? •• . Esta„, ,,,,,,,,,,,,,,aex,x6x,x,w,,. I Foca joint for a vanety of events. ::: •• •• • • "" •"":::::" "........... asaf. . o. , :,.... ,;„ 2 444 . . ' . ' i . .. ' ' - ''•••• -1 44444441M4Y*111 ' 4.4/4.k.4 144*(4 1 4.44 4 4.;•f:4 44 44 :i.li 1.4::42,41144"1:1121111.1444. 4'4 44444 „ '.' . ,_4 44,... •.4„.,„ 444444444vt,44:44.4 a..4....1.4.....,...4.:44.:: ti:::. 45:, ri.4:,....i 4,...8.: ...:. ..... .... ----------------:- -"* • Sentimenta identity of Ya<ima suci :::::::::.... .. • • • . Ailag000, o affigssigatfoof....A.....„.„..0-, Ili : ani.. . ::•:::::::::::„. .. : ,,...........A.A......, :A....sor *of. • . --- A: . !......7.:• 4...: f.: „•.,,,,,..t:..,„,•,..„ „. „::: ......:.., A•,..).*:, , ) •-•.' :t.` e• 'Y ik:t42:::Igalit!t3 ttte0;)„rt.;4 :::' ":,. • :.! ME14 :. .,.-izin e: • :„.........•-• -ii-.: -.1-it •,...• , i • i ii, ::::....- .. .i• iiiiii ..- as vli ennium -Daza. ,..„*„,;471** 1. ,,i, .5 oo#:••••••QA.A.Eve1AA:sig•:!::%:::::siiiieguAleft:ft, :. :; .- -igh concentration of food and 8 •- „.*,,,r„ , *Ee :E.:• :•:te•te e:Ntt••••••a•4 •e„ • •• * !..••;••tt ,.::ee*tii, ' . 1 ••• :„ moo, ...• I : •-• 4 4,4 ..1 1 f I.. •t# 4 4:.r.•.., .....:.1 ttrr....41. !:iler 1 .'r beverage . . . . -- -. .. i ,,„,,o. ••••.„.„, ••• o. ,i 1 1........,A i : •. - . • • -••• " - . - , - Location of civic Tao ities suci as I ••••• •-_, ••••••••,,..:A.ffst. 4,0 A-------2„..: *----ov. "-- a - • - .. .: ••:.........a-o..............a 0.-i.‘...., .A•i'.... - .• dr,-1 1_1±.*:"......j..1 I .1 .i +.at iiktiniriett „.„ ..R. :7;;;;;;;fivr....)4 ,2 ..2., .....,"mt.::-.'''''''="aaatttlitt:::::.7:::.::74. .." ••••••Lai-50n i 80110 f gill ing 1 .:i ."."-----czsa4;;;sar,71.c....r. - - tie orary, theatres, anc tie Irir• l !"*.f.17:51.1.1a.......-o1... treet' -*., iir ',,!2.--.."11?:.::::1i.n.;...........'a.....il,;•• • . • tit . - • .... ............... . rvCA. ifo1 4 rnas 89 .,.. .a..../..,* °, *****,:r.***Siit•:;•:::::.....;•••••;', .. ....'''''' .::' . ••••••*.•*;:.: '•••• ;141::;11r.e ."... • 4.‘,. irt. ••••••*Ct... **”.•:. 1** '. % **....": ..." .,:b:„::iggiitia.......:::::::Sig.... ir L.. ...; .1.er „ ,••••••••.•:4::::.* •2.0 SITE ANALYSIS •„:„:e,a2,,•• •*ft.••x•,.„ 1 .IS:;...... • -•.34.....;:•:•,::::::::::::::g¢lfxii+iiiiSiieiiiispaagiri,t„„l;;;:;:i:::.::•::••;:•.•..:•"••.„.,...".5,.c........c'A„.:A!ii•:•..:•.A„,.-..„ •-**4•4.2.k?-„“).t'......*ni..{..1::•4::1••„••*.%.44'J•••••••••.••*.•• .•*•*.::.„....*'**:'!..:;,.. **, • .. 7,,• .40. :„.,:1.;:**.*:*.•'• ••••••. i••:x, : ••;•411:Si•••••,•„„•,•, .,.;.,...- • .., • • .„ ::,.. . .....,.. .. .„ •-,,,,,,,,,,,,..„„„„„ ,c••• . ••. • .. ...„ „„„•• re - „„:‘,.. „4„,„1„: •,,,,,iia. ,,...„, „.,,, , ••••„:„ ••••••14,-„4.51.,,,,,„..„- • :::„.•••: , • .......••••••••••••• •„.•,••:„.. ...it.•••••••••,•-•-• .. fts••,,,;r ., „„?......,„„:„.„„:„„:„. , • „ . • „.........„:„.„:„.„::::::..,, , ,,,,,„ 2 . 3 Core Area A. iaisti•iitikvi ---• 4 • t \. : .,.,'ye t•u..31....."7. •!:.. .. ••••:,,,,,*". •*:.. it.a ••::;:;:$:••••‘%15..: .. O .... .*:* ....Y.,. ,•.t 1. ......, ..r.,;.,12....4.:':-il.".." ... I4...‘'' ••"„•••• ••• ...** K. •:::.:?::::::::::.:„„:::.:.:.:::,:::::4:::.:„..?, .• . •••••••;:if- -****************** .. .. '•':2•*".•••••••••••••••;:gi:„„igitiggE ...... .. . Overview ?)••R" ' *. -..Yet ..„.....,........:•••:,.': *.k. ,.. .. v.,. •••#. ,,4,„,..,, ******• itrt'b.• •‘ H*1415. •• ••••ii 41.1.e.V.1§f,"•/• ak•1 • - ..".:Vita::::ti.Si:i.........:' • .' ...•:. ..r.„••••••••••fr, '. .** :.... .".• ''.,..*,......t 444:•;;:1•44; **41/2,',44**.*•,*•44.,W.".**4*******:*********.*45.** ..4.4,9444••••••• *4.****•,.., .4.t....* • -• - ••• • .., ...f. ., ,,,,41:Zat: 4•• .5. . 4..a... *••.......**Urtai .4*:4 .......'v **:********..: • .... ."....99V %.,...: ... .Viiiti :*****51,:.::.,.., ...311.. .,,.*.v.,4,*..*;,:.::.4; 1r :: ....:........................ *****: • W.:..... .........; . :• ..vv:tenN,1.44. .. s,11:n•::;";":••". ....:e'r.........04:. * • ....-d t. 1********44...*4 ti5,.. .,.;:ii.'. 44.44 4 **** ....4••••••ii St: ::*•:***************!.....Et.. **.!'"?:• • - ...id' **3:' neh•Mrial.:7***** ..7. 1 - :10:i44..-*****:**** . "•*.: ****4.4.4••••••••••4:::***4egi".:•:4A!***,. ‘,.;•Sifigigi*••••g*:*4•44.444::"4; Retail ...., ,..k:: :. • •••••iiiiiiiii,K4Av-•;$,•:\ .......ii i• .. c... :. si,;•••••••••••••••iiiiiii• •,,,.......eitie.::::„.,.. iiiiiliiiiiiiiiiiiiii,i0iiiiesiiitt. il, .. •••• --i is - i .w. • , . ,;,•••:;•••••••••,,;•,. . ....„.iiiiiiiitiiirs.ls.,...:........... . .••• .• , •• • ... iiii „As v••••.iiii.„...„,...---,•• ....rec. ‘it. - iciiiiii.iiiiiiikict tikiliiii. • • *,........••• ..,...ii.....................::::::::•••ii i. .,,.‘iiiiiiiiiitiiiiiiiiiiiiiiiiiiiiIiiiiiiiiiiiiiiiiii.•:ii••••••••,trroor ± Yacima's existing reLai is currenLy 7 •".••••••••iit- ' •••••••:!i:i!iii.i.i.iiiiit.iii....:••!,11.ii::,•••'.....;„:..Er.. .• „•„ ........„; ....i. St, -TT:. ••••••••••••‘....s....,,,c,,tf. •••4•,. ..:ill.itsit....r.....i,ixtii, • ,. .• •stri.i.:::kiitimi••••••r• •••••••••• . .....„14.r.,.1/4 ,:si.,..,.....p, _a...v. : .....„:i....g.......1.::;:a. . ,•..........5.,....,:y4ap,,,,,,,,,,,•••,......::• •••,; ., •• • tee-irt....:it.c. •••............••••••••••••..".. . ......omnis;:.•• imited and peppered tnrougnout tne -.0i. t•t:Z•**W...• • •••'?;...!:!....S.;;!iglif....f...,:iii:1••••••,•••?,•:•••••••••'•••••••••• •••,,,, :..•..-- • ,m . •••fc":" *E.::.. •., ' .,,,,,,,,,,A•,,,, .,,. •, • •a.; •• • ... W... '•Cat...:"Z.it....x.x../......„H'••••.iii,••••• *WS- .. - ,,..,.4.k. :. ...A*. *.. A yvi.g.::::::::::::::::::::::::::::::::::::::::::::::::::. :444444.•••••• 4:4... .. 1444844!•::A.lt*K4,:4A4:,",•,1:2' '' . ...A"±"......:424*.i.::;........**:..., -V ,v -4111.:* 31,0* I, li7***** • ,,,, 4444:4444.44a"844*{{5448:444.?**A,' v.•5 CrtY. IX•*4.4.. ... ..magi,•• •••••••••:****;****v,.i•4.AP**1•••••••••••••••Y-• ,•,,Illii.R4S4::"4:444:14: :1•.... ••*401.":5*:**44r4:•:::3 ....liti, ii k•*;i:'**** - ii****4- **•• . 44'.. :::::::••••*49**************444.• ................ •'•••• '-* •" /1:;:- 44A*••••••••4."A*1::1:t•••:•:::1%•:„-*.''''' -:..'::"17,74:****0 N.• •••***" ....****••••••••• • **,? *•44..41g...... .4.7. *•'' *:***** • ' **44*::.177.*tg:.*k*:,:*444.4.:;:;.*.44.*•*t'* .‘ .44,',..;•• 1**4 :* 4'••••.* • ' .„ ., . .. *****•;:viiiga4.***44**44: • • ^ . ..•7 + t is predominant y composed of a •••••• . • . , :. „.„...pitit, • . •••• •••••• • .„ ..ii.it • •••,,, .. •• ..„ # . prro dik ..: ...?4,4' •1:, • a.. . • ,.. . .,. • • iii.•a#'' ''. • 11011 independent retaiers anc ac<3 ........;$4, ai.i.t.. -ibis .;,fistt'... .. ..7.,0 : c• .1.• • • „ ...... ••eziiiiiiiii•iiitits„ ..- •rt....1/4• •••••••• • 40:\ ....!••••.... t -17..;; , iireita " 1111•;-......•••••••••••••••$,*itor'It. ..'"...4'...„,.. •••••‘ irt naLiona cgains, [he rnajoriLy or which .. : • ••• ...,.. •itift):e*,.:•44.• .1,:atey;,:••.;i. _ ' ....... •••••••••••••••••••••••••- ..* • ....* ..v. .4..• ,* •••• A ***** ** • Ift • 5 .. • Ir.li. A' ,IIREI \ . .:47:74.:IL ...... .7:, .f.4..pc.. are ocatec in Union Gap. Inc map to ._ .- • tr v . . tne rigbnt identifies tne current ma<e - 4:0 40: "4. . . . . .. . ., .., ..,A • ..,sc,. ii,;,:,...,... ......f.,... .,,„;.:::::;;;:."* ':!.{,.;..,•:::./..1•:•::•:.......;•.:.......:.1,•;:il.. . . . . . up of reLai in He icenLinec nearL oft* ••• ,Ilit'i..:-. .....t.....$;40-igt "; •••,..S •tt• ,......, ••••..0, • • SAaAsk • • 7 •A ••••• ' * Me City. • .14......eri... _ . • .71p- .40" if.i.ik ..a.i w ., t t • .. ‘ ••.: .40: •4 ,,,Z• 'It itlk vs.:480:7ti .*.,!!'„ t V, at 44.... ... ',. .• ., •?! .At. ,, 0,4* •• ..55,- ‘ *aar* •• • • • + The 650,000 sf Ya<ima Ma nas stood .. 0 s 1/4 •••••••••••••.... • •ii., vacant wretout retai ers for a numper liiiiii. - 'to „.:,••• •,„,i40.•••••.••••••••••• 240 .._ • • . • ...two!** ,../. Mt& as . ........a.. .. ...,... 0 •!.....i .. iii• rwin- -• • •••*e- • '..ici*iftiiii,... i.. .te 't•i•-- ...------4.. 4 4 1•;•••:•": :Ilk ' '-. ,... . . of years. Ya<ima nas not functioned as ... a reLai centre For someLime and as . .41 *.•*a • •• •••_,..-4 * •,,,,:eikazatt, • • • ........, .1. ••t•••••••••ii :.: •;••*,......- , c- • • „ear ••• 1•Iiiigtilit•latt •. • . irf••••••!••""7,••••;•••••••:.:t.•..--rt, , . a. . , SUC-1 Mere is a arse number of vacant •••:•• . •rift t -4. ii./...v....` -- , A.. ... •• ... . ii. , .. •.C. . 1" C, .*i. ....v.-•••••• • •4.• 'it il....,„„:44,0K•pristi.,• . •,..44,....t•••••••;.• ••••„...ri.„:„. stores, giving visitors a negative first it? in . , .... .........• • . m••••••••••••••••., ... . ...., •• ty• •••••• ••,, , „:„. ....,. .....##„... •i*,....• • st -is:. ..• •••••„:5::\.#0„,,,,,,,,sr •• air••,••114 •• ..44,4r,••••••• •••• • •••••, .. ,. impression. •••...... t:,:44:41:tt. 4.,„?.. reni„."4" •ii• •••• •••••• ••••••::::.::::tti ••••.• • ‘0..**** ''' . Retail Category ••••••••' ..,,tio tli• , ••••••:•••• iii• .;•• • ••• 15"..::•:•::::.. ii7.7:**:.:A% . • A.,.....e.7-4 t. •• ., a • ,,,,ii:,....t.....i Ot.„*„.„7„. . ..•••• , - ...,-,„ .- •• 0 cloth og&Accessories ' ..•: %N., . - • ,i;;;;.:•:.•••••4•-:::::::... .. .. .:-.::. ... - ••••••.••••?:::- •. •-.:**** • •• ••. ••li t ..itt...I:L..:•••••••......r..••••••.•?..d • •••••••4..,....... • •••- y„....,.: ... ••••!, • .......•..10•14::..4. tit 1 ., . ..k .....W..........t.4,, .i. = Bdiuks ..- •••.:, ....a a *Sin iti!",........ii.ilkkai i i:lit • .4. • •;...,::::#7. • a ,„:••••••••1•••••iiiiiiiiiiME. t .. fla,. Electronies ....a k•it. ‘ii,„,‘,. . iistiiiiii„iiiiin • • -- - .•• ao• \e.i•Kii.i., 4.3.7 .3:3:::::::„. w. Health & Beauty ' ":•,.. :1.7.• •• ••-- i‘t ....re a'• c .....a.::::liewia.,,, k„ FA? i: • ,,ii'u ........,.. .. , .7 c 'ilk aoi.,:vaig: •.*: *...• - ... -' • i*V, 7 • ...C..:.7".........7 ‘" **. 77.:-..............iiiiiiiiii.iiiiiiiiiitigkiii:itit „ 0 Hi:i sue I I a n c 0 u s ,... ;1/4 ' ' • .i e *s.:1:. ark. .*a:. .: 4:.:44S. t. • . • a• .,•,A' • ler •••••,,,,,,,,,,,,,,,,,gor„, ty.c,.. . •• • „ •••• 1* Wif.tak ••• •7'. 106:*•••iatigfaaa. V.:"'•••••".......,••• • i in% . B •1*••••••••:••.0•1•••••• 3* •V 1% , ,••••Ni•s••••••tte.,....- y..1 ....... ... ...:: ...•••••••••'?".•••1/4, 1• 'al. ... .. -#r•:,,,;.,,,,,f..:;•"414•NK!....;•.151.4....„...;/•\ lt.... • ... • ....,. ., , :yet., ' . . „ .• . ... .... ... I 5 ifornas 90 a,**•4r a„1ttt..*:..- ‘ 1,'. 2.0 SITE ANALYSIS '•,, 'ft*it „' , il•„k,,, , hi'::*.* .iiikhtkamrgti4s7stisi1:*?ii*i.k**.*.:**.*.i i• ..itI,r•• -*.*: *- * • evm*t-4iA—A^ W A 7't147"r:.'""*: " .. • ,‘.• , I,fn"'.t ;,**axt„ , ,:„....*., :wpm ,......*. •-•• % • -„ % .,,,,wiya ,,, -. *A /*'-** ** , . ***:;*, z„*„••••••••A**** ., ..1 1.•:*.lea • . • „ -tip .C• .“.Artja.I A• *roar' • , • , ,a,..)14),,:,:,,k•I.11: .4...., ..„,„,„,,....• _ ; .,* , la „idiot ,,,, " ri6it, „, . . _ i'A' - i-ii:-. iiiiii it *4. ii "v.* -1/4 4:: .i. :74. *i., iionir * 2 . Core Area r t *1011; ithi,i „ .0, i 0- :***5* A „+., ***:h:, 4„,7 • 11,0111 te.W.777. *a *.