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Home My WebLink About2005-025 Interm Director for Downtown Development ORDINANCE NO. 2005 - 25 AN ORDINANCE amendmg the 2005 budget for the City of Yakima, and making an appropriation of $75,000 m the 161 — Parking and Busmess Improvement Area (PBIA) Fund for expenditure durmg 2005 to provide for an Interim Director for Downtown Development. WHEREAS, the amount of $75,000 must be appropriated within the 161 — Parking and Busmess Improvement Area (PBIA) Fund for expenditure during 2005 to provide for an Interim Director for Downtown Development, and WHEREAS, at the time of the adoption of the 2005 budget it could not reasonably have been foreseen that the appropriation provided for by this ordmance would be required, and the City Council declares that an emergency exists of the type contemplated by RCW 35.33 091 and that it is m the best mterests of the City to make the appropnation herem provided, now, therefore, BE IT ORDAINED BY THE CITY OF YAKIMA: Section 1. The amount of $75,000 is hereby appropriated from the Unappropriated Fund Balance in the 161 — Parking and Busmess Improvement Area (PBIA) Fund to account number 161 - 161 - 320 - 0000 - 55910 -410 titled Professional Services as a 2005 appropnation. Section 2. This ordmance is one making an appropriation and shall take effect immediately upon its passage, approval and publication as provided by law and by the City Charter PASSED BY THE CITY COUNCIL, sit i ed and approved t 17th day of May i i PAUL P GEORGE, MAYOR ATTEST: �4 CITY CLERK First Reading 5/3/05 Publication Date. 5/17/05 Effective Date 5/17/05 Cepperson Final 5/19/2005 BUSINESS OF THE CITY COUNCIL YAKIMA, WASHINGTON AGENDA STATEMENT Item No1E " For Meeting of Mall 2005 ITEM TITLE. Consideration of Legislation re Downtown Development 1) Resolution Authonzing Professional Services Agreement with Committee for Downtown Yakima for Management Services 2) Ordinance Amending the 2005 PBIA Fund and Economic Development Fund Appropnating Funds for Management Services (First Reading) SUBMITTED BY: William Cook, Community and Economic Development (CED) Director CONTACT PERSONS Xitram Cook, CED Director, 575 -6227 SUMMARY EXPLANATION: At the City Council Study session held on April 12, 2005, Doug Picatti, Chairman for the Committee for Downtown Yakima, Jamie Stickel, Chairman for the Yakima Downtown Association advisory board and Craig Rath, Vice Chairman of the Committee for Downtown Yakima, presented a final report prepared by the International Downtown Association (IDA). This report discussed recommendations for the future marketing, management, and organizational structure for a successful downtown revitalization program. Included in the report and discussed at the Study Session was a recommendation that to assure the successful launch of non - profit downtown management organization the community should raise, at a minimum, $600,000 to cover salanes, administrative expenses and marketing and promotional costs for a three (3) year period. It was explained that a minimum three (3) year commitment of funding would be necessary to attract a qualified professional with expenence working with other downtown revitalization efforts. The presentation to Council also included a recommendation that an initial investment from the City of approximately $75,000 (to be funded from the PBIA -161 account) would be necessary to hire an interim downtown director for a period of 6 — 12 months. Note: The resources available in this fund are derived from a self - assessment by the businesses in the 16 -block downtown area for the purpose of marketing/beautifying the area. Continued to the next page Resolution X Ordinance X Contract X Other(Specify) Professional Services Agreement Funding Source Parking & Business Improvement Area (PBIA)(161) and Central Business District Capitol (CBD) (321) 7ice-t.ge APPROVED FOR SUBMITTAL. /7 2as., e ' c7< . /4 C City Manager STAFF RECOMMENDATION: A) Adopt Resolution, B) Read Ordinance by title only at the May 3, 2005 meeting. Pass Ordinance after the second reading at the May 17, 2005 meeting. BOARD RECOMMENDATION- COUNCIL ACTION• (A) Resolution adopted RESOLUTION NO. R- 2005 -71 (B) First reading of ordinance; second reading scheduled 5 -17 -05 Ordinance passed. ORDINANCE NO. 2005 -25 Furthermore, it was requested that the Council consider committing up to $300,000 on a dollar for dollar basi to match $300,000 in pledges that the Committee for Downtown Yakima committed to raise from the privatt. sector The proposal is that the interim director will complete a capital funding campaign of the $300,000 from the pnvate sector which together with the City's funding would make up the $600,000 budget for a three (3) year commitment. The source of the City's $300,000 would be $256,000 from the CBD Capital -321 account from the sale of the City's parking lot to General Services Administration (GSA) and $44,000 from the PBIA- 161 account. An outline of the Scope of Work for both phases of the Downtown Development project follows. 1 Scope of Work. Phase I. An initial budget of $75,000 shall be utilized by the Committee to hire an intenm director for a penod not to exceed 18 months. Dunng Phase I the Committee shall a. Develop a job descnption for the new director b Assist in recruiting, selecting, and hiring a new director c Build an operating board d. Build an executive board e Complete capital funding campaign Phase II Contingent upon a successful capital funding campaign the Committee shall enter into Phase 11 of this agreement which will access $300,000 of additional City funds matched with $300,000 raised by the Committee to be expended over a period not to exceed 42 months. Work to be completed during Phase II. a. Secure additional support from grants and sponsorships b Serve as catalyst for continued downtown residential development c. Initiate clustenng and sub - district efforts for downtown d. Develop and implement marketing plan e. Package downtown experiences for local residents and visitors f Develop on -going communication tools to involve community and volunteers and to promote successes. g Recruit new businesses for downtown h. Build community/regional wide support for downtown Yakima 1 Develop and implement business plan to assure organizational sustainability of the long term. Advise the City regarding commercial and community sector needs relative to urban development policies Attached is a resolution authonzing the City Manager to execute the necessary documents to accomplish this objective; the proposed agreement for professional services, a copy of the Yakima Downtown Association (YDA) advisory board minutes from June 2003 with a motion to commit the remaining YDA reserves for the hiring of a downtown manager; a letter from Steve Caffery, Executive Director of the Capitol Theatre supporting "a decision to use the proceeds of the sale of the parking lot as a matched challenge" and an appropriation ordinance to amend the PBIA budget by $75,000 to provide for the interim director (this fund's balance at the end of 2005 after considering this appropriation is estimated to be about $70,000.)