*. ••••, • at Overview -- ii itiiimik ii i ii a ii,ti.: .. rta • , ‘, ! • 4,,,,,,,,,,,, ••• •••kka, x• * k) —A*** 1 —St ai w1/4 •;„4„„attkaaaa, g, „,aaap. ,, tor II •••• .41*kt •••"* * ,........*. ,,,,,,,ware.gas jr" ....... ,„... . yik, , . •))), a ••....„ ••. ,,:„.„,,„••:.: ...ciii. - *. • **** * *4. C iif it i,.,.,.,.,.,...****:. :* -^"** *.tePe -"*"" * • ., •• ;.., I , - , . ± ConcenLraLec over six 9 occs. Ya<imd , ;*, :...*:.• 7. A, • *7:**** A ' 7$ --477 7— .- nas a viorant food & beverage district 0,* ''''•,,,,, .**;:i.i:.!,;:,;:**:::::\:1*:,.**** 0a,-„,..4.* . ; rt,i,..74 ', BARREL 012SE ***. * rt:1?„.„ ' , ", sax AA glickek ,.. . It tr* * ***;‘„ :: ^ 1::::*,;:** ,),:,,**...:414,w" 0,. - : .; .1* *-rt * ' ti ,, „:,,04******4, * li ,*.*V: GRILL . le Pr E ki° ARTISAN BAKERY 7+:14 catering to a variety of different tastes ..... ...ow :*** `. , a and 9ucge LS. :77..4 or 'ZEE I ,re4*.- *,.. .. • CAROUSEL * - *-."- ' f‘,- ' , , Restaurant&SYstro • 74 \*. ,.. ***,,ii • 40001Aiis 44 iii A ± The majority of restaurants, cafes arc. , ggg r '1„, , g .. *; ° . *II(** 'y‘gt* 7**!****AL7**1.1‘ " ' *4***- * N : 214a It **,• * r ... oars wiLlin Lhis disLricL d re 0. ‘,... WA, iiiiiit, .*. • . • indebendent businesses giving Ya<ima a unicue oca identity for bat-) resicens an 1 -4 klir A'S 4 101 *0141** 44CHt111,,v- 4'1-1% " *****,*', Lc. visitors Lo enjoy. ,sts c St 914,10,.„ . /ft: * ****4"*• 4.0 11) ,......**** a: # :Lt•:•••; ± -a < a3out the ty3e of food anc Ntit. 4. *77t7a 0 * * * 1 ki,f• %, •A*1‘ * 1**,4741 g 4 *75 * lin • "• m , ..• , „ .. 5 **'41*** , **• *4 .. • . , * T ** 44,11 * 4 7:* g, g Deverage providers, price joints dnd . .. , ..* ..t..* ,. . •t2 •ti.m. , • <ey attractions.. i ., IW .004 . **-• e ----"*.a. .. .... - 4 1*,1**** A.0.077 . .4' * v.1 , ...-,^ 7 iii. 4, -7 Ai- 11 cafe melange 4,40 it s „, is. , T." 44. ,,, , . ...saHs , ' ' 4.0, 4=„; 4-4.-4,--444.„. . 4 1 .....44. . . ...4 . 4, „„:44.. , , 4.444, %Ai Pi it••••40r* ID": 77 * „ althsw * 1401*4 41651" 7.' \Vick ******!k• 8.- Vi- •W .1/2„s*.4"- IS e.*** •-ta,.,*,:***, • amr ''. ': **k.. ma •• s** allitaa -• cima . . . ilogt.. ......, 4 , ,..r*, 1 7 11*: *7171 11 *7 • 771* 4 ••••4*, GILBERT as... . N,,,........‘ ,„ ...-...1/4 ....., 'Qvet,,A,...,-+ f,,,F.,..'s' i .. • ts ‘,ir , • *Ti 1 \ : , **efi I - n At. r. •V4:1, •. # . 'V, , , &***7 7 71e,: ****,••:A*1 CELLARS . tat er, % „ g IS 12 H v44 qiii,,, e r tv I? .7 717****Lik• 117 •• ••••• *, *7***\ milw itiore lis , 4,21.* „"kr 1.,,,,an 0 4 it *5,4,4 ki 1/4 X* leo"kht, :? * .--• ' 5 , 4 **t * . • ..*::, v *W., .,44;:*.•• • , - .? . •use 2:.. ittsi w .• 4 r** ' .*•"‘ ' \ • t.*** Ili*** t• iii. - 4.L5P * * **********'** *%- 1. **; • 4ic*Tem „„ •,00, Si: . ,„,..Aii*,,:t ' volts .tt . vi...e. ".• .1/444„, *,..".* **.• Isl. **.*:iiiii *Thf.ott, : • 1 7%, ***** • ••• ' 7 ** _ •••****.., ' * \ * **ri***14,1i***:11*. .- 1. .,44:4491.4900 ****1***, * "' '*. 7iit NY. 46 • 7" tas.71117.**..Vs. * *74 • *•• **"774***71***••,*„***•114 17 , ih„..e± ,±.N. 1 p ::3,????4 1,,,,*,* '•••**1 i*, :*, 441111101....‘ i.li• .. , .. * , tr.* •4:, 1119., v: , • ‘‘,Awl', , x:yr Wir***:*** * ****k ' ‘.4' 'Ls,. • 1r' **m***4****:.****,:::::*:******,_fliiii•*•4•?:*****1 4/t. ,*3 gir 4 • .e. ;4 • • . -****” :., • h *tk.:*.b. .00""1 **- * „ *94*.k ' * '14 ..j.••'-' c..• ,„,,,." 011.**%****•31E.:*,U•.., ***4,,**: • i .1,:::4:4, v. *** 116 .4b. liti Nx„ e „, .1/4 i '0., . .."'""" ,,.cg**4.***;„.**xi.. ...v.*k *. , 1 6 ifornas 2.0 SITE ANALYSIS 91 -* %. :::+7:;:,•:.*.,;5:‘ 2 . 4 Existing Downtown Comparison Retai wii st tie majority of nationa retai ers are aDsent • •-••••• - .,...., . - _ .....,._. . from Downtown Ya<i ma Here is cu r re nt y a ..„amybk.,,,,,m,,,,,,,:,;;_;,..H:„..::.„:„..itt..„.:::::::::„;:,:i„:.:.:•:;:•;„:::•,.:.:,„;,.. nw::s.i-4: ,j;. , ......; Peppering cyr oca comparison out. ets -tnrougnout • study area: •.: . • •• ty.,...., .....tit-,:-:1•?,14,t....,-: :•tzt.:•!•••::...!•.: tmyr.,1:::::•.••••,.... .,,,::.;.....--......•:•••-•,:r.....t, 2.: Hy:-.::...::: .. 't..4,i)..4-4 ... - •••' • .:.Lt.: :FT, •••. .:•i;:i4IY:'::::::::::::•:•:•:•:::::. ‘Cf.i.e.:::::•:•:•i•:•••:,t•'••=•••:••••••/'••••'' ;:ii.3±.4.0.ki,i,:,;;;:::::: :1*...74;;;;;;ii:::k.x.;ii::,,A::::::. (0:. ' :.- ::. Ai.,10:.'"..;tray• - • ')2%,!•74.t..Fi-, .• 94' l'A'c a•'' 4tAt Aka 'HY.' :••.1Z I••' '.'.....,111:"V':il 1.7.ct 1:.S73I;L:f . ± C otning: . ,. •• -it ,ii„,,,t, .,...;14*, - Garden Dance- Womenswear :..,. ,...!...,•Qf'Pi . . .• - •• •••":;/*),:-.1h.:':::::i. .3!:..1N.A.... :::.:',?...;„..,:':..:-.:7..:.;.:"...,:t. :. „. , • .. •.,,,,,,,s:::::s••••••••••• .,.. • - • • • , . - Rain Dance- Menswear ..„. • ,.. ... . tt'elcii:i,..4r , • , -. ..... . - Lin Pau 's- Occasion wear • • _ •• _ L , . . -...-. • mit - - II 111,•.,..•••• • T- -at - Ya<City- Menswear 2:4 . . _ :- • : . 1 ?ILIA•• - Fasnionforess- Womenswear _ imiatt, • •.... . 11. ..' ...-...*::•24,;...;;,,‘„,....e•pas, . ;,,,,,,,, ;;;.,,,,,, ; . T._....... ...::..:....... - .. . ... Su • • . . .., •• •••••• ••••••• .. + Speciaty: \''''''''49•:::444; "--;•# ''..:..2•• a •::•ii.:;r;:...- :a6-4t:'A.1:,...<2;7?..,;(2:2., "--''---TT: • • • ...:...::::.........................::.::...... ...'.::....i.:..i:::•................:;:;;L„s„,,zszogriettiltkii:...:..••:.••:•• • • :.:•r. .1,' - '• .„ .,..., iM,,,,," „. „. . ' .. _ The Litt e Soap hia<er- Cosme-tics .. ...... _ - Be a lore- Forist - Garden Gir - Forist •,,,,,,,,,,,z::::::- '- — --74•141;'‘ve.....-;:is''''''''''almE"Ft2'2'7**:**7.1'' 1 ' --' iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiliniIiIiIiIiIiIiiiiiiiiiIIIIIIIinimiiiiiiiiiiiiiiiiiiiiiiiiimiiiiit;g:**,,,ms.------ - ti:::::::::KoK:K - atra. , - . ,„.....--•• - ........ Lismin,,,,,mosausa..„,,„:„:„ - Anytime Fitness- Gym „„ „a•-,------24,..t.etttr.;:,iimttnragyazq.-..reffg itizzi::::Y soseszsorseu.setwik.,....., _ - Ron's Coin & Boo< Cen-ter- misce aneous ......„„„,..„„„„„..„,‘„„„„„,,,,........... . ..................„„„„; , ..... :-. ,..........„;„; in.....„, - 271/7 PC- L-F ectronics 3.:•:•:•:•:::a•---. ..40 "StiI.7;'::'*"161EL•4:t,7,]H:itr;",tl,rf$He,w*"j:::n%T,EIC;;::i4•if.•&.:r,T4ttrz,,, H:: ::::',:;:!c::!;!,.:Ssc7ty:::!::.EarT:;,..":::;::.:y:„n't:::::.:.ff ::. '.:::.:- 2:::::::::;"7""a1"1°-n***C7at:::LE' ACIAnintirS . • ••-150-211;.:;:„...., ""vt: c:::::::::::E.E.? ni. ;„Ssi..x, , •Iiiiegt• tx•xo:;:•;):::; - The Beer Snoppe- A cono :::::::::::::::•:::::::•:: . :„...s. ,,,, - " .... . , 4,4 ,,,,,...., at,. .• ,,,-, .not,...togfra., Re ,,,,,,,,,,,,,,,,, ings,„ „2„,„„... .,,G,:.J ....rya, ::::::::::::::::::::•aa,,,, ",...ni., .x.,,, .:rair, ?„.;..,,,,,,,.,, „......,..........„....,„„r„ „v._ .......,,,,. ,. .,. - gpiiiiii•:i*,*.rmaiiiii EEEFEer• ern .;.:•:e:pan...... ..anue •:":...:.::.•.:•• :.....:::•;;;:::;;•••tmet, •,3!..;.;;::.:;,,••••••••••••,-;.:,...,,,,,w . , :::::::::;:::::::ti •-•" iiiiiiiiiii!it - Stems- A cono 4,,,ttff - I „„.„.,,,,,,,,2.7....."::::rt::.:-:...- 1.-.• ... • - 7-- f4,.- :15 ----7 xqaa :: 31 : ,...... .. . - Ya<ima Sung ass- Accessories ii,111 : , tirt,,,,,:: .----:•:•• •-• ••••••....„,•• ••,,iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii " Fars Re.Eli :1 ‘}r,e am"V it)'. • TniaTh. ill na::::qtanne . - Deja Vu- Anticues •. ..„.„,„.. „„,.„,..... .........„,„.. .• • . , , ...rI- iiiiii:i:i!i!iiiisi:::i:::i:i:i:i: 4irtttiii - nt--:---- : :::•:•:::::::::::::::;:: . ,; ;,..;;;; ,,,....J - ,..,„At• ::::::::::::::::::m:::::::::::::::::::::::::::, - pa,: i ;,„?- ; (, Bella iite.:••••- . '"'"er . • *cc CliEtatii“'ii::::r mar ., r ,eat p pi ..ppx.- _ „: . . Wa.greens- P n a rm ac i st ::::::::•sE 44. i . .1 ; . , • _ i „.. . . I „;,..;• -I ea",,t,_„eiricr r i .:-At' ar4 t7., ::: ; •wre•, 4;2;.%7 - 7- j_ even- Convenience ,.. a EQ1• :.::: .• .., . . .! . . t **mes.** ••'ifs'Itrir"rf.E'rtic:i?:1111111111 •r ,:•••ticzt, ,:f:1,6 z 1:.. : tn. :,::::!xsorrio:21 , 1/244.. IV • .* 41 INV"rr hi/. ....iiiii . • tt.4art ...1.,r; --,... r c egli: isi. - Sa.vation Army- Tnrift Store IV#il e • v•:•:•:•:•:•:•:::::::::::::::::::::::::::::::::::2 9 x::'Iria-•'*"--n`v r pp,... •.. . . ..._ _______ .. . • .:„.. Ap.rp••-...a.,... _. -. p.pppi+Pcp ...„ ""- Browse n' ' Buy- Antiques ,..". _ : . •• Ia" ., . • ....... .. _...,._ _ . .... _.. ........, ...„„„„„„„„„„.„, .,,,......„„„„„„„,.., - Pieces of tne Past- Antiques •••• iiiiii••••-•• ••• ••• ....... ................._ • •• ......"........"........::::„:„:„.„...;;;;;;;;;;;;;;!, , - nanc Lignting- -ome Furnisnings rm.:. . - ait,_ - - . . . • • . . .. . ••• •_. -ASS% . . . - --" --. •••• • •• • • ••••• • . - Fossen's -ome & -earth- -ome mDroyement. - Ace -arcware- -ome mprovement I 7 ifornas 92 2. 1 SITE NALYSIS 2 . 5 SWOT Assessment S I RE G I HS WEAKNESSES + Downtown Ya<ima is a core area for business, government and as an emp oyment center - High number of empty shops, particularly along YaKima Avenue. + Downtown has some significant architectural heritage that will contribute to its Lack of cohesive identity to Downtown Yakima. attractiveness for retai investment. - Limitec selection of comparison retail and national brands in downtown. + A variety of food and beverage outlets already operate in Downtown Yakima suggesting appea for downtown dining. - Significantly lower than average per capita income than Washington. + Good accessibility to larger cities including Seattle and Portlanc, with journey times of Yakima Avenue traffic volumes and flow could pose conflicts with increase in pedestrian arid two and three nours, respective y. street level retail activity. + Yakima Avenue provides Downtown Yakima with excellent visibility for street retail. Lac< of upscale hotels within Yakima contributes to tourist leakage to other locations. Ya<ima is emerging as a high quality wine making region that is attracting international - Retail environment in Yakima is widely dispersec over a wide area which encourages car attention and tourism potential. use. + Recent urban design improvements have enhanced Downtown Yakirnas retail - Downtown core is peppered with a number of large blocks of industrial/ institutional environment (e.g.. Performance Square, pocket parks and plazas). developments and car parks that disrupt a tightknit cohesive retail environment. OPPORI U I I IES I HREAI S + Yakima Mall presents good redevelopment opportunity - Proposed Boise Cascade Mill Development as a lifestyle center could compete direct y witi Downtown Yadma. + Yakirna's growing status as a wine tourism destination is an opportunity for attracting - Other cities such as Walla Walla, -Fri Cities and Spokane have a strong tourist draw additional investment into the Downtown retail landscape. and detract interest away from Yacima. + Vacant lots and buildings immediately available for occupancy. - Construction of new retail developments in primary trade area woulc threaten Downtown Ya<ima. + Downtown Yakima Committee has initiated support for Downtown improvements - Seasonal nature of tourism presents challenge to local businesses. and maintenance Perception of rampant crime ever) by locals could continue to deter locals from + Recent new developments, such as Orion Theater provide additional attraction and visiting Downtown Yakima. contribute to injecting increasec cemanc in Downtown retail. I Currently limited supermarket options in Downtown Yakima and Terrace Heights. 93 Downtown Yakima Parking Study Ca rill �c it March 31, 2014Parking eq ,. Initial Request for Information The following information would be helpful in completing the Downtown Yakima Parking Study: 1 . Any recently completed parking, transportation, or traffic studies. 2. Any recently completed comprehensive downtown master plans. 3. Any recently completed downtown marketing or economic development studies. 4. Any recently completed parking and/or transportation surveys conducted in the study area (either by the city or by other entities). 5. Available information concerning existing public off-street parking facilities, including: a. Locations and number of spaces; b. Type of parking provided (e.g. transient, monthly, short-term vs. long-term,special event, etc.), and estimated amount of parking provided to each user group; c. Parking access and revenue control system technologies utilized (if any). 6. Available information concerning downtown on-street parking spaces, including: a. Locations and number of spaces; b. Type of parking provided (e.g. time-limits, loading zones,ADA, etc.); c. On-street technologies used (if any), including systems for parking enforcement. 7. Available information concerning existing private parking facilities (if available). 8. Information concerning current public parking policies/regulations (on-street and off-street). 9. Current management structure of the city's public parking program (if applicable), including: a. Individuals/departments with parking responsibilities, and related organizational charts; b. Contact information for key personnel; c. Current management priorities and/or guiding principles; and, d. Information on any parking-related committees,groups, etc. 10. Current parking fees and enforcement fines (if any). 11 . Available information concerning current transportation demand management (TDM) options/strategies (if any). 12. Current downtown parking maps (if any). r (dens for pocking. 1.! . : * .. SOLUTIONS FOR &EOP1.E. 94 Downtown Yakima Parking Study Ca rlttla►I�cr March 31, 2014Parking eswee.,888 aes:08,808 13. Current zoning requirements and land use data for the study area. 14. Any applicable maps, drawings, and/or aerial photos that would be useful. 15. Current and forecasted study area population and employment information (if available). 16. Information concerning any known future development projects in the study areas, including: a. Size of developments (e.g.square footages, number of rooms, number of seats, etc.); b. Projected land uses; c. Locations of developments; d. Projected parking impacts (e.g. loss of spaces, parking included with developments). e. Timeframe of project (e.g., construction start date and anticipated date of occupancy). Es r Wens for pocking. `. . ` SOLUTIONS F©R G}EOPLE' 95 FEHRtPEERS MEMORANDUM Date: September 9, 2013 To: Jason Graf, Crandall Arambula From: Ariel Davis and Kendra Breiland, Fehr& Peers Subject: Yakima Downtown Master Plan—Traffic Review Findings SE13-0293 This memorandum includes the findings from our technical review of the two circulation concepts proposed for Downtown Yakima. There are two "road diet" options under consideration for Yakima Avenue: reducing the existing five-lane roadway to either four or three lanes. Within each option, there are two distinct cross-sections: a boulevard option which would be in place in the downtown core between Front Street and Naches Street and a parkway option outside of the core on Yakima Avenue (Seventh Avenue to Front Street and Naches Street to Ninth Street). The table below summarizes the characteristics of each roadway concept. TABLE 1.CIRCULATION CONCEPTS Circulation Boulevard Parkway ConGel£t (Front Street to Nadler Street) (Seventh Avenue to Front Street and Neches street to Ninth street) Two lanes in each direction with a narrow Two lanes in each direction with a Four-Lane Roadway median narrow parkway on either side of the street SOne lane in each direction with a wide One lane in each direction with a Three Lane Roadway ..landscaped median and turn pockets at continuous center turn lane and wide key Intersections parkways on either side of the street This memo summarizes the effects of narrowing Yakima Avenue from its current five-lane cross- section to either four or three lanes. In particular, vehicle congestion is addressed as well as ways to encourage through traffic to use parallel routes. The memo also outlines the potential benefits of the proposed options, which include creating a more hospitable environment for pedestrians and bicycles. 1001 4ih Avenue I Suite 4120 I Seattle,WA 9 815 4-115 5 I (206) 576-4220I Fax(206)576-4225 wwwfehrand peers com 96 Jason Graf, Crandall Arambula September 9, 2013 Page 2 of 10 FINDINGS Roadway System Both options are designed to create a more balanced transportation environment by narrowing the portion of right-of-way devoted to vehicle travel and converting that area to enhanced landscaping and pedestrian and bicycle facilities. We began with an assessment of auto operations to determine if the proposals were feasible. The City of Yakima periodically counts the average daily traffic (ADT) on local roadways. The Yakima Urban Area Transportation Plan Update 2025 uses street segment volume-to-capacity (v/c) ratios to quantify roadway level of service (LOS). The analysis time period is the PM peak hour, which is the busiest hour of travel within the City. The Plan suggests an hourly capacity of 1,000 vehicles per lane. The City defines LOS using the thresholds shown in Table 2, and sets its LOS standard at D, which equates to a v/c ratio of 0.89 or less. For example, a two-lane street can carry no more than 1,780 vehicles per hour to achieve the City's LOS standard. TABLE 2.STREET SEGMENT LEVEL OF SERVICE THRESHOLDS Level.of Service Volume-to-Capacity Ratio (v/c) A Less than 0.60 B 0.60 to 0..69 C 0.70 to 0.79 D Osa to 0.89 0.90 to 1.0 F Greater than 10 Source.Yakima Urban Area Transportation Plan Update 2025. This methodology was applied to the two proposals—while the volumes were held constant, the capacities were decreased to account for the loss of vehicle travel lanes. Table 3 and Figure 1 summarize the results. The existing roadway functions at LOS A throughout the corridor. Reducing the capacity by one lane (i.e. removing the center turn lane) would increase congestion slightly, but would maintain acceptable operations corridorwide. Reducing the capacity by two lanes (i.e. removing one through lane in each direction) would introduce more congestion with 97 Jason Graf, Crandall Arambula September 9, 201313 Page 3 of 10 one segment(Yakima Avenue between Sixth and Eighth Streets) falling to LOS E, below the City's standard. TABLE 3.VOLUME-TO-CAPACITY RATIOS ON STUDY SEGMENTS PM Peak Street Segment Hour Existing 4 Lane 3 Lane Volume Yakima Avenue from 7th Avenue to 5th Avenue 1,440 A/0.36 A/0.48 C/0.72 Yakima Avenue from 5th Avenue to 3rd Avenue 1,550 A/039 A/0,52 C/078 Yakima Avenue from 3rd Avenue to 1st Street 1,710 A/0.43 A/0.57 D/0.86 Yakima Avenue from 1st Streette 3rd Street 1,470 A/0.37 A/0.49 C/0.74 Yakima Avenue from 3rd Street to 6th Street 1,520 A/0.38 A/0.51 C/0.76 Yakima Avenue from 6th Street to Bth Street 1,860 A/047 B 10.62 E/033 Note:PM peak hour volume is calculated by applying the 0.087 factor identified in the Yakima Urban Area Transportation Plan Update 2025 to the ADT counts provided by the City. Source:City of Yakima traffic counts and Fehr&Peers,2013. Auto Levet of Service Along Yakima Avenue with Current Traffic Volumes os A. r'' s e?,v a a wawa IDIII/YtlJxa ttk araf atior.Concept%wi:hc£P:Civexaar.from Yakima Asaaue 0 0 t yet/Eves, •I kr'..Dr:MNrv53 If hw'Axx4min 0 I SeeMAae M'vq II tMa/Uv Ecannm IIII r tart Kvwr� LMr 4"i�4kn Ep£"1 0n ®2 Se Figure 1 This analysis provides a relative indication of operations, but does not capture the full impact of the proposals. Since Yakima Avenue has frequent traffic signals, the volume-to-capacity methodology may overestimate the hourly carrying capacity of Yakima Avenue. For example, although the methodology suggests that the existing roadway operates at LOS A, field 98 Jason Graf, Crandall Arambula September 9, 2013 Page 4 of 10 observations indicate that LOS C may be more reflective of actual conditions due to the control delay caused by the signals. To more accurately estimate the operations under each alternative, we also analyzed intersection level of service at two key intersections using the Synchro software package. The two intersections are Yakima Avenue/First Street in the boulevard section and Yakima Avenue/Eighth Street in the parkway section of the roadway. These results are also shown in Figure 1, as circles at First Street and Eighth Street. As expected, the intersection level results show more congestion than the segment level results. Under the four-lane option, the study intersections would operate at LOS D and under the three- lane option, the study intersections would operate at LOS E. Although the isolated intersection analysis suggests better operations under the four-lane option, this option would likely offer only limited benefit over the three-lane option since left turning vehicles would block the inside lane. As a result, the majority of the through traffic would likely travel in the outside lane reducing the overall capacity of the roadway. Moreover, the three-lane option would allow the signal to operate with a dedicated left turn phase at key intersections, which would not be possible under the four-lane option since left and through traffic would share the inside lane. Thus, we believe that the two options are fairly similar from a traffic perspective. Effects on All Modes In addition to the quantitative vehicle analysis, we assessed how each mode would fare under the alternatives, as shown in Figure 2. Each cross-section is qualitatively rated with a full circle representing the most beneficial and an empty circle representing the least beneficial. How Would the Circulation Concepts AffedIrwe by Each Mode? Aare PeOtetriana Bie7Cixs' I/Sliky Fteight Pdrkeg Fainting 0 0 0 • Boulevard rat,lane, 4 ► 0 ® 4 'Liven Lanes a,} Q 4 0 0 tO Parkway Faor Lehxs 4 3 4 Thine Lanes '3 ► 4` 5 e ,s,,,,,,,,“0",,,,e,mw,Z.144WrOlnnleAV Ies 9avahbat Na snene"Kcal Figure 2 99 Jason Graf, Crandall Arambula September 9, 2013 Page 5 of 10 The reasoning behind each rating is summarized below: • Auto — As discussed in the previous section, autos would fare best under the existing scenario where capacity is greatest. The four-lane and three-lane options would results in more congestion for autos due to decreased capacity. Although the four-lane option provides more capacity, it may provide limited benefit due to the inside lane being blocked by left-turning vehicles, in essence causing the outside lane to function as the only through lane. • Pedestrians— Both options would improve the pedestrian environment by creating more separation from the roadway, reducing speeds, and shortening crossing distances. The three-lane option would provide the most benefit. • Bicycles — The three-lane option would allow implementation of a protected bikeway, making it the most beneficial to bicycles. However, without the protected bikeway, the three-lane option would not offer as much benefit as the four-lane option due to the limited width available to share with vehicles. • Trolley — Each option includes a potential trolley track in the outside lanes. The trolley would experience more delays under the three-lane option due to the single lane of through traffic. Conversely, the trolley would also cause more delays to vehicle traffic under the three-lane option. The four-lane option would provide an additional degree of flexibility as the inside lane could be used to pass a stopped trolley. • Freight — Large trucks operate with the fewest constraints under the existing configuration. The four-lane option would provide more flexibility for trucks than the three-lane option, which would be most constrained. If the three-lane option is implemented, care must be taken in final design to ensure trucks are able to maneuver without encroaching on the pedestrian realm. • Parking — Some on-street parking stalls would be lost under both the alternatives. However, a recent parking survey indicated ample supply is available downtown so this is not expected to be problematic. 100 Jason Graf, CrandallArambula September 9, 201313 Page 6 of 10 DIVERSION As mentioned in the previous section, the current levels of traffic along Yakima Avenue would cause the three-lane option to operate with substantial congestion. However, there are three nearby parallel routes that currently operate under capacity and could provide attractive bypass routes for through traffic. One of the major obstacles to east-west travel through the study area is the BNSF railroad which runs in a north-south orientation just west of Front Street. The City of Yakima has made a significant capital investment to alleviate the problem by constructing underpasses at Lincoln Avenue and Walnut Street. A third underpass on Martin Luther King Jr. Boulevard is currently under construction. Lincoln Avenue and Martin Luther King Jr. Boulevard function as a one-way couplet, and have fewer traffic signals than Yakima Avenue. These characteristics result in efficient traffic operations and short travel times, making the couplet particularly well suited to carry through trips, while Yakima Avenue could serve motorists whose destinations are within Downtown. Figure 3 shows the four east-west arterials with each arrow representing a travel lane. Across Lincoln Avenue, Martin Luther King Jr. Boulevard, Yakima Avenue, and Walnut Street, there are a total of six through lanes in each direction (assuming the three-lane option is implemented on Yakima Avenue). This provides a total hourly capacity of 9,600 vehicles.' PM peak hour traffic volumes across these four arterials currently total about 5,400 vehicles. This indicates that there is not only ample capacity across the east-west roadway system for current traffic levels, but that there is capacity to accommodate future growth as well. Given that there is adequate capacity systemwide, the next question becomes how much traffic would need to be diverted from Yakima Avenue for the roadway to operate acceptably. Current traffic volumes along Yakima Avenue range from 16,500 to 21,400 vehicles per day. Three lane roadways are generally recommended for facilities with less than 18,000 vehicles per day. If the City can encourage roughly 25 percent of the current Yakima Avenue traffic to divert to bypass routes,Yakima Avenue would operate comfortably below the 18,000 vehicle threshold. This assumes the more conservative 800 vehicles per hour per lane used by the City before the Yakima Urban Transportation Plan Update 2025. 101 Jason Graf, Crandall Arambula September 9, 2013 Page 7 of 10 East-West Arterial Capacity 4{ir.t::ym.Y-}. ." ...• .. ., ... ":.5't;.: ¢. .: i',:':... '�'tt ' t•Y".v...v, i :..:fystt„:'.v...�vt,y5,•:.'v§.*'''�:v'iv:"is::v:. •.•�� :i;,Mt,!:",,ti x'•.:. ' t'. ...y;ttnotn 5 .; m ;. .:z. .xwv;•.:.;a�.••;5'4p".". ;::.7vt� j,W.vv.�v' Y. i .;. :. : ; ..: ? Y.�. ..ii.yy:::t:t:v'.v Y. �.� .y�5 5.., ; s.. n'u.;;ky k:�:;• .r. x � .:�.Walnut : : ;:..�., -� m'.mm.3'::: ....:..7t: 5 :;•. '.ri.:.;..$.::.y'wcix.:~+..yv r., :r : y: '.:. y5.i f : ::....:#..,v.: . ' '� t rT::'. r.. .3...4.4 .. v. Y .: : ....4 , YsytS ''':y.... ... y.? iti :iyz~•_...;.y...y::y, ,• 42„, Figure 3 Both segment and intersection level of service analyses were revised to estimate operations with 25 percent of the current volumes diverted to parallel routes. The results are shown in Figure 4. That level of diversion would result in a corridor level of service of C or better for both options. Intersection level of service also suggests acceptable operations under both options. As stated previously, even with the reduced volumes,the four-lane option may offer limited benefit because left-turning vehicles would block the inside lane and a dedicated left turn phase would not be possible. a• a t ,0 3' :'. x £ " CErSetinn Concepts with 25%Chao-sign from Yakima Avonue O 0 Ex:tvxWar. 41 sctuisivam {4 rw-:.a xaeeo-r { a • -0,-.+740x4 nwm E rnttrw rv."y 4 Figure 4 102 Jason Graf, Crandall Arambula September 9,r 9, 2013 Page 8 of 10 The qualitative assessments of each mode were also updated to reflect conditions along Yakima Avenue with lower traffic volumes, as shown in Figure 5. All of the general relationships between the alternatives would remain the same as shown in Figure 2 with the current traffic volumes, but the diversion would result in improved operations for all modes of travel. Parking effects would be the same regardless of traffic volume. Hew Would the Circulation Concepts Affect Tit!!ohm)?Eeesr_h Mork if 41.5ii Auto PeleskrlanA fitey¢1p5' Torlgy Fre gne Farkrcng Ezisting {'.J ii F.: Exaltvard ing =our�M, fi ID �F 4' r'+reeta++es 3 3 parkway 6 J M 3 ci r,ree Lanes '3 J '3 ti .cc�zmw pate:U4 n..p Gss zr eq;+ —k*r+are rsn :�x. Figure 5 After identifying the 25 percent diversion goal, the project team considered how cross-town traffic could be encouraged to use the alternate routes. DIVERSION STRATEGIES Encouraging through traffic to divert to alternate routes would likely be achieved through a combination of three factors: • Yakima Avenue becoming less attractive to through traffic due to reduced capacity • Capital improvements at key decision points • Signage and wayfinding at key decision points Currently, Yakima Avenue is a direct and relatively uncongested route between 1-82 and points west. However, if the current volumes continued on the narrowed roadway, increased congestion would cause substantially longer travel times. This loss of convenience would likely result in many motorists deciding to use alternate routes with fewer traffic signals and faster travel times. As westbound drivers enter the study area, they travel through the Yakima Avenue/Ninth Street intersection. This intersection could function as a key decision point for drivers. The start of the 103 Jason Graf, Crandall Arambula September 9, 201313 Page 9 of 10 parkway streetscape would serve as a visual cue that the character of the roadway is changing. Moreover, the City could take advantage of the existing infrastructure which includes a "drop" lane that allows motorists to make a free right turn onto Ninth Street. This intersection could be enhanced by signage and wayfinding directing through traffic to Lincoln Avenue and Downtown traffic to Yakima Avenue. If a more substantial change is deemed necessary, a roundabout could be considered, as shown in Figure 6. :. n !11 N' mm ...' .. y M s:. :w wt 5. • :. : • t •' k teN.v x.sw.'o::bi.. • - is.u' # 41 g .nwu'iA:......' '1FigitPg • ti; 5 9f x' . 3 :ni.+;i,.:i ':.' .y:.{^xu. fax( *Y4"'.".c....'.T -vri rs,..._ . \ F"• . x } ... :I::..::C f:.. .. a-_ , _: - - • ,x Fir :re; i. i ti _...4" (' : - .ti ... . y 'µme Figure 6 Wayfinding is a critical component of encouraging cross-town traffic to use alternate routes. Sample signs are shown below in Figure 7. They should be implemented at both ends of Downtown to reduce traffic on Yakima Avenue in each direction. Similar to the east end of the study area, wayfinding would be most effective when used in conjunction with convenient and intuitive roadway configurations. For example, a sign on eastbound Summitview Avenue at Pierce Avenue would be most effective if the inside eastbound lane was modified to be a trap lane bound for Pierce Avenue. Signs could also be implemented at intermediate locations along Yakima Avenue such as First Avenue and Naches Avenue. 104 Jason Graf, Crandall Arambula September 9,r 9, 2013 Page 10 of 10 Historic through traffic ea Historic Downtown use Lincoln Ave ` ` Downtown via MLK Blvd Westbound Yakima Ave Eastbound Summitview Ave at Pierce Ave Figure 7 ONE-WAY TO TWO-WAY CONVERSION Throughout the course of this project, there has been some discussion of converting A Street and Chestnut Avenue from one-way to two-way operations. One-way streets have both positive and negative characteristics. A one-way street system can require some out of direction travel and be confusing and inconvenient to drivers unfamiliar with the area. However, one-way streets also move traffic more efficiently because conflicting movements are minimized. Given that there are limited funds available for capital investment and that the Downtown Master Plan has prioritized projects along Yakima Avenue, no further study of a one-way to two-way conversion was considered in this project. However, it could be revisited at a later time. is 105 Yakima Economic Development Strategic Plan A plan to spur and sustain the growth of Yakima's Economy over the long-term YAKIMA,WA 2017 - 2020 106 107 1. Plan Purpose The purpose of the work covered in this plan is presented as a "due North"compass for success. The plan defines priority economic development initiatives in the City of Yakima through 2020. We aim to spur and sustain the growth of Yakima's economy over the long-term by collectively working to grow quality jobs — those jobs that pay well, enabling resident workers to buy homes and afford a quality lifestyle. As a result of quality job growth and relevant training to upgrade skills — thus increasing access to opportunities for all job seekers — unemployment will decline, contributing to decreased poverty rates, while diversifying the local economy for stability through economic downturns and upturns. Business, job and visitor growth all contribute to increasing the tax base. With increased tax base,Yakima will be able to provide more services and investment in the community, thereby growing more jobs. Starting Increased with... tax base Jobs & training O N O u N r N Stability Lower unemployment I N Q o Diverse Reduced economy poverty rates O U W } 108 Efforts to make Yakima's economy more robust will improve Yakima's image in the eyes of prospective businesses and investors. Pride will increase among residents because the economy is growing and more investment makes the community a higher quality place. The purpose of this plan goes beyond economic outcomes. By working together on the creation of this community-wide economic development strategy—and implementing together—we utilize limited resources more effectively towards common purpose. We also accomplish more working side-by-side in a coordinated effort. By working together "all boats float higher".The waterline rising is symbolic of Yakima's economy at a higher level. II. Planning Process Recognizing that many organizations pursue economic development as a core mission, a broad group of organizations led this planning process on the Steering Committee: • City of Yakima —Councilmembers, City Manager, Economic Development Department Staff • Greater Yakima Chamber of Commerce • Hispanic Chamber of Commerce of Yakima • Rural Community Development Resources • Yakima County Development Association • Yakima Valley Tourism The planning process involved three phases, as detailed in the following graphic: Phase I Phase II Phase III Where are you Where do you How will you get o now? want to be? there? o Current:Situatton Strategtc:Pncxtttes Mctton::Plan o C In addition to an actively engaged Steering Committee, three public workshops were held to gather input for strategic initiatives. With the Steering Committee's agreement on twelve priority strategic initiatives, Strategic Initiative Working Groups were initiated to layout specific work for each strategic in initiative and define roles for implementation. Over 100 people were involved in providing input and guidance for plan development. a U U - J 109 III. Strategic Initiatives to Spur & Grow Yakima's Economy The Steering Committee prioritized twelve Strategic Initiatives that group into three main categories: YAKIMA'S BUSINESS'w&QUALITY CONIMUNITYy COMPETITIVENESS EMPLOYMENT PRIDEGIVINTH A.. — Sites for Business — Incubator — Centro de la Raza Mill Site Airport Business Image Campaign Redevelopment Growth Public Authority Recruit Cluster District — Industries — Incentives Educational Alignment — Air Service 0 N 0 N Convention ti Center Expansion N co a m m h 0 E 0 m co 0 E 0 0 w E E m 110 \ A. Yakima's Competitiveness In order to successfully grow the economy over the long-term, important factors need to be improved to ready Yakima for business and convention opportunities. At present Yakima is falling behind competitive communities vying for similar economic development opportunities. The Steering Committee prioritized seven vital initiatives to improve Yakima's business case- compelling reasons why a business or convention would select Yakima for investment. SITES FOR BUSINESS Goal A diverse portfolio of sites ready for business location that provide Yakima a competitive advantage because infrastructure is in place, any contamination is addressed and owners are willing to sell/lease. Why important? Businesses need a place to locate.Yakima has finite land available within city boundaries. By identifying and readying sites for business development, we will preserve land for economic opportunities, increase the tax base and improve our image as a vibrant place for business with desirable curb appeal. Tactics •• Sites for Business ® Inventory and prioritize potential sites Evaluate urban growth area for future sites (i.e.Tier II) Prioritize redevelopment sites/corridors ® Engage landowners and understand willingness to partner ® For each site, beginning with airport sites owned by the City Determine gaps for each site's competitive readiness Develop site-specific plans to upgrade conditions. Depending on site, this may be master o N plan with infrastructure planningry Pursue funding for infrastructure and other improvements (i.e. CERB, requests to state, etc.) r- Link to available tools o ® Inventory available sites on the market ® Document site information: zoning, infrastructure, planned and funded infrastructure, incentive a U zones, pricing, terms, etc. a) Conduct meetings with property owners or representatives Utilize city mapping resources a) ® Determine best-fit target businesses and run hypothetical project pro forma a ® Post complete site and building information to online real estate databases on City and YCDA > (www.ycda.com) websites o ® Develop a system for maintaining complete information on websites; verify and update at least E- every 90 days oc 0 ® Pursue certified sites designation LL' m E - 111 \ Coro Worl €ng Group ... Sites for Business Lead Yakima County Development Association & City of Yakima — Economic Development Department Team City of Yakima— Planning Department, Engineering Department, Airport Landowners Real estate brokerage community Yakima County Development Association Resources Washington State Department of Ecology Washington State Department of Transportation Metrics ••• Sites for Business Process Metrics Outcome Metrics ✓ Inventory complete ✓ % of projects qualified for with available ✓ Online databases complete sites ✓ Defined best fit business targets for sites ✓ Capital investment on targeted sites ✓ Upgrade plans complete ✓ Number of jobs and wages associated ✓ Certified sites with business establishments on targeted sites ✓ Economic impact to document return on 0 investment of public investments to sites/infrastructure r O N C (0 a 0 b9 N co a) Y C C C Q O a) 7 0 0 0 0 0 C 0 0 W (0 E } 112 MILL SITE REDEVELOPMENT Goal Support the redevelopment of the former Cascade Lumber Company mill site to accommodate quality jobs and increase Yakima's tax base, as well as present a quality development at Yakima's highly-visible northern "front door." Why important) The location of the mill site, at Yakima's northeast boundary, has potential to significantly improve the first impression of the community. Yakima has finite land for job creation. However, with funding secure to improve site access, there is risk that development at the site could only move existing businesses from other parts of the community without net economic gain. A thoughtful and strategic development plan is essential for long-term and sustained quality economic development. As such, quality development would increase Yakima's image and grow the tax base. Tactics .. Mai Site Redevelopment ® Understand existing zoning and covenants—what's possible for development at site • Engage landowners for Landownership scenarios Marketing to master developer(initiate activities for marketing) ® Document infrastructure at site—what, where, condition—and create plan for infrastructure improvements ® Environmental clean-up plan and associated costs for: former City landfill acreage; city under roads; industrial mill site contamination (landowner) Investigate funding resources—public and private sector, including grants Implement clean-up plan N • Develop City-led communications plan to inform City Council and general public to create o advocates for mill site redevelopment who are armed with correct information and clear up any ,; misconceptions N Multi-channel communication City Council study session ® Engage brownfield redevelopment expertise for project management (invite County Commissioners and landowners to partner) • Transportation access improvements ® Neighborhood outreach and engagement 0_ ® Define desired site concept ° ® Marketing strategy to recruit master developer Frame development case including situation of site,Yakima assets, etc.—why developer would want to invest ° 0 Target developer for business match w Developer meetings and marketing at RECON • Site visits and other recruitment activities with master developer prospects > 113 ® Master developer conducts: Market feasibility for desired development concept Financial feasibility for desired concept Determine who will manage master plan and development Marketing/business recruitment (partner with City and YCDA) Site and engineering analysis Construction Core Working Croup - it+t£ff Site Re ev opment Lead City of Yakima —City Manager Team Central Washington Railroad/BNSF City of Yakima— Planning Department, Engineering Department, Economic Development Department, City Attorney Landowners Neighborhood residents and landowners Rural Community Development Resources Yakima County Development Association Yakima Valley Tourism Resources Real estate brokers and developers o Washington State Department of Ecology N oN Washington State Department of Transportation 0 Yakima Valley Council of Governments N C �d .k 5 • Metrics - 'RS ai n tt"ep Redev&opmenY Eo a) • Process Metrics Outcome Metrics y ✓ Landowner partnership ✓ Number of businesses located ai• ✓ Communications plan developed ✓ Number of jobs and corresponding a ✓ Communications plan launched earnings ✓ Active neighborhood involvement ✓ Private-sector capital investment ✓ Value of increase in tax base ✓ Economic impact of developments at site V Economic impact to document return on 0 investment of public investments - 114 PUBLIC AUTHORITY DISTRICT Goal Explore the potential of a public authority district as a tool to support economic development and enhance Yakima's competitiveness to attract and retain businesses. Why iimportant? A public authority district can be an effective resource for supporting other prioritized Strategic Initiatives of this plan, such as operation of an incubator and/or business development at the Mill Site, and Airport. A variety of benefits can be structured with the mechanism of a public authority district, such as property ownership and development, incentives, investment in infrastructure and funding of dedicated staff for specific development projects. Some public authority districts collect tax to accomplish their mission while others do not.The most famous example of a tax collecting public authority district is the Port of Seattle which operates the SEATAC airport, Maritime Ports, and associated industrial parks in Seattle. The most famous non-tax collecting public authority development is the Pike Place Market Preservation and Development Authority which runs the world-famous Pike Place Market in Seattle. Examples of successful Public Authority Districts around the state that relate to the goals of the City of Yakima's plan include the Wine Incubators at the Port of Walla Walla, the Twisp and Ellensburg Development Authorities business incubators,The Port of Grandview's Certified Shovel Ready Sites and success in recruiting the Wal-Mart Distribution Center, and the Grays Harbor Public Development Authority that developed the Satsop Business Park from a vacated site into a 600-acre industrial and technology center. Tactics- Public Authority District 0 ® Invite Core Working Group to kick-off meeting to review tactics and document specific resources No of district benefits • Research the process to establish a public authority district o Engage Washington Public Ports Association and Public Development Authorities from across the state for guidance ® Investigate Washington State laws as to better understand what is possible and what is not —0 allowed with such districts to determine if such a district can accomplish local goals • With all facts, conduct evaluation of pros and cons for establishment of public authority district y • If it is determined that a Public Authority District will enable the City to achieve economic growth that it would not be able to achieve any other way then, 0_ a) Determine the boundaries, scope and specific mission of the Public Authority District 0 Organize campaign around the benefits of the Public Authority District- how that translates o into a better community for all residents Conduct baseline research for support Plan for campaign 115 Investigate hiring a professional firm that has successfully helped with the creation of other Public Authority Districts in Washington State With community approval, establish public authority district Core Working Group ... Public Authority District Lead Business community (represented by YCDA, GYCC, HCC of Yakima) Team City of Yakima—City Manager, City Attorney, Economic Development Department, Airport Greater Yakima Chamber of Commerce Hispanic Chamber of Commerce of Yakima Rural Community Development Resources Yakima County Development Association Yakima Valley Tourism Resources Successful public development authorities Successful port districts in Washington State Washington Public Ports Association Metrics - Public Authority District Process Metrics Outcome Metrics o ✓ History compiled ✓ Establishment of public authority district N ✓ Complete understanding of what's ✓ Board members sworn in for service possible, pros and cons weighted ✓ Economic impact of public authority ✓ Decision to pursue or not district efforts and programs C m a 0 b9 N co a) Y C C i= Q O a) 0 0 0 0 0 C 0 0 W (0 E } 116 INCENTIVES Goal Responsibly offer and promote a diverse portfolio of competitive incentives that influence business investment in favor of a Yakima location. Why important? Incentives alone do not justify a business location decision. However, communities that provide incentives demonstrate they are business friendly, and if used wisely can be effective tools for tipping the scales in favor of the community when all things are equal or making up the difference when a community lags competitively. Incentives are also valuable in "showing the love" to expanding local businesses so that they choose to expand locally instead of expanding or relocating elsewhere. Tactics - incent/ves ® Gather information on current toolbox of available incentives for Yakima businesses (federal, state, city, SIED, RCDR, utilities, WorkSource, etc.) Develop template to gather consistent and comprehensive information on incentives Gather information on form of incentive (cash, tax credit, services, etc.), eligibility, timing, process to apply/how to access Research and write case studies of Yakima companies who have utilized incentives ® Research what Yakima competitors offer for incentives ® Research what we can change internally, by public vote and what may not be allowed by law Determine what adjustment could be made to enhance incentive for local employers. This may require legislation for tweak. ® Review lost projects as to Yakima's weaknesses to determine if new incentive offerings might impact positively N ® Research gaps where Yakima falls behind or has higher development and operational costs than oN competitors r- ® Package City permitting services as incentive service offering (i.e. timing, payment deferrals, N ombudsman) ° Investigate guarantees for turnaround with complete permit submitted Research and write case studies for recent Yakima developments with successful permitting f Y experienceco • Package Business-to-Business (B-2-B) coupons, deals and other offerings for new business locating in Yakima 0_ • Design other incentive offering(s) as allowed by law ° ® Develop and adopt incentive policy to define criteria for projects that align to Yakima's goals ° 0 ® Monitor results of incentives to see if they make an impact toward goals; utilize economic and fiscal impact analysis for award-worthy projects and defendable scrutiny ° 0 • Promote incentives to local employers to raise awareness and help businesses fully utilize w m Develop communications and outreach plan Implement communications and outreach plan 117 Post information on City,YCDA and other Core Working Group organizations' websites respectively Match incentives to business needs and situation during Business Retention & Expansion visits Core of king Group m incentives Lead Yakima County Development Association & City of Yakima — Economic Development Department Team City of Yakima—City Attorney, Planning Department Greater Yakima Chamber of Commerce Hispanic Chamber of Commerce of Yakima Rural Community Development Resources Supporting Investments in Economic Development (SIED) Utilities Resources Washington State Department of Commerce Metrics - incentives Process Metrics Outcome Metrics ✓ Toolbox of existing incentives complete ✓ Number of businesses (existing and o ✓ Competitor research complete attracted) assisted with incentives o ✓ Capability/law research complete ✓ Number of jobs and wages associated N ✓ Lost project review complete with incentivized businesses ✓ City permitting services package ✓ Economic impact of incentives applied to N ✓ Business-to-Business (B-2-B) package businesses V Communications plan completed (update a websites and outreach to local Eemployers) co Q 7 U O 0 O U W } 118 EDUCATIONAL ALIGNMENT Goal Educational resources aligned to meet the comprehensive current and future needs of employers in Yakima. Why important? Access to talent is the leading factor for business growth, productivity and ultimately viability. Competitive communities stay on top of matching needs of local employers with skills to advance quality business services and production. With the impending retirement of many Baby Boomers, it is important to fill these openings. By enhancing skills, workers have access to greater opportunities to increase earnings. Yakima also benefits from local training of residents so that youth stay in the community because they are skilled for living-wage jobs. Tactics — Educational Alignment ® Assemble education and training providers (possibly leverage Employer Engagement Network of the South Central Workforce Council) Review goal, why important and tactics Review current initiatives in place that may be related to this effort Define who does what by when ® Inventory all educational assets for skill enhancements: provider, programs, participants, graduates, placements in local jobs ® Document educational institutions outreach and marketing of programs to employers and prospective students ® Inventory occupation awareness programs/efforts that expose students to careers in Yakima • Document current and future needs of business for specific workforce skills, due to retirement o and job growth areas, via oN Engagement of business organizations (YCDA, GYCC, HCC, Yakima Valley Tourism, Yakima r- Valley Human Resources Association) oN Employer survey Face-to-face meetings with large employers and those with high wages Research of key occupations and corresponding skills of target industries (i.e. what do companies we aim to recruit need) co • Analyze needs versus asset inventory to define gaps ® Create programs to address gaps a ® Measure results of programs ° U O 0 O U W 12 } 119 Coro Working Group .... Educat/ona/ Aiiigni.nent Lead Yakima County Development Association Team Central Washington University Heritage University Opportunities Industrialization Center Pacific Northwest University of Health Sciences Perry Technical Institute South Central Workforce Council Superintendents of East Valley, West Wally and Yakima School Districts Unions (i.e. Operating Engineers Local Union #370, United Association of Plumbers & Steamfitters Local 598) Yakima Valley College Yakima Valley Human Resources Association Yakima Valley Technical Skills Center(YV-Tech) Resources Business/local employers Metrics — Education& A// nment Process Metrics Outcome Metrics o ✓ Inventory of educational assets complete ✓ Comprehensive package of skill r' ✓ Inventory of occupational awareness enhancement offerings utilized for programs complete marketing to prospective businesses o ✓ Business needs documented ✓ Program graduates/participants ✓ Gaps defined ✓ Job placement rates in Yakima a ✓ New programs developed and funded ✓ Increased earnings U bo N co 0 Q 7 U O 0 O U } 120 AIR SERVICE Goal Sustain and increase commercial airline service at the Yakima Airport (YKM). Why €f u ortwt2 To competitively meet the travel needs of business and residents, Yakima needs to continue efforts to expand air services-both frequency and additional destinations. Quality air service is critical to growing both the economy and local tourism. An active airport generates funds for airport operations, maintenance and capital expenditures. On top of these benefits, high quality and expanding air service helps Yakima make its mark on the national map as a significant regional center. Tactics .... ,Air Service • Formalize airport sales team ® Research how competitors are organized, funding sources, and marketing strategies to support/expand commercial air service ® Investigate new funding sources to attract and retain commercial air service ® Nurture existing partnerships (Alaska Airlines, Horizon Air, Virgin America) ® Consider incentive programs and package for targeting new destinations/carriers ® Continue FLY YKM marketing plan Core Working Group - Air Service Lead City of Yakima-Airport Team Air Service Development & Consulting: AirPlanners, LLC 0 City of Yakima- Economic Development Department No N City of Union Gap r- Greater Yakima Chamber of Commerce Hispanic Chamber of Commerce of Yakima a Yakima Valley Tourism U uo o co Y Resources Federal Aviation Administration a) E a MelTros - Air Seneca Process Metrics Outcome Metrics 0 0 ✓ Airport sales team organized ✓ Passenger growth ✓ Competitor research completed ✓ Load factors o ✓ Fund sources investigated ✓ Number of new flights w ✓ Frequency of outreach with existing ✓ Number of new destinations partners ✓ Increase in airport funds ✓ Marketing plan implementation metrics 121 CONVENTION CENTER EXPANSION Goal Expand the Yakima Convention Center to host targeted groups with world-class amenities. Why Caput tan ta Attracting conventions and related convention center users is a way to entice a high volume of visitors to Yakima, which in turns generates new revenues and taxes for the city. By attending a convention, it may be their first visit to Yakima, spurring subsequent visits or even a business relocation. A vibrant convention center campus and headquarter hotel is an important cornerstone of a comprehensive tourism strategy. Yakima's convention center currently trails competitors in the Pacific Northwest region. Wenatchee,Tri-Cities and Spokane are making significant investment in convention and lodging facilities. In addition to remaining competitive, a vibrant convention center facility supports tourism growth as well as hosting local employer meetings and educational meetings and conferences. Tactics .. Convention Caster Expansion ® Share existing information and research for convention center expansion • Define boundaries ® Design architect for schematics, square feet and layout • Document options for Yakima Convention Center expansion ® Evaluate pros and cons of options ® Develop communications strategy for project ® Seek buy-in from partners ® Neighborhood engagement • Feasibility study and economic impact of expansion o ® Investigate and pursue funding resources, including state legislative priority N • Development plan ,- ® Recruit hotel developer ® Hire developer/construction firm ® Transition plan during construction into full expansion m a ® Retail recruitment 0 b9 a) ® Relocate visitor center on a) Y C C C Q O a) 7 a) 0 0 0 0 C 0 0 W (0 E (- } 122 Corn Worennt.. Group ... Convention Can tin Expansion Lead Yakima Valley Tourism Team Adjoining property owners City of Yakima Downtown Association of Yakima Greater Yakima Chamber of Commerce Hispanic Chamber of Commerce of Yakima Public Facilities District Yakima County Development Association Yakima Downtown Association Resources Neighborhood State Legislators Metrics mrr Convention Center Expansion Process Metrics Outcome Metrics ✓ Options evaluated ✓ Expansion completed ✓ Feasibility study on options ✓ Private sector investment— hotel, retailer ✓ Expansion plan developed and approved ✓ Number of events booked ✓ Funding procured ✓ Number of hotel bookings ✓ RFP/RFQ let for developer ✓ Economic impact of events hosted No ✓ Developer hired ✓ Sales tax generated r- 0 N a U b9 N co 0 Q 7 U O 0 O U } 123 B. Traded-sector Business & Quality Employment Growth To shape a sustainable economy, proactive efforts are necessary. Successful communities don't wait for businesses to show up, they organize a strong business case to meet their needs and reach out to them —be it an entrepreneur starting up a new business endeavor or a successful business that could grow successfully in Yakima. INCUBATOR Goal Establish a high-quality, technical assistance incubator to boost effective business start-ups in Yakima. Why important? An incubator is a resource for entrepreneurs that helps to lower the barrier to entry for business start- ups. Locally "grown" businesses are more likely to stay and grow where they originate, thus providing an avenue for job creation that compliments local business expansion and new business attraction efforts. An incubator could also become a destination asset in Yakima, depending on the goods and services produced by target occupants. Metals - Incubator ® Research and tour example incubators ® Define scope of incubator/Mercado: commercial kitchen, brewery, winery, public market, tie to targets ® Define potential locations and design ® Business plan for incubator model —including management and technical assistance responsibilities Target occupants Needs of target occupants Equipment provided (i.e. commercial kitchen) r- Technical assistance provided Protocols for occupants—eligibility, requirements, length of stay, etc. Application criteria and process for prospective occupants a Budget for defined scope FeasibilityEo studyfor defined scope m ® P ® Funding Identify resources (i.e. Economic Development Administration, CERB, SIED) o Pursue grants that align with business plan and incubator model 0> ® Develop physical space • ® Hire incubator manager o • Market and solicit occupants • ® Provide technical assistance to occupants • • Graduate successful companies } Measure economic impact of results 17 124 , rore Working Group ~ /&oubator Lead [ityofYakinoa— EcononoicCeve|opnoentCepartnoent � Team City of Yakima —City Manager � � Downtown Association ofYakima � � Greater Yakima Chamber ofCommerce � � Hispanic Chamber of Commerce ofYakima � � Rural Community Development Resources � Resources Small Business Development Center � State Legislators � US Economic Development Administration � kfatr/cs - /ncubator Process Metrics Outcome Metrics `/ Scope defined `/ Incubator built out for occupancy `/ Location and design defined `/ Number of incubator business occupants `/ Business plan completed and corresponding job counts `/ Feasibility plan completed `/ Number of graduating companies `/ Funding secured `/ Economic impact of occupants and Incubator manager hired d ��rr� graduates co � � 125 AIRPORT BUSINESS GROWTH Goal Locate a comprehensive supply chain of traded-sector aviation companies and suppliers to prioritized sites adjacent to the Yakima Airport. Why iimportant? Yakima has limited sites to house traded-sector businesses providing quality jobs. Sites near the Yakima Airport—some with direct access to runways—are even more rare, yet they offer a compelling benefit to aircraft and aerospace manufacturers seeking to test their products. Recruiting manufacturers provide more economic benefit to Yakima than hangers and other types of warehousing at the airport. With the expansion of Cub Crafters, there is opportunity to further enhance Yakima's retention magnetism by locating supporting suppliers for Cub Crafters and other related businesses. Building out a full aircraft cluster enhances their operations and is a strategic use of land, training resources and other key components of Yakima's business case. Tact/rzs .... Airport Business Growth ® Interview local aircraft and aerospace employers to Document their respective supply chain Identify target companies (suppliers) Learn what events and where they connect to other industry-related companies Write cases studies on local aircraft/aerospace employers to demonstrate how they are succeeding in Yakima ® Define needs/requirements and priority location factors of target companies ® Gather corresponding data and build business case as to why Yakima is the location of choice for aircraft manufacturers and suppliers 0 Also, includes potential customer base in region and logistics to existing customers from Yakima location 0 N Research source locations of target companies and prepare cost comparisons to Yakima- based operations U ® Develop outreach plan to meet with target businesses, involving local businesses for un a) introductions m co • Leverage Washington State Department of Commerce marketing to aircraft and aerospace manufacturers, including relevant industry conferences and tradeshows o • Leverage relevant Governor Missions U 0 O U W } 126 Core Work€tag Group - Airport Business Growth Lead City of Yakima— Economic Development Department, Airport Team City of Yakima —City Manager City of Union Gap Cub Crafters Marquis Development Triumph Actuation Systems-Yakima Yakima County Development Association Resources Aerospace Futures Alliance Inland Northwest Aerospace Consortium Federal Aviation Administration Washington State Department of Commerce Metrics - Airport Gusuposs Growth Process Metrics Outcome Metrics ✓ Target list ✓ Number of business locations, ✓ Business case, including case studies, corresponding jobs, wages, capital completed investment ✓ Outreach plan completed ✓ Economic impact of recruitments ✓ Number of businesses contacted N ✓ Number of proposals sent ✓ Number of site visits by target companies C (0 a 0 b9 N co a) Y C C C Q O a) 0 0 U 0 0 C 0 0 W (0 E } 20 127 RECRUIT CLUSTER INDUSTRIES Goal Locate traded-sector businesses that compliment yet diversify Yakima's economic base. Why ;mawta /2 Traded-sector businesses produce and sell products and services outside of the area, thus bringing wealth to Yakima and hiring people to living-wage, quality jobs. Plus, with a focused effort to target industries that diversify our local economy we will achieve more stability through economic cycles. Tactics u Recruit Cluster industries ® Determine target industries that are growing nationally, pay above Yakima's median earnings, and fit with Yakima's capabilities to serve competitively ® Define needs/requirements and priority location factors of target industries ® Gather corresponding data and build business case as to why Yakima is the location of choice for each target industry • Write cases studies on local traded-sector businesses of target industries to demonstrate how they are succeeding in Yakima • Develop outreach plan to meet with businesses of target industries Engage lead generation firm • Leverage Washington State Department of Commerce's marketing efforts Core Working Group - Recruit Cluster industries Lead Yakima County Development Association oN Team City of Yakima— Economic Development Department N r c-I 0 Resources Aerospace Futures Alliance N City of Yakima— Planning & Public Works o . Commercial real estate developers, brokers and landowners En Inland Northwest Aerospace Consortium on Utilities it Washington State Department of Commerce 128 Metrics .. Recruit Cluster Industries Process Metrics Outcome Metrics ✓ Target industries defined ✓ Number of business locations, ✓ Business case, including case studies, corresponding jobs, wages, capital completed investment ✓ Outreach plan ✓ Economic impact of recruitments ✓ Number of businesses contacted ✓ Number of proposals sent ✓ Number of site visits by target companies O N O r 0 O N C (0 a 0 b9 N co Y C C C Q O a) 0 0 0 E O C 0 0 W (0 E >- 129 C. Community Pride Community pride initiatives complement economic development marketing and talent attraction/retention-people wanting to live and work in Yakima. CENTRO DE LA RADA Goal Establish a Latino cultural center (Centro de la Raza) to honor the diverse cultural assets of the Yakima community. Why either tenth This inclusive venue could serve as a destination draw for visitors and symbol of pride for residents. Not only would this facility enhance quality of life, it provides an opportunity to educate youth on Yakima's diverse cultural history. harems .... Centro de la Raze • Invite participation and launch Working Group • Research and tour example centers ® Define scope of project (events, showcase, etc.) ® Conduct feasibility study based on defined scope of project Determine location options Investigate funding resources • Develop business plan Diverse board Determine management and partners Operations 0 Revenue streams N Staffing r- 0 ® Procure funds ® Engage contractors m ® Construction Eo • Marketing a) ® Management of facility on 0 Q 7 U E- 0 O U W } 130 Coro Working Group •••• Contra do fe Rota Lead Hispanic Chamber of Commerce of Yakima Team City of Yakima Movimiento Estudiantil Chicano de Aztlan (MEChA) Rural Community Development Resources Sally Tonkins Resources Philippine community representatives Yakima Community Foundation Yakima Nation Yakima Valley Museum Metrics mm Centro de la Raze Process Metrics Outcome Metrics ✓ Research completed ✓ Centro de la Raza built ✓ Project scope defined ✓ Number of visitors ✓ Feasibility study completed ✓ Business plan completed ✓ Funding procured ✓ Contractor hired O N O r O N C (0 a 0 b9 N co a) Y C C i= Q O a) 7 0 0 U E O C 0 0 W (0 E } 24 131 IMAGE CAMPAIGN Goal Enhance local pride in community and foster positive "buzz" about Yakima. Why ;m ortwt? With a positive perception and experience in Yakima, people will come to visit or live in Yakima and choose to stay. If residents are vested they will promote and invest in the community. Yakima Valley Tourism,Yakima County Development Association and both Chambers of Commerce do an extraordinary job of marketing Yakima externally. There is an opportunity to leverage the vibrant and positive external marketing to residents and local businesses so that they play an important role in speaking positively about the community. rzir., — image Campaign ® Invite participation and launch Working Group—engage local media to partner ® Research to understand current Yakima brand and marketing programs ® Research what other communities are doing/have done to increase pride locally ® Conduct local perception survey/research to document baseline of perceptions • Develop internal image/pride campaign focused on positive stories and progress being made Potential mediums/approaches: authored news column, television interviews, editorial board meetings, speaker's bureau, social media, student video contests, picture contests Possibly phase campaign in order to get into action sooner Investigate and procure funding for implementation (as needed) • Engage wide range of partners to carry out campaign • Monitor results via subsequent surveys to measure change in perceptions O N O r 0 O N C (0 a U b9 N a) Y C C C Q O a) 7 a) 0 0 E O C O 0 W (0 E } 132 Coro Working Group .... imago Campaign Lead Greater Yakima Chamber of Commerce & Hispanic Chamber of Commerce of Yakima Team City of Yakima—Communications Department I IP Yakima Local television stations: KAPP, KNDO/KNDU, KIMA, FOX 41, KCYU, Grupo Hispanavision, Univision Yakima Advertising Federation Yakima Herald Yakima Valley Business Times Yakima Valley Tourism Young Leaders of Yakima/United Way Resources Breweries/craft beverage businesses Yakima Arts Commission Yakima area service groups Metrics .... imago Campaign Process Metrics Outcome Metrics ✓ Research of current brand/marketing ✓ Social media analytics ✓ Perception survey completed ✓ Change in resident perception of Yakima ✓ Campaign developed image r- ✓ Funding procured ✓ Change in external perception of Yakima C (0 a 0 b9 N co Y C C C Q O a) 0 0 0 0 0 C 0 0 W (0 E } 2 133 FV. Stayingon Track for Results With a clear purpose and work laid out in Strategic Initiatives, success will only come from diligent commit to implementation.This plan is a community-wide, coordinated economic development effort and requires thoughtful approach and commitment from diverse stakeholders and partners to sustain implementation. Many of the initiatives are multi-year efforts before major outcomes are evident. The Steering Committee delineated principles, structure and communications for accountable implementation that extends beyond City Council terms for continuity across the 2017—2020 plan timeframe. A. Principles to Follow in Pursuit of Purpose The following principles defined by the Steering Committee must absolutely be respected to unleash successful implementation of this Economic Development Strategic Plan for Yakima: • Establish and define clear communication model for desired outcomes (see below) • Educate stakeholders involved for buy-in, shared vision and leadership • Be inclusive and engage broader community by communicating why we are doing what we are doing • Carry out consistent and positive messaging • Follow a timeline with benchmarks • Identify research sources to accomplish goals • Do our homework • Listen and learn from doubters B. Accountable Implementation The design for accountable implementation of this plan is organized for an enduring effort to achieve No our purpose. Our results, along the way as well as outcomes, will be consistently communicated in line r with principles for successful implementation. 0 o STRUCTURE m The Lead for each Strategic Initiative Working Group will participate on the Yakima Economic Growth a Team, coordinated and led by the City Economic Development Manager. un 0 m Each Lead wall ® Develop implementation timelines with benchmarks ® Report progress of Strategic Initiatives to Yakima Economic Growth Team a ° ® Ask for assistance/feedback from the Yakima Economic Growth Team o ® Track metrics for Strategic Initiative E- • Suggest adjustments to plan as necessary based on findings, results, etc. ° The purpose of the Yakima Economic Growth Team is to hold each other accountable and lend support and cross-over, where appropriate, on related initiatives. 27 134 The Yakima Economic Growth Team will report to the City of Yakima Economic Development Committee who ultimately reports to Yakima's City Council. COMMUNICATIONS To enhance support for strategic initiatives and community pride generated from accomplishments, it is important to communicate progress as well as results or outcomes of plan implementation. Tactics m Communmations ® Create webpage on City website dedicated to the Yakima Economic Development Strategic Plan (link partner websites). Present case studies on Yakima businesses, City services, business resources. Publish updates on implementation progress of Yakima Economic Development Strategic Plan. ® Publish Yakima Economic Indicators Dashboard on City website (link to partner websites) documenting economic indicators such as job growth, per capita income, unemployment levels, poverty rates, property values, property and sales taxes collected, etc.To set context, trend data over time and present in comparison to competitors or aspirational communities. ® Provide updates in City newsletter and coordinate to provide content with partner organizations' newsletters to their membership. ® Ongoing, prepare news releases and conduct interviews with media as benchmarks achieved (i.e. process metrics) that articulate what and why the benchmark leads to success. ® Offer to author Economic Development column for Yakima Herald. Present case studies on Yakima businesses, City services, business resources. Publish updates on implementation progress of the Yakima Economic Development Strategic Plan. O N O r 0 O N C (0 a U b9 N a) Y C C C a O a) 7 a) 0 0 E O C 0 0 W (0 E } 28 135 Acknowledgements A wide array of committed and enthusiastic community leaders provided input and worked collaboratively to develop this Economic Development Strategic Plan for Yakima. YAKIMA CITY COUNCIL Dulce Gutierrez Avina Gutierrez Carmen Mendez District 1 District 2 District 3—Assistant Mayor Bill Lover Kathy Coffey Maureen Adkison District 4 District 5—Mayor District 6 Holly Cousens District 7 YAKIMA ECONOMIC DEVELOPMENT STRATEGIC PLAN STEERING COMMITTEE Kathy Coffey,District 5—Mayor Avina Gutierrez,District 2 Maureen Adkison,District 6 City of Yakima City of Yakima City of Yakima Holly Cousens,District 7 Cliff Moore,City Manager Sean Hawkins,Economic Dev.Manager City of Yakima City of Yakima City of Yakima Colleda Monick,Economic Dev.Assistant Cally Price,Assistant to City Manager Verlynn Best,CEO/President City of Yakima City of Yakima Greater Yakima Chamber of Commerce Luz Bazan Gutierrez,Secretary Maria Rodriguez,Executive Director Jonathan Smith,President/CEO Hispanic Chamber of Commerce of Yakima Rural Community Development Resources Yakima County Development Association John Cooper,President&CEO Yakima Valley Tourism PARTICIPANTS IN COMMUNITY ASSET SITE VISIT Jeff Gaskell,Operations Manager Meghann Quinn,President Carolyn Belles,Permit Project Coordinator Adventurer LP Bale Breaker Brewing Company City of Yakima O Dave Brown,Water/Irrigation Division Mgr. Joseph Calhoun,Senior Planner Joan Davenport,AICP,Planning Manager O City of Yakima City of Yakima City of Yakima r— Glenn Denman,Building Official Supervising Jeff Peters,Supervising Planner Mike Price,Wastewater Manager Code Inspector City of Yakima City of Yakima O N City of Yakima Charlie Robin,CEO Thane Phelan,Vice President& Russ Roberts,CCIM d The Capitol Theater Yakima Communications/Marketing Heritage Moultray Greater Yakima Chamber aq N Joseph Monier,President&CEO Bob Gerst,Vice President Human Resources Christina Cote,President JEM Development Real Estate Inc. John L.Haas,Inc. Perry Technical Institute CO NErin Fishburn,Director of Institutional Mike Wright,Plant Manager Linda Johnson,Certified Business Advisor Effectiveness&Advancement Quanex Building Products Small Business Development Center pPerry Technical Institute (1) N Patrick Baldoz,Director Tommy Hanses,Operations Manager Jean Brown,Business Development Director 0 South Central Workforce Council Washington Fruit&Produce Company Yakima County Development Association U 0 Joe Schmitt,Marketing&Dev.Director Duncan MacLeod,Executive Director Paulette Lopez,Dean of Workforce 0 Yakima County Development Association Yakima Makers Space Education Division Yakima Valley Community College w m Craig Dwight,Director co Valley Technical Skills Center } J r 136 x 0 • ';. .;.L.., a; ......... ........ ,.v,,,,,.' -he Intersection of Site Se ection & Economic Development The Yakima Economic Development Strategic Plan was developed with the assistance and facilitation of TadZo. TadZo is an economic development and site selection consulting firm led by Allison Larsen. Businesses and communities want essentially the same things: economic vitality, wealth creation, quality place and environment.TadZo works with communities to achieve these outcomes.TadZo also assist companies to identify communities with these attributes that support business strategy and competitive advantage. Allison Larsen, CEcD Principal TadZo www.TadZoConsulting.com 509.972.0833 allison@TadzoConsulting.com K J